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How to turn the great buyer resignation into B2B career opportunities

Martech

From talking with progressive B2B go-to-market (GTM) leaders, here are strategies to stop mass buyer resignation, advance your career and have a much more significant impact on revenue growth. Drive the shift from push to pull marketing. It’s become a well-compensated, highly respected and in-demand role.

B2B 113
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Lessons from Salesforce to Celonis: Tips to Scale Globally with Celonis COO Arsenio Otero (Video)

SaaStr

Knowing GTM segmentation requires understanding the potential impact on the market and how much of that market can be captured. Prioritize those accounts that can match high impact with a high ability to capture the potential market. In addition to marketing, do you also need business development representatives (BDR)?

GTM 107
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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

What is your best piece of career advice for women in sales? Find organizations to represent and sell for that align with your value system and is complimentary to your value proposition. What would you tell a woman just starting a career in sales? Sales can be a very rewarding career. Support other women in sales.

Sales 137
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What Is a Deal Desk?

Salesforce

They can also utilize a tiered prioritization system based on deal size, customer type, and deadline urgency to focus on high-impact deals first. Make it easy to communicate Offer multiple communication channels and sales enablement resources to help sales teams effectively utilize Deal Desks.

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