Martech

SEPTEMBER 29, 2023

Marketers have long used technology and data to target their audiences effectively. Additional upcoming OpenAI and Repustate-based capabilities will minimize manual care tasks, provide targeted, high-quality copy suggestions to prioritize high-impact creative and strategic work and unlock nuanced understanding of social conversation.

Technology 124

Technology Technology Government Legal 124

Heinz Marketing

JULY 19, 2024

As we work to adapt their strategies to the ever-changing market, one key decision that is becoming more common is whether to leverage AI technologies or partner with a specialized agency to achieve their goals. Continuous Improvement: Regularly update AI algorithms and tools to keep pace with technological advancements.

Strategize 114

Strategize B2B Lead generation Objectives and Key Results 114

Force Management

MARCH 16, 2023

For the modern sales organization, certain technologies are universal in the age of Sales 2.0. One high-impact area where leaders are choosing to invest is manager enablement. Emerging sales technologies can optimize opportunity reviews and coaching to increase front-line manager effectiveness.

Technology 117

Technology Technology High impact Sales 117

Partners in Excellence

NOVEMBER 5, 2024

That doesn’t mean our solutions aren’t important or that we should give up, we have to focus on the people the solution impacts the most, getting their support to invest in those solutions. For example, if we are selling software technologies, while IT may be key, it represents a net incremental expense to them.

Represent 124

Represent Up-sell High impact Gaming 124

Partners in Excellence

JANUARY 22, 2025

What we discovered was our customers needed to have deep problem solving expertise, and deep knowledge of a few key elements of their processing technologies. We need to conduct high impact collaborative conversations with our customers, helping them learn, grow, change. Without that, they struggled with making a choice.

Manufacturing 124

Manufacturing Engineering Technology Technology 124

Heinz Marketing

NOVEMBER 7, 2024

By Win Dean-Salyards , Senior Marketing Consultant at Heinz Marketing As we approach 2025, Account-Based Marketing (ABM) and Account-Based Experience (ABX) remain pivotal strategies for driving meaningful engagement and impact. This lets your team focus on high-impact, personal engagements.

Go To Market 105

Go To Market Negotiate High impact Territory 105

Sales Hacker

NOVEMBER 15, 2024

Leaders need to rethink how to balance technology adoption with the need to cultivate the human skills that drive high performance in sales. Automation isn’t going anywhere, but the teams that combine technology with deliberate skill-building will outperform those that rely on AI alone. Let’s get into it. Product-led SEO.

GTM 112

GTM Cold Call Strategic partnership Follow-up 112

Heinz Marketing

SEPTEMBER 24, 2024

What was once a manual, time-intensive process can now be handled by smart technology, freeing SDRs to focus on strategic, high-impact activities. Conclusion As AI continues to advance, the role of the SDR is evolving.

Objectives and Key Results 104

Objectives and Key Results GTM CRM Follow-up 104

Salesforce

MARCH 9, 2022

This flexibility introduces challenges to the traditional landscape of information technology (IT), particularly with things like cybersecurity attacks and ransomware attacks becoming increasingly common. Now, cloud computing and modern technologies are used at every federal agency, and in 2020, federal agencies spent $6.6

Government 94

Government Technology Technology Healthcare 94

SaaStr

DECEMBER 18, 2023

At SaaStr Annual , IBM’s VP of Software and Technology Raj Datta and Director of Startups Kylie Rutherford shared how AI is changing the game for companies of all sizes. High-Impact Proven Use Cases with AI IBM has three high-impact, proven use cases for AI. growth in the last few months alone.

Gaming 122

Gaming Technology Technology Appointment 122

Sales Pop!

MAY 26, 2023

It includes training, coaching, content creation, and technology solutions that are tailored to the needs of the sales team. Additionally, a company might use technology such as AI-driven chatbots to provide real-time customer insights that allow their salespeople to engage with prospects in a more meaningful way.

Objectives and Key Results 219

Objectives and Key Results Cross-sell Sales Strategize 219

Smarter With Gartner

SEPTEMBER 8, 2021

Cloud security is the fastest growing segment in the market for information security technology and services, with particular interest in innovations to support remote working and digital business acceleration. Gartner predicts SSE will have a high impact over the next three to five years. How does it benefit your organization?

Technology 80

Technology Technology High impact Networking 80

Accent Technologies

MAY 8, 2023

The post 11 High-impact sales activities to focus on for big results appeared first on Accent Technologies.

High impact 52

High impact Sales Technology Technology 52

Accent Technologies

APRIL 7, 2023

The post 11 High-impact sales activities to focus on for big results appeared first on Accent Technologies.

High impact 52

High impact Sales Technology Technology 52

Partners in Excellence

JULY 12, 2022

Technology can give us summaries about the company and their situation. ” Some that say, “We can outsource it or leverage technology to give us a report!” As an example, within my own company, I have made it my objective to have deep understanding of technology, industrial product, and professional service sectors.

High impact 158

High impact Technology Technology Up-sell 158

Partners in Excellence

JUNE 10, 2024

How do we engage this CFO in a high impact two way conversation? And in that learning, we improve our ability to have high impact conversations with our customers. The act of doing the boring work helps prepare us to do the important, high impact work. I don’t know the line of demarcation.

High impact 110

High impact Healthcare Manufacturing Follow-up 110

Partners in Excellence

SEPTEMBER 25, 2023

For decades, technology continues to offer ways to improve our efficiency (and every once in a while, our effectiveness–but that’s a separate post). In addition to technology, we revise and redesign our processes to make us more efficient. We seek to replace human interaction with technology interacting with humans.

Technology 149

Technology Technology Meeting High impact 149

Partners in Excellence

MARCH 2, 2024

What I am passionate about is people, technology and making impact. Therefore, I deliberately chose my education to be focused on the fundamentals of technology and pursued my education in electronic design. I am not sure if I could say I am obsessed with selling, I guess it depends on the perspective one has about “selling”.

Sell 139

Sell Education Territory Engineering 139

Martech

OCTOBER 11, 2024

Instead, you’re layering AI onto edge technology to create hyper-personalized experiences. By using what you already have, focusing on high-impact use cases and working collaboratively with IT, you can start realizing the benefits of edge computing without the need for a major overhaul.

Objectives and Key Results 67

Objectives and Key Results Retail Healthcare User Experience 67

Partners in Excellence

AUGUST 30, 2023

Technology enables us to become enormously efficient. But it has consistently failed to make those interactions more efficient, in fact, in many senses, it has contributed to our inability to have high high impact, yet inefficient human interactions. They make us who we are, and help us achieve. People buy from people.

High impact 141

High impact Conversion Trust Up-sell 141

Heinz Marketing

JULY 9, 2021

In today’s digital technology landscape there are numerous platforms, tools and technologies at the disposal of every marketer—almost too many. Some technology is badly configured on the platform as the advertisements cannot be rotated equally to display the advertising performance in general.

B2B 138

B2B A/B testing Campaign Lead generation 138

Partners in Excellence

AUGUST 14, 2024

High impact coaching means understanding the current performance–not just the numbers but what is driving the numbers: If there are pipeline problems, what’s causing them? Are we we leveraging tools/technology/content as effectively as possible? This isn’t helpful to our people! They and we fail!

Cross-sell 134

Cross-sell Pipeline High impact Meeting 134

Partners in Excellence

MAY 15, 2024

Despite all the investments made in tools, technology, training; despite our leveraging all the fashions and miracle cures we see in social media; despite the relentless focus on activities, volume, and velocity; despite the attitude, until recently, “grow regardless of cost,” the majority of organizations are failing at this.

GTM 139

GTM Quota Technology Technology 139

Partners in Excellence

APRIL 19, 2022

This helped establish my credibility with my customers, I could more quickly identify issues important to them, getting into high impact conversations with them. Part of that is that I knew the problems our company solved, and became expert in understanding the impact of those problems on the customer.

Customers 141

Customers High impact Prospecting Conversion 141

Partners in Excellence

SEPTEMBER 19, 2023

We have the tools and technologies that enable us to refine our targeting. High impact content in the right channels. And then there is the client with the 82% win rate… Then there is another approach. What if we narrowed our focus in our outreach–viciously so. Ironically, many of these are “old.”

Pipeline 141

Pipeline Tradeshows High impact Technique 141

Partners in Excellence

JUNE 19, 2024

But I still had some skepticism, I’d always thought of the concept of high impact meetings. Despite decades of experience in developing and executing high impact meetings, I had been wasting my time. And, with technology, there was virtually no limit to what these can do. ” I was kicking myself.

Sell 139

Sell High impact Meeting Up-sell 139

Martech

DECEMBER 12, 2022

In response to these economic headwinds, CFOs and CEOs prioritize investments focused on growth, which includes both digital technology (e.g., One would think this focus signals good news for marketing technology budgets, but the C-suite doesn’t look so positively upon more investments in martech solutions. Consider external hires.

A/B testing 109

A/B testing Technology Technology Growth 109

Martech

MAY 31, 2022

Certain third-party agencies specialize in leveraging data to generate high-impact campaigns. By relying on external experts to produce high-impact campaigns, you can focus on the core functions of your business. Leverage the latest technologies. Cost-benefit analysis. Get an external perspective.

Pitch 104

Pitch High impact Campaign Niche 104

Partners in Excellence

FEBRUARY 2, 2024

The tools themselves are evolving quickly, but having gone through a several of these technology disruptions in the past, I recognize we usually find the mediocre to poor uses first, but as we gain experience we improve our understanding and start to leverage the technology to its full potential. We had a remarkable technology.

Manufacturing 139

Manufacturing Engineering Technology Technology 139

Martech

NOVEMBER 16, 2023

Microsoft’s big mistake was thinking advanced new technology could beat Google’s true advantage in this area: Money. Dstillery’s new Connected TV (CTV) solution uses AI and applies its patented ID-free technology to reach priority audiences more effectively. Confused yet? In 2021, Big G paid $26.3

Engineering 112

Engineering User Experience High impact Technology 112

Martech

OCTOBER 19, 2023

These overlay technologies support an omnichannel marketing approach to improve the customer shopping experience and create shoppable opportunities within new or existing content. This solution provides high-impact metrics in a package, combining instant creative and media analytics in one place.

B2C 118

B2C Launch High impact Market share 118

Salesforce

JANUARY 17, 2025

This will allow our team members to focus on innovation and creating meaningful, high-impact interactions. SharkNinja, a global product design and technology company, sees Agentforces potential for handling its routine shopper inquiries.

Growth 52

Growth High impact Repeat business Promote 52

Highspot

OCTOBER 29, 2024

In fact, 65% of high-impact sales organizations (75% or more of reps achieving quota) report that sales managers spend 20% or more time coaching. It’s because teams who invest in sales coaching and development technology significantly outperform their peers, seeing a 57% higher success rate.

Objectives and Key Results 64

Objectives and Key Results Sales Pitch Objection handling 64

Search Engine Land

SEPTEMBER 5, 2023

Our study focused on websites in the technology industry, with traffic mainly from informational keywords. Results of our SGE impact model for 23 websites You must be curious to see what our model shows in terms of traffic drops (or growth!) There are 1,242 high-impact keywords we identified across all 23 websites.

CTR 142

CTR Technique Strategize Niche 142

Partners in Excellence

AUGUST 26, 2024

He understands how to have high impact collaborative conversations with each. My focus has been a little broader, but very narrow within the problem set of, technology, industrial products, and professional services organizations. He understands all aspects of developing and growing professional services organizations.

High impact 139

High impact Growth Trust Prospecting 139

Martech

JUNE 28, 2022

Marketers are often using legacy marketing automation-centric practices developed during the first wave of marketing technology and lead generation. Growth marketing: This high-impact role is the next level of demand marketing, which today has largely been focused on digital and paid media spend to generate qualified leads or pipelines.

B2B 114

B2B GTM Cross-sell Cold Call 114

Search Engine Land

JANUARY 18, 2024

Google’s Search Generative Experience (SGE) is having an “extreme” impact on healthcare queries and a high impact on ecommerce, B2B tech, insurance and education.

Healthcare 122

Healthcare Finance Entertainment Education 122