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Last week, 400+ data-driven marketers from 20+ countries around the world met up in the outskirts of San Antonio, Texas for CXL Live 2017. On day one, we heard from UX and digital analytics experts. Julie Grundy: UX of Form Design: How to Design an Effective Form. What friction points do we have in our UX? Image Credit.
Four facets of an audience: User perceptions: UX benchmarking , like NPS score , is a “surgical’ way to understand loyalty throughout the customer journey. Viola Eva: “Using Algorithmic Content Analysis for High-Impact SEO Upgrades”. Page load speed is highly relevant—every second of load delay impacts conversion.
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