article thumbnail

AI-powered martech news and releases: August 8

Martech

” The study was published in the Journal of Hospitality Marketing & Management. This data-driven approach provides real-time intelligence, aiding strategic planning while complying with GDPR and CCPA. . “Emphasizing AI may not always be beneficial, particularly for high-risk products.

article thumbnail

Retail media networks continue to grow: 2025 predictions

Martech

This approach will enable faster launches, scalable growth, and strategic control, resulting in accelerated adoption and innovation across the industry. Building on the approaches taken by companies like Chase and United Airlines, industries such as financial services, transportation and hospitality are likely to follow suit.

Retail 117
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Convergence of Digital and Physical AI: Why Enterprise Leaders Can’t Ignore Robotics

Salesforce

Consider this: humans today spend countless hours on routine physical tasksfrom sorting warehouse inventory, to folding hospital linens, to organizing stock rooms. Just as AI agents now handle email triage and report generation, freeing knowledge workers for strategic thinking, robotics promises similar liberation in the physical realm.

article thumbnail

How marketers are leveraging Olympics’ focus on women’s sports to drive engagement

Martech

The visibility is increasing,” said Tania Salarvand, EVP of hospitality and entertainment for digital innovation company Globant. Strategic use of social media allows brands to boost engagement and drive awareness within a new segment of fans.” In the U.S., What does this mean for marketers?

Sports 115
article thumbnail

Colors to Make Your Marketing Pop

Sales Pop!

Blue- Generally associated with tranquility and a sense of security, blue is often used in hospital, veterinary, and other care settings. Psychological theories have been helpful for marketers to strategize their approach and determine what they can expect upon launching campaigns. In some contexts, it can also provoke aggression.

article thumbnail

How to navigate the shift from Product-Led Growth to Enterprise

Sales Hacker

Many make this shift reactively rather than strategically. Bites kiosk ordering software is designed to delight customers with things like secret menus and surprise freebies, transforming the hospitality experience. PLG and SLG arent competitors, theyre partners in growth.

Growth 81
article thumbnail

Top Marketing Strategies to Attract More Guests to Your Airbnb

Sales Pop!

Introduction: Maximizing Your Airbnb’s Appeal Through Strategic Marketing In the competitive world of short-term rentals, standing out on platforms like Airbnb is crucial for attracting more guests and maximizing profits. These thoughtful touches improve satisfaction and encourage guests to leave glowing reviews, attracting new ones.