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Why people raise objections. The problem is that I can’t seem to overcome objections. There are a few ways to get out of objections, and one is the defusing objection framework. People who Raise Objections Are Real: What to Avoid. ” She used this objection to her advantage. What You’ll Learn.
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Facilitate Better Sales and Marketing Alignment By incorporating marketing initiatives into sales strategies, the playbook ensures that both teams work towards common goals with consistent messaging and resources. This results in a more powerful go-to market strategy.
Anita Nielsen is a best-selling author and sales performance coach. Using her 20+ years of trench experience in B2B tech sales and support, Anita teaches sales professionals around the globe how to leverage key principles of human psychology to help buyers make a decision in the seller’s favor. Alicia Berruti.
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Steve, a CRO friend, did an A|B test and shared the results with me in this email: . Sales Stat #3: DON’T ask “Did I catch you at a bad time?”. Instead, try this: Sales Stat #4: DO ask “How’ve you been?”. line resulted in a 6.6x Cold calls that led with this question resulted in a greater than 10% success rate.
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