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How to Pitch Using Questions

Cerebral Selling

In 1997, the New York Times published an article entitled “In War Against No-Shows, Restaurants Get Tougher,” in which it described a famous Chicago restaurant that was losing $900,000 a year because many of the customers who made reservations never showed up. The Scientific Power of Questions for Driving Commitment.

Pitch 153
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9 Examples of Native Ads People Actually Enjoyed Reading

Hubspot

Native advertising grew up in 2014. Even traditional publishers such as the Wall Street Journal , The New York Times , Fortune , and Washington Post were joining in. Bidding on eBay brought the limited edition shoes up to $2,000. 4) The New York Times and Netflix. 2) Wired and Netflix. 6) SB Nation and Nike.

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10 TED Talks Every Sales Professional Should Watch in 2018

Hubspot

Shut Up and Listen! The speedy exchange of information has changed all the rules of the business world -- and that includes how you sell. She recommends acknowledging the typical signs of stress as your body feeling energized and up to the challenge, instead of stunted by it. Shut Up and Listen! Tweet This Quote.

Intrinsic 101
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PODCAST 186: Return to Work: Offering the Maximum Flexible Options

Sales Hacker

Then, of course, setting up our customers for success, the onboarding team and the customer success team, who also drive revenue. We hacked some space at the street fair, trying to sell our trinkets. My siblings gave up after a few minutes but I was determined to sell. Gianna’s origin story in sales [4:50].

Intrinsic 108
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The Engagement Ring Story: How De Beers Created a Multi-Billion Dollar Industry From the Ground Up

Hubspot

To sell more and bigger diamonds, Ayer would have to market to consumers at varying income levels. According to New York Times , N.W. The big ones sell the little ones," said Dorothy Dignam , a publicist for De Beers at N.W. De Beers knew their product wasn''t intrinsically valuable (like gold and silver is).

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PODCAST 184: Mastering the 2 Ps: People & Process with Kerry Hudson

Sales Hacker

Kerry Hudson: I had a unique opportunity after going to school in New York to live in Telluride, Colorado for a couple of years, and met some fantastic people who really informed my leadership style. I decided to move up to Denver, and focus on a sales career. What are their intrinsic motivators? Why are you here?

Process 112
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22 Companies With Really Catchy Slogans & Brand Taglines

Hubspot

Ever heard the marketing advice, "Sell the sizzle, not the steak"? It means sell the benefits, not the features -- which applies perfectly to slogans. BMW sells cars all over the world, but in North America, it was known for a long time by its slogan: "The Ultimate Driving Machine." It includes a key benefit. Source: McDonald's.