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5 Super Bowl LVIII takeaways for marketers

Martech

As the Kansas City Chiefs mounted a late-game charge to become repeat champions (three titles in five years!), million viewers, according to Nielsen ) to launch campaigns and game-day promotions. Super Bowl LVIII proved to be a victory for fans, brands and the city of Las Vegas. Brands leveraged the record-breaking viewership (123.7

Gambling 137
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82 Open Ended Sales Questions (Ultimate Guide Included)

Veloxy

Five examples of close ended sales questions Have you used a similar [product/service] before? Are you interested in purchasing this [product/service] in the near future? On a scale of 1 to 10, how likely are you to recommend this [product/service] to a friend? Have you budgeted for this purchase?

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Gap Selling Delivers BIG Results

A Sales Guy

I’d say each sale is more complete and involves a larger product/service mix to solve their business problem. in 8 months of selling before getting a promotion as Director). We have improved our internal processes for operations, customer service, innovation, hiring, etc…. We completely rebuilt our website around GAP Selling.

Sell 88
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This day in search marketing history: March 2

Search Engine Land

Google Trying To Minimize Collateral Damage From “Farmer” Update 2011: Related: Google: We’ve Made No “Significant” Changes To The Farmer Update More Farmer Update Winners, Losers: Wikihow, Blippr & Yahoo Answers Twitter Putting Focus On SMBs For Ads Growth 2011: About 100 small advertisers were using Twitter’s “promoted” ad products.

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How to Get a Job at Apple

Hubspot

The pay is decent and the benefits include, 401(k) match, stock purchase options, product discounts and discounts on services across many different areas, education assistance, child care assistance, paid vacation, sick time and other time off options, health club reimbursement or bike cost set off. YOU WILL LEARN SO MUCH!

UX 78
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The Ultimate Guide to the Internet of Things (IoT)

Hubspot

The Dash Replenishment Service takes this one step further by allowing the products to automatically reorder themselves when a sensor records that supplies are running low. Before iBeacons, individual sales associates would have to tell each customer about a promotion, leaving room for error. Say goodbye to ding-dong ditch.

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Sales Pipeline Radio, Episode 172: Q&A with Jerry Brooner @jerrybrooner

Heinz Marketing

I think oftentimes people will look at a chief revenue officer who comes up from mostly a sales background and say, “Well, this is just a VP of sales who got a promotion. My father was one of 11 who was raised during the Great Depression in Kansas who didn’t graduate high school. How do we bring a customer along?