Search Engine Land

OCTOBER 24, 2023

Whether it’s crafting content for pitch presentations, creating one-pager pitch documents, or developing a content calendar, AI offers numerous ways to boost productivity. Digital tools can handle mundane activities, freeing human resources to concentrate on innovative and strategic tasks.

Pitch 129

Pitch Niche Engineering Promote 129

ClickFunnels

DECEMBER 4, 2022

On top of all that, there’s also an SMS marketing functionality, which can also come in handy, especially for time-sensitive promotions such as sales. The best way to do that is to present this offer by displaying: A welcome pop-up when the potential customer arrives on your website. month for the Standard Plan or $1849.00/month

Niche 130

Niche Pitch Lead generation Promote 130

Search Engine Land

AUGUST 23, 2023

Last year, to promote more user-centric content, Google added “experience” to their foundational criteria of expertise, authority, and trust, urging marketers to hone in on what matters to end users and consumers. Content marketing plan Strategic planning paves the path for content that engages and drives business objectives.

Objectives and Key Results 96

Objectives and Key Results Strategize Strategic planning Launch 96

Highspot

NOVEMBER 9, 2021

“Customers today are won or lost based on the experience they have with frontline sellers, account managers and customer success staff,” said Jake Braly, VP Strategic Alliances and Partner Revenue, Highspot. “Today, training happens just-in-time, relevant to the selling situation and presented in the flow of work.

Customers 98

Customers Strategize Consult B2B 98

ConversionXL

AUGUST 24, 2021

In this article, you’ll learn what you can expect in the role, how you can demonstrate your worthiness to become a marketing manager (at your current place or in greener pastures), and how to present your case for a promotion. Keep that report to share with your boss when you approach them to discuss your promotion.

Promote 141

Promote Campaign Pitch Niche 141

Martech

JANUARY 13, 2022

Her keynote launched the second day of MarTech and gave all those who listened a sense of what the data world is missing – effective communication. This gap presents an opportunity for career advancement for individual data scientists. Nancy Duarte presenting at MarTech. the largest communications firm in Silicon Valley.

Presentation 107

Presentation Trust Represent Strategize 107

Highspot

JANUARY 22, 2024

At its core, a go-to-market strategy is the roadmap that outlines how a company will introduce and deliver product launches to new markets or existing ones. Maximizes the impact of promotional activities by reaching the right audience. Targeted Audience Engagement Enables precise identification and understanding of the ideal customer.

Go To Market 52

Go To Market GTM Promote Technique 52

Highspot

JANUARY 22, 2024

At its core, a go-to-market strategy is the roadmap that outlines how a company will introduce and deliver product launches to new markets or existing ones. Maximizes the impact of promotional activities by reaching the right audience. Targeted Audience Engagement Enables precise identification and understanding of the ideal customer.

Go To Market 52

Go To Market GTM Promote Technique 52

Search Engine Land

FEBRUARY 2, 2024

Podcasting presents a unique opportunity to leverage SEO and drive engaged listeners to your website. Leverage SEO to promote your podcast Podcasts are increasingly popular and convenient for busy lifestyles, suitable for commuting or exercising. Be strategic about the podcasts you want to appear on and pitch to the host.

Growth 119

Growth Entertainment Engineering Follow-up 119

Hubspot

DECEMBER 14, 2020

When the app launched, Instagram only allowed links in profile bios. This meant that smaller or less-followed brands had to think strategically to get their Instagram audience to view product information, research the brand, and ultimately leave the Instagram app to buy products. 3 New Instagram Shopping Tools to Know About.

Launch 101

Launch Promote Sales Sell 101

The 5% Institute

JULY 21, 2023

For example, “Launch an e-commerce store by the end of this year.” For example, if you want to improve your public speaking skills, record your presentations, review them, and work on areas that need enhancement. Steps to Achieve the Goal: Identify the key skills and qualifications required for the promotion.

E-commerce 52

E-commerce Drivers/motivators Strategic planning Promote 52

Search Engine Land

FEBRUARY 9, 2024

Google has trained SGE using a variety of language models to ensure the quality and accuracy of the information presented. SGE is not intended to replace the current Google search experience but will likely undergo adjustments based on user feedback before a full launch.

Clients 123

Clients Engineering Consult User Experience 123

ClickFunnels

AUGUST 11, 2021

This allows you to pick the most relevant lead magnet to promote in each social media post, YouTube video, blog article, etc. Use Facebook ads to promote your lead magnet, then see what happens. When a potential customer arrives on your landing page, they are presented with a clear call to action. Promote your lead magnet.

Lead generation 246

Lead generation Niche Price Promote 246

Veloxy

AUGUST 31, 2023

Now, with the ever-expanding presence of data, we can use tools like ZoomInfo to quickly uncover Org Charts and learn of the latest personnel promotions. As we continue to recommend sales technology to outside sales reps , we also like to promote sales technology consolidation (few solutions, greater productivity) and flexibility.

Outside Sales 130

Outside Sales Pipeline Inside sales Cross-sell 130

Martech

SEPTEMBER 7, 2022

Business marketers are embracing these technologies and successfully and strategically deploying them to hit KPIs. Google has been relatively quiet regarding their efforts to leverage immersive technologies after they attempted launching Google Glass and Google Lively. “How?” ” you might ask.

B2B 100

B2B Gaming Education Technology 100

Highspot

DECEMBER 19, 2023

Define Metrics That Matter To gauge success and identify areas for growth, track two types of metrics – operational and strategic. Strategic metrics evaluate broader impact, focusing on pipeline creation and converting qualified leads into closed business. Link to appropriate resources or a content management solution.

Growth 52

Growth Objectives and Key Results Cold Call Sales 52

Search Engine Land

OCTOBER 4, 2022

DuckDuckGo launched their search engine in 2008, which aims to protect users’ privacy by not tracking their search history. DuckDuckGo has been steadily growing in use since its launch and now processes 3 billion searches per month. It had a 0.6% search engine market share worldwide and 2.52% search engine market share in the U.S.

Objectives and Key Results 117

Objectives and Key Results Retail Engineering Launch 117

Martech

MARCH 14, 2024

The launch of OpenAI’s text-to-video tool Sora highlights a broader AI problem that too many marketers ignore: With so much AI-generated content out there, customers don’t know what’s authentic. For example, consider those instances where Netflix keeps telling you you have a “98% match” for a new movie they’re promoting, but it looks boring.

Trust 101

Trust Customers Healthcare Service 101

ConversionXL

NOVEMBER 27, 2019

“People judged information presented in documents ostensibly produced by the Department of State and the National Security Council as being of relatively higher quality when those documents were secret rather than public.” Apple employees before a product launch) or a subset of consumers (e.g., strategic value). Experiment 3.

Customers 108

Customers Strategize Campaign Manufacturing 108

The 5% Institute

JUNE 6, 2023

These meetings are not just a time to discuss numbers; they also foster team spirit, enable knowledge sharing, and promote problem-solving. Firstly, they provide an opportunity for the sales team to stay updated on the latest developments, such as new product launches, marketing campaigns, or changes in the competitive landscape.

Meeting 52

Meeting Objectives and Key Results Sales Teamwork 52

Lead Fuze

JUNE 27, 2023

A music marketing agency is essential in the modern digital age, acting as a catalyst for independent musicians to reach wider audiences through promotion on platforms such as Songkick and Spotify. What does a music promotion company do? How to start a music marketing company? What is the goal of music marketing?

Promote 52

Promote Price Pitch Drivers/motivators 52

ConversionXL

NOVEMBER 27, 2019

“People judged information presented in documents ostensibly produced by the Department of State and the National Security Council as being of relatively higher quality when those documents were secret rather than public.” Apple employees before a product launch) or a subset of consumers (e.g., strategic value). Experiment 3.

Customers 101

Customers Strategize Campaign Manufacturing 101

Hubspot

JANUARY 10, 2014

You may be thinking, "Of course I use social media to promote my marketing campaign!" But there may be other ways to strategically use social media to get more juice out of your marketing campaign. For instance, HubSpot partner IMPACT Branding & Design promotes its offers on different social media platforms.

Promote 67

Promote Campaign Strategize Prospecting 67

Sales Hacker

SEPTEMBER 4, 2019

Promotional products (AKA swag, tchotchkes, freebies, branded merchandise, you name it) have been around for some time. Like any marketing or sales tool, promotional products are an investment. This sounds conniving, but this phenomenon is present in your everyday life. Does swag work? What merchandise do people want?

Objectives and Key Results 103

Objectives and Key Results Promote Campaign Sales 103

ClickFunnels

DECEMBER 5, 2022

Then you need to understand that the real money is in building your email list – once you have it, you can monetize it by promoting affiliate products. You should add more affiliate products to your Value Ladder over time but you need to be strategic about this. And launch your funnel! …in Create your first lead magnet.

Niche 130

Niche Pitch Cross-sell A/B testing 130

Hubspot

JUNE 26, 2019

Product marketing is more strategic whereas conventional marketing is more all-encompassing. It covers the launch and execution side of a product in addition to the marketing strategy for the product — which is why the work of a product marketer lies at the center of a business’s marketing, sales, and product teams. Product marketers.

Product 101

Product Electricity Launch Price 101

ConversionXL

SEPTEMBER 9, 2021

In the past, it was possible to achieve these goals through promotion and advertising. Are logos identical, branding the same, and descriptions and URLs present and correct? Run a takedown of their accounts by asking the following questions: What kind of personality or culture do they promote? How often do they post?

Objectives and Key Results 142

Objectives and Key Results Trust Follow-up Promote 142

ConversionXL

NOVEMBER 23, 2022

If you want to grow beyond the local maximum, the only way to do that is through testing the strategic, most guarded parts of your business. The marketing team should create its own momentum through feature launches, content campaigns, product launches, and announcements. Daniel Layfield. Gaetano DiNardi. Conclusion.

B2B 94

B2B Objectives and Key Results Relationship building Growth 94

Martech

DECEMBER 28, 2022

All have been vital to reaching and influencing a B2B audience and now we can scale our efforts exponentially by strategically using immersive technology. And why should you when the major benefit of connected immersive spaces is the ability to be present in a space with anyone from anywhere in the world? Learning and education.

Entertainment 105

Entertainment B2B Education Campaign 105

Hubspot

DECEMBER 22, 2017

Expect a certain amount of learning as you go, but be ready to explore the technology before fully launching your podcast. Being a podcast guest prior to launching your own is a smart idea, too.). I was reasonably confident that I could have a few questions on hand and then launch into a conversation on the fly from there.

Niche 78

Niche Launch Promote Start-ups 78

Hubspot

APRIL 25, 2023

Finally, Claire pitches the optimal solution to her client, typically via a slide deck presentation. Claire’s approach shows that a consultant’s core skills include analytical and problem-solving abilities, research and data gathering, communication and presentation skills, and interpersonal skills to relate with clients. The result?

Consult 64

Consult Hospitality Healthcare Management Consulting 64

Outreach

JUNE 2, 2020

As we celebrated a successful launch, someone suggested we may want to prepare for canceling Unleash 2020 in case an epidemic was declared because of the developing COVID-19 situation. Transitioning content from an in-person presentation to a virtual session is much more difficult than it seems. Session and Speaker Content.

Objectives and Key Results 52

Objectives and Key Results Promote Contract Follow-up 52

Martech

MAY 13, 2022

But for mobile marketing to be effective, it needs to be strategic. Messages can be promotional, service-based, or transactional. Location-based marketing delivers promotional messages to a consumer’s mobile device based on their past-or-present location. This space is changing constantly. Location-based marketing.

Retail 110

Retail Appointment Campaign Hospitality 110

Miller Heiman Group

MAY 13, 2019

Chief Product Officer Dana Hamerschlag opened her presentation by describing Van Halen’s 1984 tour rider, made infamous by the clause asking show promoters to ensure backstage candy bowls included no brown M&M’s. Technology Shifts.

Technology 82

Technology Technology Pipeline Strategize 82

Hubspot

DECEMBER 5, 2019

Consultants can be an important tool for small businesses that can't afford full-time employees year-round, need a third party to solve a company issue, or want an expert to give advice and strategize. Strategic planning. At its core, small business consulting is about strategic planning. Project management consulting.

Consult 45

Consult Strategic planning Finance Strategize 45

Hubspot

NOVEMBER 14, 2016

12 Examples of Strategic Content Repurposing. Promotions through various social channels. That SlideShare presentation has earned 38K+ views to date. Launching a new product can be a challenge, and creating an entirely new product is even more difficult. The result: He banked $10,000 within 24 hours of launch.

Real Estate 78

Real Estate Launch Promote Follow-up 78

InsightSquared

MARCH 8, 2021

Instead, companies must understand how bias shows up in the workplace (hiring, promotions, day-to-day interactions, meeting dynamics, etc.) In 8th grade, a few women from Brown University came and presented a program they were doing over the summer, the Artemis Project , for underrepresented genders in STEM.

Non-Profits 62

Non-Profits Construction Finance Consult 62