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How 7 Brands Are Using LinkedIn Live to Reach Their Audiences

Hubspot

In fact, in February 2019, LinkedIn Live was launched to individual users. While your business page might not have live capabilities yet, once it's available you can use it to launch new products, demonstrate thought leadership, and boost your content strategy. Additionally, this was an excellent way to promote their content.

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Unriddled: "Not a Media Company" Facebook Launches a Quarterly Publication, Apple Fights Election Interference, and More Tech News You Need

Hubspot

Facebook Launches Grow : A Print Quarterly Publication for Business Leaders. According to the Grow website, a permanent online "home" for the publication (which Facebook won't call a magazine) will launch soon, and feature content like niche brand case studies, as well as profiles of business leaders that achieved seemingly impressive feats.

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Self-Driving Cars Have Landed at #CES2018, and Marketers Really Need to Pay Attention

Hubspot

We're shifting from a transportation model that is built on the private car ownership model to a transportation-as-a-service model,” says Mike Blasky, Media Relations Specialist at AAA Northern California, Nevada & Utah (which recently launched the first driverless shuttle in the U.S.), How Businesses Are Already Adapting.

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10 of the Best Public Relations Examples to Inspire Your Next Campaign

Hubspot

Sometimes, a press release about your company’s new product launch, significant hire, or acquisition fails to pick up the coverage you were expecting. To promote gender equality and honor the many achievements of women throughout history, Johnnie Walker launched a female version of its whisky on International Women’s Day called Jane Walker.

Campaign 101
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3 Steps You Can Take for Sustainable IT

Salesforce

The full supply chain , including raw material acquisition, manufacturing, packaging, and transportation are big contributors to GHG emissions. Earlier this year, the International Sustainability Standards Board launched the first global standards for public companies. And of course, it’s not just the usage itself.

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Unriddled: Apple Keeps Coming for Google News, a Live Video Push for Twitter, and More Tech News You Need

Hubspot

Apple Could Be Launching a Subscription News Service. Less than a month after Google announced its "Subscribe With Google" service for news publishers, Bloomberg is reporting that Apple could be launching its own subscription news service. Bloomberg reports that this new model could launch within the next year. Source: Apple.

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5 Valentine's Day Marketing Campaigns That'll Warm Your Heart

Hubspot

On-demand car service company Uber launched a Romance on Demand campaign in most of the cities where they operate. well, let's just say transporting roses at a premium price isn't much different than transporting people. Pun totally intended. Except the margins are way better for Uber. Pretty impressive stuff.