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Salesforce launches Agentforce for Retail

Martech

Salesforce announces the launch of Agentforce for Retail as well as Salesforce Retail Cloud with Modern POS. Self-service order servicing options allowing customers to conversationally update order information like payment or shipping details. The post Salesforce launches Agentforce for Retail appeared first on MarTech.

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Salesforce launches new, ‘more trustworthy’ generation of AI bots

Martech

Yesterday, Salesforce launched Agentforce — generative AI bots the company says can be trusted to take action on their own. Service Agent replaces chatbots in handling customer service and replaces chatbots. Benioff said customers will launch 1,000 of the bots at next week’s Dreamforce conference. Processing.

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Pipeline 360 launches new display advertising platform

Martech

Pipeline 360, Integrate’s B2B media business, today launched a purpose-built display advertising platform which will combine with its “write once, publish often” content syndication solution for an integrated “branded demand” offering, where demand generation is wrapped together with building brand awareness.

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Google enhances Local Services Ads with auto-selected photos

Search Engine Land

Google is rolling out a new feature for Local Services Ads (LSA) that automatically selects profile photos to display in advertisements. This update aims to increase ad engagement and potentially improve ad rankings for local service providers. Key details: The feature launches today for all Local Services advertisers.

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3 Mistakes Organizations Make While Developing ABM Programs

From building an account universe to understanding to orchestrating sales and marketing alignment around touchpoint and messaging, there are a number of variables to consider before launching a program. Wasteful technology and service spending. Inadequate contact inventory within universe.

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SAP to launch loyalty management solution for retailers

Martech

The solution will integrate with SAP S/4HANA Cloud for Retail, SAP Commerce Cloud, SAP Service Cloud and SAP Emarsys Customer Engagement. Dig deeper: SAP Emarsys launches AI Product Finder Email: Business email address Sign me up! The post SAP to launch loyalty management solution for retailers appeared first on MarTech.

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How to Launch and Sell your Digital Course Using a High Converting Sales Funnel (Part 2)

ClickFunnels

The post How to Launch and Sell your Digital Course Using a High Converting Sales Funnel (Part 2) appeared first on ClickFunnels. For marketers, launching a new product can be equal parts thrilling and nerve-wracking. The hype behind launching a new product is hard to replicate. Failure to Launch? And why not?

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