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What Is Total Addressable Market (TAM)? How to Calculate + Examples

Salesforce

Let’s say you’re launching a new product. The total addressable market, or TAM, refers to the total number of customers who could possibly use your product or service. SAM stands for serviceable addressable market. SOM represents your serviceable obtainable market.

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Spot Bonus: What It Is and How To Do It Right

Salesforce

A spot bonus is an unexpected reward given to an employee to recognize their special contribution or achievement — especially when going above and beyond their typical responsibilities, like a service agent upselling to existing customers. When an employee embodies the core values or brand, such as above-and-beyond customer service.

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Unriddled: Twitter Takes Washington, Facebook's Follow-Up Changes, and More Tech News You Need

Hubspot

Twitter (and Facebook) Takes Washington. Tony Romm and Craig Timberg of The Washington Post covered the day's events in more detail. Verizon's 5G internet service shouldn't be confused, however, with 5G mobile service -- the goal of which is to support the rising number of mobile internet users. It's tech news: explained.

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What Is Product-Led Sales? The Ultimate Guide

Salesforce

And while your product or service might not be as tasty, there are proven strategies and tools that you can use to improve your sales. It also helps jump-start lead qualification since your users are already interested in your product or service. The data may also reveal areas for product or service improvement.

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6 Tips for Using Sales Acceleration to Close Deals Faster

Salesforce

In today’s competitive market, businesses must make every effort to build relationships with customers to provide personalized service. Sales Selected 360 Highlights Selected C-Suite Selected IT Selected Commerce Selected Marketing Selected Service Selected Please select at least one newsletter. I can unsubscribe at any time.

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Facebook Launches Much-Anticipated Open Graph Applications

Hubspot

A Customer Testimonials App: Create an app that easily enables customers and fans to share testimonials about your business' various products and services. The big announcement was over within 20 minutes, with Facebook saying they wanted to "keep it casual for now.". What Are Open Graph Applications? Don't mind if I do, too! Yay, reach!

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Unriddled: "Not a Media Company" Facebook Launches a Quarterly Publication, Apple Fights Election Interference, and More Tech News You Need

Hubspot

Facebook Launches Grow : A Print Quarterly Publication for Business Leaders. According to the Grow website, a permanent online "home" for the publication (which Facebook won't call a magazine) will launch soon, and feature content like niche brand case studies, as well as profiles of business leaders that achieved seemingly impressive feats.

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