Remove Launch Remove Strategize Remove Tradeshows
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Things May Snap Back Fast. So Take Advantage Of This Crazy World Now.

SaaStr

Most tradeshows and events in China are running at their maximum allowed capacity pre-Covid, with the delta being mainly from lack of travel. But right now, he’ll do the Zoom because it’s strategic … and because he’s doing more Zooms overall. Launch the new edition. They seems to always do that.

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Common B2B Challenges and How To Solve Them

ConversionXL

Canceled events and tradeshows increased the focus on outbound activities. Even without launching new lead generation campaigns, we were able to activate “frozen deals” from their pipeline. Of course, the 80/20 principle is not limited to strategic choices. As a result, they were able to grow MRR by 50% in 6 months.

B2B 150
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How to Master the Virtual Event Experience

Heinz Marketing

Instead of spending time (and hours of headaches) attempting to build a virtual tradeshow floor, put your resources into giving the audience more ways to interact and engage with the virtual events they’re already a part of. Pre-event effectiveness is an uphill battle.

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Tips & Templates for Truly Memorable Product Announcements

Hubspot

To set the product announcement up for success, you may also choose to strategize a supporting launch campaign. Demos or promotional materials for tradeshows or other events. Here are a few ideas for planning out your next product launch or other company announcements. The reason for the change or addition.

Product 53
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How One Company’s Investment in Blogging & SEO Increased Traffic By Over 2,500% in One Year

Hubspot

Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. A 16.28% conversion rate in the first month it launched. The result of the new CTA? The Results.

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Industry news: @ZuantApp Quantifies ROI for Event Marketers Worldwide; Kicks Off 2020 with Record Client Growth

SBI

Zuant , the award-winning mobile lead capture cloud solution, announces record client growth and event set-ups year-over-year since it’s launch in 2010. Founded by tech innovator Peter Gillett in 2008, Zuant provides mobile lead capture solutions for companies seeking to maximize their investment in tradeshows. Industry News.

Clients 20
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38 Most Dynamic Women in Sales (The 2019 Edition)

Sales Hacker

Co-Founder & CRO of TradeShow Makeover. Strategic Selling and it’s companion book, Conceptual Selling. I prefer to take conference calls on a hike, strategize with co-workers on a trail, and listen to podcasts when I’m hiking alone. Alice Heiman. Founder & Chief Sales Operator of Alice Heiman LLC.

Sales 99