Remove Lead generation Remove Promote Remove Tradeshows
article thumbnail

How to Use Analytics to Get a Promotion: 10 Metrics That'll Help Your Cause

Hubspot

The sad truth is this: You can work really hard, check all the boxes, come in early and stay late, and still not earn the promotion you want. An important part of justifying a promotion is showing your value through metrics. 1) Track Lead Sources. The burning question is: Where's the best place or places to promote the content?

Promote 77
article thumbnail

How to Get Promoted to Chief Marketing Officer

Hubspot

A few weeks ago, I had the great pleasure of promoting Mike Volpe , my VP of marketing, to chief marketing officer. I thought I'd take a minute to talk about why I promoted him, as it might be interesting to other folks working their way up the marketing ladder. As a CEO, this fuel is what I really care about at the end of the day.

Promote 55
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Manage Your Entire Marketing Budget [Free Budget Tracker Templates]

Hubspot

Here's a hypothetical for you: Let's say your company has decided to invest in a website redesign so you can improve lead generation, and you're responsible for managing the project. When people allocate budget for product marketing, they tend to think in terms of product launches and promotional activities," Anderson explains.

article thumbnail

How to Use Web Analytics to Become a Better Marketer

Hubspot

An example would be if your founders just wrote a book that promoted the website. Having clear tracking for offline marketing like tradeshows is an important way to compare the results of your entire marketing strategy. As a result, there could be an increase in traffic to that specific page. Photo Credit: Pink Sherbet Photography.

article thumbnail

B2B Event Lead Generation – Guide

Cience

According to AdStage , 68% of B2B marketers use in-person events for lead generation initiatives. Event Lead Generation. And the reason behind this growth is that B2B marketers know how to leverage events for lead generation. Okay, 68% of marketers use events for lead generation.

article thumbnail

Real estate CRM Guide – How to Win more Deals Quickly?

Salesmate

Streamline Your Lead Generation Process . CRMs for real estate make it effortless to collect leads from various sources and put them into one centralized platform: Websites Tradeshows Social media platforms Email campaigns Cold calls References. Scenario – All my leads are scattered across various platforms.

article thumbnail

Why you’re not getting credit for your marketing efforts — and how AI can help

Martech

Showing an ROI for a tradeshow event should include all the possible activities that contributed. This perception can lead to a devaluation of marketing’s strategic importance and a lack of recognition for its impact on a company’s success. What is the potential value of sales to these customers? Content distribution.