Martech

MARCH 1, 2024

B2B retention marketing finally has its day For as long as I’ve been in B2B marketing (don’t ask), lead generation and new-account acquisition have been the top priority for marketers. Year after year, survey after survey, leads were number one. Replacement parts. Just-in-time components. Consumables, such as office supplies.

B2B 129

B2B Cross-sell Pharmaceutical Account management 129

SalesHandy

JULY 12, 2021

Here are a few tips on how to help you choose the best live chat software for your organization: Lead Generation – Let’s face it, this is an item that is probably one of the most important features you will read on this list. Pipedrive is a customer relationship management tool developed for sales representatives.

Price 98

Price CRM Customer Relationship Management Growth 98

Highspot

NOVEMBER 9, 2023

How DSR Aligns With the Buyer Journey A digital sales room aligns with the sales cycle by supporting and enhancing each stage of the sales process, from initial lead generation to closing deals and even post-sale relationship management.

Objectives and Key Results 59

Objectives and Key Results Objection handling Teamwork Sales 59

The 5% Institute

JUNE 19, 2023

Sales typically occur at the end of the buyer’s journey when a prospect decides to make a purchase. The sales function encompasses various activities, including prospecting, lead generation, product demonstrations, negotiations, and closing deals. How can technology enhance sales and selling? What is Selling?

Sell 52

Sell Objectives and Key Results Technique Customer Relationship Management 52

The 5% Institute

JUNE 8, 2023

A well-defined sales process acts as a roadmap for sales representatives, guiding them through each stage of the customer journey and enabling them to make informed decisions at every step. What Is A Sales Process? It encompasses everything from prospecting and lead generation to follow-up and after-sales service.

Process 52

Process Objectives and Key Results Represent Sales 52

Highspot

OCTOBER 11, 2023

Recruitment and Training Building a competent, successful sales team is crucial. Managers are involved in recruiting, sales coaching and training, and onboarding new sales representatives. Inspiration from management: Lead by example; when sales leadership is passionate, it trickles down.

Objectives and Key Results 59

Objectives and Key Results Quota Drivers/motivators Technique 59

Hubspot

AUGUST 21, 2023

While each company divides the lead generation and qualification process differently, marketing is typically in charge of the attract and engage phases. Your marketing team will need to generate interest and awareness and educate the relevant audience on a product’s value through messaging and content (more on that later).

Go To Market 69

Go To Market Process GTM Launch 69

PandaDoc

MARCH 7, 2023

Let’s take a look at each stage of the overall sales process. 7 Stages involved in a sales process 1. Find potential customers The first step to making a sale is prospecting or lead generation. The process you outline for prospecting sets up how the rest of your sales workflow will operate.

Process 52

Process Objectives and Key Results Pitch Sales 52

PandaDoc

SEPTEMBER 21, 2022

In short, pipelines are a method of visualizing all of the options available to you at a specific moment in your sales cycle. These details are particularly helpful when you’re striving to meet your sales objectives. But, to be truly effective, sales pipelines need to represent a structured and repeatable process.

CRM 52

CRM Pipeline Sales Territory 52

Sales Hacker

OCTOBER 7, 2021

What is your best piece of career advice for women in sales? Find organizations to represent and sell for that align with your value system and is complimentary to your value proposition. What would you tell a woman just starting a career in sales? Sales can be a very rewarding career. Support other women in sales.

Sales 137

Sales Up-sell Start-ups Cross-sell 137