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What is pricing analytics? How data-driven pricing boosts profitability

PandaDoc

Understanding how pricing impacts profitability is crucial for businesses. Pricing analytics uses data to provide insights into customer behavior, market trends, and competitor strategies — ultimately helping businesses set prices that maximize revenue and meet customer expectations. What is pricing analytics?

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How to implement dynamic pricing without alienating customers

Martech

Dynamic pricing, once a standard practice in ancient marketplaces, is making a comeback in today’s digital age. As technology advances and consumer behavior shifts, businesses are increasingly exploring dynamic pricing to optimize their operations and improve profitability. As far back as 500 B.C.,

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Legal operations: what they are and why your business needs them in 2023

PandaDoc

Considering the high competition in the market and clientele demanding better service at a lower cost, law firms had no choice but to change their business model. Many put legal operations at the top of those changes. What are legal operations? How do you best implement legal ops in your organization?

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Branded keywords: How Google Ads drives up CPCs

Search Engine Land

Over the past year, the cost of branded search terms has skyrocketed, particularly in markets like legal services, where cost-per-click (CPC) rates have more than doubled compared to 2023. It begs the question – what causes a price to spike on a branded search term? We see it in our queries for all lines of legal work.

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Painless and profitable: Our guide to winning at price negotiation

PandaDoc

A wide variety of possible price negotiation strategies exist but all of them have a common baseline. In this article, we’ll help you find answers to the most important questions that all business owners and salespeople should have in their arsenal when negotiating prices with their customers. Don’t focus on the price either.

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MAP Pricing vs MSRP: What’s The Difference

TrackStreet

What’s more important to develop for our products – MAP retail pricing or MSRP? Aren’t MAP pricing and MSRP more or less the same thing? Can we have both MSRP and MAP pricing for our products? Therefore, having a UMAP policy allows the manufacturer to control the cheapest price that their product can be advertised.

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Maximizing sales efficiency with deal desk software

PandaDoc

Deal desks can incorporate large teams of relevant stakeholders within sales, finance, product marketing, product management, legal, customer success, and more as needed. Not to mention the increased risk of being out of legal and regulatory compliance. Reduce your sales cycle and improve your close rate today with PandaDoc.

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