Future-proof your SERP presence: 6 areas to focus on
Search Engine Land
DECEMBER 7, 2023
This trend is expected to increase with further integration of Search Generative Experience (SGE) in main SERPs as it pulls content from diverse sources. This demonstrates that SGE is pulling in more long-tail content with higher relevancy and lower volume and using AI’s ability to understand the context to serve niche content better.
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