Sales Hacker

MARCH 25, 2025

And it’s usually like a very detailed sort of Google doc, here’s the login for X. And so if you need 3000 people to perform a function today, maybe in the future, it’s a thousand or 500. It’s got like the old world where you build a horizontal platform and obviously you supported customization or extensibility.

GTM 70

GTM X-functional Start-ups Relationship building 70

Heinz Marketing

FEBRUARY 5, 2018

Fascinating for me is the marketing implications of having content as the product and the product being in the manufacturing side of the business is really both, it is product. Not so that we’re functioning as a curation and we’re positioning it in a different kind of segment than it would normally be on our site.

Pipeline 58

Pipeline B2B Sales Pitch 58

SaaStr

AUGUST 26, 2022

X this year. You don’t have to do every single function to still get a customer. For all these types of categories, I know it’s trite, but you just have to find your 10 X feature that someone will buy. Especially in the manufacturing side of things. I’m going to go from 2 to 5 or 2 to 6.”

Quota 98

Quota Growth Product Closing 98

Sales Hacker

APRIL 1, 2025

We moved into technology and manufacturing, and today we just, uh, we did a press release earlier this week around some of the momentum we have, but really good strength in the technology industry, manufacturing, and as I said, banking. Um, the art is the relationship building the. Functional purity and segment alignment.

GTM 64

GTM Up-sell Start-ups Growth 64