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When to Use AI or an Agency: Strategic Choices for B2B Companies

Heinz Marketing

As we work to adapt their strategies to the ever-changing market, one key decision that is becoming more common is whether to leverage AI technologies or partner with a specialized agency to achieve their goals. AI-Powered Tool Examples: HubSpot : For automated email marketing and customer relationship management (CRM).

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How Discrete Manufacturing Can Go Digital with Field Service

Salesforce

Discrete manufacturing has entered the digital world. Companies with field service capabilities that rely on digital technology continue to build customer relationships and drive revenue with field service — even without an on-site visit. In fact, 88% of customers expect companies to accelerate digital initiatives.

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Service as a Strategy: How Manufacturers Are Reimaging Success

Salesforce

The manufacturing industry is undergoing a significant transformation. In today’s digital and customer-centric world, manufacturers must evolve to remain competitive and drive growth. According to our research , almost all (97%) manufacturers are pursuing strategic changes to their service and aftermarket operations.

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Why We Chose Salesforce vs. ServiceNow for Customer Service Management (CSM)

Salesforce

Last year, we got an unexpected phone call telling us that our 20-year-old customer service management (CSM) system for our technical support organization would be deprecated. This was a huge shock — but as my company’s VP of global technical support, I quickly saw an opportunity to improve our technology.

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20 Solar Sales Tips to Win More Business in 2023

Veloxy

Be prepared to answer common questions about the technology, financing options, and the installation process. For example, the Department of Energy’s Solar Energy Technologies Office provides resources for homeowners , including information on solar technology, financing options, and frequently asked questions.

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Navigating The Future With AI & Sales

Sales Gravy

. - Personalization by AI: AI will eventually tailor sales processes to individual companies, with larger companies likely adopting these technologies sooner due to their complexity and resources. The Power of AI in Sales One of the most exciting advancements in sales technology is the ability of AI to identify a buying window. .

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Sales Tech Game Changers: How to Drive Effective Relationship Management

SBI

Lyamen: PipelineDeals was founded in 2006 with the mission to give any business the power to build game-changing relationships. We’ve been successful because we understand the value of the sales process and how to drive effective relationship management. Technology should not tether a sales team to the office.