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Back to top ) Grow your opportunities with TAM insights Once you know the TAM for any given product, you can better understand your current market position and identify areas for growth. Use sales planning software to create a realistic plan for capturing marketshare.
This approach helps prevent losing marketshare and allows your business to concentrate on adding value, such as improving customer service or making your product easier to use. This strategy applies to almost any market, be it software or shampoo. The Pros It can help grow or protect marketshare.
Conduct market analysis Conduct a thorough analysis of your competitors, including their pricing models, marketshare, and target audience. You can use market research surveys, competitor analysis software, and industry reports to glean knowledge. This can increase your sales and marketshare simultaneously.
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