ConversionXL

SEPTEMBER 10, 2018

At Web Profits, we call this your “one trackable metric,” while Sean Ellis—who invented the term “growth hacking”—calls it the “ North Star.” You’ll optimize your marketing campaigns for that low lifetime value and end up switching off campaigns that were actually making a profit, reducing sales and growth.

Growth 132

Growth Non-Profits Campaign Start-ups 132

Hubspot

MAY 6, 2021

Whether you work in B2B, B2C, government, or non-profit organizations, defining and analyzing the market will help you make better decisions. This kind of analysis can help you grow your existing business, pivot into new markets and opportunities, or expand into the periphery of your current market.

Non-Profits 99

Non-Profits Government B2C Niche 99

Hubspot

SEPTEMBER 18, 2018

When more people started using the internet, connecting with each other, and buying products on it, the web became necessary to do everyday things, making the platform more valuable for current users and non-users. But if you’re in the SaaS space, it can also boost your business’ profitability. The Economic Benefits of Network Effects.

Networking 78

Networking Service Product Non-Profits 78

ConversionXL

AUGUST 30, 2018

At Samsung, user research led the company to redesign its televisions in 2005, doubling their market share in just two years. A study by the Nielsen Norman Group (NNG) showed that commercial enterprises—as well as non-profits and government agencies—consistently generate a strong ROI from investments in usability.

UX 111

UX User Experience Non-Profits A/B testing 111

Salesforce

FEBRUARY 15, 2024

Most of my leads come directly from the podcast, website, referrals, and my deep network. Grow revenue Every company needs to grow their revenue to remain profitable. To do this, you’ll need to set a specific target for how much gross or net profit you want to see increase over a set period of time. of the market.

Cross-sell 64

Cross-sell Non-Profits Quota Drivers/motivators 64

ConversionXL

JUNE 16, 2022

How market share and revenue have grown. Target market. On average, aligned companies have 19% faster growth and profits 15% higher than non-aligned competitors. Organic traffic is beneficial to content marketing and SEO-related campaigns, for instance, but will have no bearing on the ROI of an ad.

Campaign 149

Campaign Objectives and Key Results Launch Click Through Rate 149

Sales Hacker

MARCH 2, 2020

High-Profit Prospecting. Hire Right, Higher Profits. Growth requires taking market share from your competitors, while they try to do the same to you. “Jeff Thull has re-engineered the conventional sales process to create predictable and profitable growth in today’s competitive marketplace. Top of Mind.

Sales 143

Sales Technique Objectives and Key Results Non-Profits 143