Gong.io

FEBRUARY 14, 2022

80% of customers you pitch your Nexus to will agree with it wholeheartedly and love you even more for it. 20% of customers you pitch your Nexus to will disagree with it; a portion may hate you for it! Burger King had the formidable task of figuring out how to take some of that market share. Happy Meals.

Cold Call 121

Cold Call Objectives and Key Results Sales Pitch 121

ConversionXL

FEBRUARY 6, 2019

As Lucas Weber notes in his product marketing course , it’s also essential to get marketing and sales teams’ buy-in for the product before they begin working on campaigns. Teams need to believe in what they’re selling before they can pitch it persuasively. Questions marketing needs to answer. Maximize market share.

Product 124

Product Price Growth Campaign 124

Cerebral Selling

OCTOBER 5, 2020

You’re thinking, “We sell thousands of food products and have huge brand awareness and market share. Why Hidden Enemies Transcend Regular Pitches. Chances are you pictured this: Classic Nutella, sold and loved around the world. Now imagine, you’re a food manufacturing giant, Kraft.

Drivers/motivators 130

Drivers/motivators Entertainment Manufacturing High impact 130

Highspot

MAY 15, 2020

Now, more than ever, sales and marketing share common goals — customer acquisition and retention — and must be working in true partnership to sustain their businesses. Doing so requires sales enablement — a must-have function and technology for every business navigating today’s uncertain economic landscape.

Cross-sell 98

Cross-sell Territory Pitch Technology 98

Martech

DECEMBER 18, 2023

Based on prior purchases, a customer’s industry, similar customer transactions or other demographic information you include in your CRM database, new AI tools can suggest to sales and marketing team members additional services and products that can be offered to the customer. Many in marketing share this frustration.

X-functional 119

X-functional Customer Relationship Management CRM Relationship Management 119

Hubspot

MAY 16, 2019

In order to successfully pitch your stories to journalists and news outlets nowadays, you need to account for the content that performs well on their social media profiles and their publication. So before you pitch your story, make sure it’s relevant and interesting to the news outlet's social audience. Brand Extensions.

Technique 101

Technique A/B testing Angle Pitch 101

Hubspot

JANUARY 23, 2013

According to Hitwise , Google has a search engine market share of approximately 90% in the UK , with Bing, Yahoo, and Ask.com trailing far behind. Before you pitch a guest blog post, it's also a good idea to comment on the blog you're targeting and connect/establish a relationship with the blog's manager on Twitter.

Pitch 78

Pitch Entertainment Engineering B2C 78

ConversionXL

MARCH 20, 2019

Based on Forrester research, Jabmo’s offerings outpace its market share. Terminus pitches the product as an “all-in-one” solution. Mintigo pitches itself as the only “full-stack, full-customer lifecycle AI solution.” Jabmo has a useful visualization and walkthrough of the entire process. TechTarget.

Real Estate 117

Real Estate Contact B2B Campaign 117

Hubspot

AUGUST 4, 2020

One aspect of virtually every co-marketing campaign you'll need is a shared landing page. Co-Marketing Shared Landing Page. How to Plan a Co-Marketing Agreement. Come up with an idea to pitch. Once you determine you'd like to work with a partner, it's time to come up with an idea to pitch.

Campaign 101

Campaign Promote Legal Pitch 101

Martech

JUNE 29, 2023

Innovation doesn’t need a pitch deck. Starbucks could have waited until all the research was done but likely would have lost market share to competitors. That’s why innovative marketing teams need a new metric, decision speed, to capture how long it takes to make critical decisions.

Non-Profits 115

Non-Profits Technique Appointment Pitch 115

SaaStr

AUGUST 13, 2023

If you are clearly #1 in the space with 70%+ market share, then sure, block the competition if you want. When pitching to VCs, spend extra time on “competition” & “why we win” slides. Make it easy for customers to buy both you and your competitor together. A niche point not again in my Top 10, but a good one.

Niche 98

Niche Growth Pitch Market share 98

Hubspot

APRIL 19, 2015

Of those brands, one reigns supreme: Heinz, boasting a number one or two market share position in over 50 countries. The leading brand of mustard, French’s, holds half the market share in mustard that Heinz commands in ketchup -- around 35.5% -- but has a product line almost three times as large. 4) Analytic.

Sell 78

Sell Pitch Up-sell Meeting 78

Hubspot

MAY 29, 2012

” This ad isn't about making a Nike sales pitch. Yet, like the Nike ad discussed above, this is not a sales pitch but rather a story much larger and more infinite than the product. How have you incorporated more storytelling elements into your video marketing? Share your videos in the comments!

Entertainment 78

Entertainment Pitch Launch Gaming 78

Sales Hacker

MARCH 2, 2020

Pitching and Closing. Pitch Anything. Growth requires taking market share from your competitors, while they try to do the same to you. It’s all practical advice — no cutesy stories, no rants, and no product pitches. Pitching and Closing. Pitch Anything. High-Profit Prospecting. Smart Calling.

Sales 143

Sales Technique Objectives and Key Results Non-Profits 143

Sales Hacker

DECEMBER 29, 2022

When they or marketing share new case studies, read them and see what problems your premiere logos are solving for. Related: Sales and Marketing Alignment Strategies, Process, KPIs. Be human, speak human — it’s okay to add some playful tone to your pitches, or show a little personality when talking to prospects.

Sell 126

Sell Up-sell Commission Prospecting 126

Hubspot

MAY 9, 2017

Sales doesn't always come natural to agency leaders, but learning how to effectively pitch and win new clients is critical for survival. Increase your mindshare, increase your market share. Guest : Peter Levitan. Listen if: You're not getting new business as often as you'd like. 5) How to Establish Yourself as a Thought Leader.

Networking 78

Networking Contact Pitch Clients 78

Hubspot

SEPTEMBER 23, 2018

The great thing about the internet is that it's full of brilliant marketers sharing great information -- all for free. We at HubSpot are thrilled to give you the marketing insights you need by way of the HubSpot Marketing Blog. Bad Pitch Blog. Social media is no exception. 29 of the Best Social Media Blogs.

Pitch 78

Pitch Engineering Education CRM 78

Sales Hacker

JANUARY 25, 2019

Instead of creating “fun” patterns, IDEO created a toothbrush that was easier for kids’ small hands to hold, winning market share for Oral-B. And by stripping a market problem back to the challenges faced on a human level by the end-users, IDEO uncovered a problem worth solving. Adults use their fingertips, and kids use a fist.

Trust 92

Trust Angle Sales Pitch 92

Anthony Cole Training

JULY 17, 2010

Dont get yourself in a wad worrying about pitching to the "powerful" CEO. Questions about profit, shareholder value, market value and market share are the things that presidents concern themselves with not how many power units does the company have. just like you do. As Matt Hogan once told me, "Think presidentially."

Sell 120

Sell Objectives and Key Results Drivers/motivators Up-sell 120

Hubspot

DECEMBER 25, 2011

In other words, provide your subscribers with some value rather than jumping straight to your pitch. Do you find other similarities between writing a letter to Santa and email marketing ? Share them in the comments below! Explain Why You’ve Been Good. And Merry Christmas! Photo credit: Great Beyond.

Pitch 75

Pitch Market share Product 75

Hubspot

AUGUST 2, 2010

Conventional marketing pays for interruption and impressions , which means you buy everything, including: ad space, mailing lists, air time, printing and postage, in addition to agency costs (i.e. The basic theory is, “outspend your competition to gain market share.” commissions, retainers and hourly fees).

Commission 78

Commission Strategic planning Strategize Campaign 78

Hubspot

OCTOBER 24, 2022

For example, pitching additional products during the initial discovery call isn't the best approach. Winning more market share. Winning market share is critical for keeping a competitive edge. Primarily through upselling and cross-selling — and the results are intriguing.

Cross-sell 66

Cross-sell Drivers/motivators CRM Sales 66

Partners in Excellence

DECEMBER 18, 2015

We work hard to find these miracle cures to market share, revenue growth, and profitability! Quite the contrary, I believe there is a silver bullet to being successful in engaging our customers, driving market share, and making your numbers. I couldn’t end this pitch without a special offer.

Market share 68

Market share Quota Growth Pitch 68

Martech

OCTOBER 23, 2023

Justice Department claims Google, which owns a 90% market share in search, paid massive sums to companies like Apple to make it the default search engine on products like the iPhone. 12 John Schmidtlein, lead lawyer for Google, claims the company dominates the search market due to being a superior product.

Trust 88

Trust Objectives and Key Results Engineering Negotiate 88

Hubspot

JANUARY 19, 2014

In a recent tip post from our 30-Day Blog Challenge series, David Berkowitz , Chief Marketing Officer at MRY, reminds us that there''s a whole community of bloggers out there -- a community that can prove quite helpful to bloggers in need of assistance. 15 Smart Marketers Share Insights on the Future of the Industry.

Pitch 78

Pitch Follow-up Up-sell Campaign 78

Heinz Marketing

JUNE 30, 2020

And in doing so, helps grow your market share as well as your thought leadership in your industry. Without content marketing, the job of building predictability into your pipeline becomes much harder. It enables your teams to work smarter, act faster, and provide more useful resources to your audiences.

Pipeline 108

Pipeline Campaign Engineering Prospecting 108

Hubspot

APRIL 21, 2020

As of January 2020, market share between mobile operating systems were at 74.3% You could set up a mutually beneficial co-marketing opportunity that helps you both increase your install rates. Pitch Your App. Pitch your story to tech, mobile, and industry journalists and bloggers.

Launch 101

Launch UX Networking Cross-sell 101

Gong.io

DECEMBER 7, 2022

With these insights, you can personalize your pitch and explain how your solution fills in the gap. This kind of research can help you create an effective sales pitch. This will also help you capture more of your market. 72% of B2B companies that sell via seven or more channels are more likely to increase their market share.

Prospecting 62

Prospecting Cold Call Pitch Pipeline 62

Hubspot

APRIL 1, 2019

Market dynamics and market share. If you sensed we’re looking for a two-way dialogue during your pitch, you’re right. A two-way dialogue is going to make your pitch feel more natural. By 1985, McDonald’s was losing market share to Burger King, and their marketing teams were going head to head.

Presentation 100

Presentation Technique Closing Sales 100

Search Engine Land

MARCH 9, 2023

comScore Search Share For February: Bing Grows (Yet Slows) And Yahoo Declines Again 2010: Google regained some share “lost” in January and Bing’s gains continued, albeit at a somewhat slowing pace. SEMPO Report Cuts Search Ads Forecast 2009: Search marketing spending would increase only 9% to $14.7

E-commerce 87

E-commerce Territory Engineering Networking 87

ConversionXL

AUGUST 30, 2018

At Samsung, user research led the company to redesign its televisions in 2005, doubling their market share in just two years. Disney employees used a prototyped physical environment to pitch the Magicband , a new piece of tech that provided park visitors with a friction-free user experience. Did it work for Firefox?

UX 111

UX User Experience Non-Profits A/B testing 111

Search Engine Land

FEBRUARY 9, 2023

ComScore Releases January Search Numbers (Bing Gains) & Year In Review 2010: Meanwhile, Hitwise Announces January Search Market Share Numbers. Google To Develop Superfast “Experimental Fiber Network” 2010: Google? Ah, Google FIber! Scoring Super Bowl 2010 Commercials: How’s the Search Visibility? 2010: Better in general.

E-commerce 75

E-commerce Electricity Pharmaceutical Engineering 75

SalesHandy

APRIL 25, 2021

This could include competing products doing well and eating into their market share, poached employees, regulatory roadblocks, intellectual property violations, etc. Information like this will help you gather context on the prospect and their organization’s strengths, pain points, market demand, and performance.

Customers 98

Customers Inside sales Follow-up Sales 98

Hubspot

JULY 30, 2013

In working with hundreds of ecommerce sites, we know that the use of rich snippets is one of the key differentiators in helping you dominate your market share. In this blog post, we want to examine rich snippets and why they are such a powerful marketing tool for ecommerce sites. First, What Are Rich Snippets?

Objectives and Key Results 78

Objectives and Key Results Price Engineering Pitch 78

Veloxy

JANUARY 23, 2024

In-Person Events & Experiences In-person events function as a fundamental element of field marketing. By integrating digital marketing in field marketing strategies, businesses can provide direction, enhance market share understanding, develop effective value propositions, and enable campaign performance tracking.

Objectives and Key Results 130

Objectives and Key Results Territory Campaign Promote 130

Salesforce

MAY 3, 2024

They would rather wing it, stick with a pitch deck, or hope for the best. If someone were to ask for a more involved version of your business elevator pitch, you’d recite your executive summary. The market analysis section requires you to validate that there is enough demand in the market for your business to both enter and grow.

Finance 52

Finance Pitch Legal Repeat business 52

Score More Sales

DECEMBER 6, 2011

It is not an impossibility – although, I have to say, the more we researched this topic, the more we see how great the private sector has taken so much of the PO’s market share. Of Value Propositions and Elevator Pitches for B2B. What else should the P.O. do, or is it too late? A change in mentality is in order.

Sell 61

Sell Consult Service Pitch 61