Search Engine Land

JUNE 26, 2024

Fellow SEO Kristina Azarenko conducted an X survey , which shows that more than half of the SEOs responding see 40% or less of their recommendations implemented by client and brand teams. Their primary motivation is usually around growth KPIs or market share, so speak to them in those terms.

X-functional 85

X-functional Drivers/motivators Clients Growth 85

ConversionXL

JUNE 25, 2021

The typical product lifecycle can be broken down into four stages: Introduction: Your product may still be in development and your marketing goals focus on generating awareness and motivating users to sign up and purchase. You’re adding new product features and looking to capture more market share from your competitors.

Launch 96

Launch Product Non-Profits GTM 96

Sales Hacker

JANUARY 13, 2021

The licensee embeds the third-party software into its application to improve it by adding new functionality or features, or enhancing existing functionality or features. These companies resell the solution and bundle services around the solution to add value to the customer.

GTM 87

GTM Negotiate Profit margin Contract 87

Sales Hacker

MARCH 2, 2020

It uses the formula PPVVC=S (Pain x Power x Vision x Value x Control = Sale) to help salespeople accurately gauge the probability of closing a deal. You don’t have to be subservient, forfeit your self-respect, or fake enthusiasm about your product or service. The Little Red Book of Selling. Jeffrey Gitomer.

Sales 143

Sales Technique Objectives and Key Results Non-Profits 143

SBI

SEPTEMBER 8, 2014

This real-time intelligence is then integrated with revenue workflow—marketing, sales and service automation—so that it can be used in context to help close more deals more often. If you don’t have a targeted, relevant message for today’s busy buyer, your market share will continue to suffer. That’s helpful.

Up-sell 51

Up-sell Closing Sell X-functional 51

Salesforce

FEBRUARY 7, 2024

50 x (1 + 0.40) = $70. This is at the heart of a cost leadership strategy, which focuses on becoming the lowest-cost producer of a service or product within a specific industry or market. If you believe you have the market cornered, can you charge more than competitors? But don’t make up your mind just yet.

Price 52

Price Profit margin Manufacturing Retail 52

Sales Hacker

JANUARY 12, 2021

I’m part of our overall global revenue organization, and this encapsulates marketing, sales, and client success. So think of all the functions that are interacting with a buyer or customer all the way from the initial point of their life cycle to the time that they spend with us as a customer.

Product 66

Product X-functional Retail Technology 66

SaaStr

OCTOBER 24, 2019

Because, market share is really number one metric. And I also think if you start in a really, really huge markets, which you learn a lot, you’re also just going to remember it’s going to take a long time before you have a big share of that market. That the n rippled out into the market.

Launch 52

Launch Growth B2B Networking 52

SaaStr

SEPTEMBER 13, 2020

Another collection of their customers actually turned their kitchens into service offerings. Still has some market share to go, but is providing a fantastic offering that many of you benefit from. Really, cloud absorbs hardware, software and services. trillion dollar market that’s addressable. .”

Non-Profits 92

Non-Profits Strategize Trust Growth 92

Search Engine Land

DECEMBER 28, 2023

TikTok was reported to pilot an ad-free subscription service on its app in October. Previously, creators could only share videos that were a maximum of 10 minutes. The decline of X Following Elon Musk’s takeover in 2022, Twitter’s ad revenue steeply declined.

Retail 116

Retail X-functional Launch Non-Profits 116

SaaStr

DECEMBER 17, 2019

Zach : Well, I guess in the truest sense we do sell software as a service. Zach : As we built our sales team, initially it was basically all self-service with a couple human interactions. A lot of my time is focused on internal infrastructure building, making sure that the company is functioning as it needs to function.

Finance 85

Finance X-functional Non-Profits Launch 85

ConversionXL

JUNE 2, 2020

The language they use is vanilla, the product/service they offer like any other, and the marketing message is identical to that of their competition. We have feature X that they don’t.”. Your competitor has feature X, you need feature X. To do safe and boring marketing, post safe and boring stuff.

A/B testing 162

A/B testing X-functional Price Gaming 162

Hubspot

FEBRUARY 26, 2025

Benefits of Revenue Forecasting As a primary function of financial planning, revenue forecasting helps companies set budgets, create P&L statements, and determine pricing. Revenue forecasting also contributes to other key business functions, including: Sales. The goal is to see how well they align.

X-functional 59

X-functional Finance Growth Price 59