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The marketer’s guide to state data privacy laws

Martech

States with data privacy laws not yet in effect STATE LAW TAKES EFFECT Oregon Oregon Consumer Data Protection Act 7/1/2024 Montana Montana Consumer Data Privacy Act 10/1/2024 Iowa Iowa Consumer Data Protection Act 1/1/2025 Delaware Delaware Personal Data Privacy Act 1/1/2025 New Hampshire New Hampshire Consumer Data Protection Act 1/1/2025 Texas Texas (..)

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New updates to Google’s gambling and games policy

Search Engine Land

Google will begin to accept and run ads for online horse racing in the following states: Maryland Pennsylvania West Virginia Virginia The Google Ads Gambling and games policy for United States country-specifics will be updated in February 2023. Advertisers must apply for certification. Why we care.

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Digital commerce gets off to a slow start in Q1

Martech

Inflation remains sticky and events like the Francis Scott Key bridge collapse in Maryland can only have a negative effect on the supply chain. Shoppers were holding back during Q1 having spent during the holidays; they’re waiting for big online shopping events later in the year.

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Pipeline Management – Why Monitor If You’re Not Going To Fix It? 5 Steps to fixing instead of just monitoring.

Anthony Cole Training

My wife Linda and I were recently in Columbia Maryland visiting family. While having a mid-afternoon lunch at Clyde’s I happen to see a “LifeLock” commercial on the bar TV. All I caught was the following caption:

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AI-powered martech releases and news: April 25

Martech

This week a Maryland high school teacher was arrested for allegedly creating a phony audio recording of his boss saying very offensive things. The use of AI by educators is not always a positive thing. Sadly, the fake audio went viral and the high school’s principal was “widely admonished,” according to one carefully worded news report.

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Valtech picks up a specialist digital healthcare agency

Martech

Among the institutions TGB has helped with digital transformation are Penn Medicine, the University of Maryland Medical System and Johns Hopkins. Why we care. Going forward, the massive U.S. healthcare industry cannot afford to be a digital laggard.

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You Can’t Grow What You Can’t Keep

Sales Pop!

I taught a Selling class at Loyola University Maryland and many of the students were shocked when they saw the syllabus, which indicated that participation was 50% of their grade. I always promised my students that I would focus on what was truly important in the real world of selling, not what was chronicled in textbooks and articles.

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