Heinz Marketing

AUGUST 30, 2022

To me, these two channels hold the potential for approaching complex tech personas, building trust, and potentially having them self-identify. Two channels I see as being particularly promising are Stack Overflow and Reddit. This is the second of a two-part blog post. Read the first part on Stack Overflow here.

Mechanical Engineering 107

Mechanical Engineering Campaign B2B Consult 107

Highspot

AUGUST 5, 2020

Before moving into tech, I was working as a mechanical engineer developing medical devices — but I found myself gravitating more and more towards computer science. How can you become a trusted partner? Here’s what they had to say. Learning to Persevere with Devon Bennetts. What was your journey into tech?

Mechanical Engineering 116

Mechanical Engineering Pipeline Engineering Start-ups 116

Heinz Marketing

JULY 30, 2018

We got just a couple more minutes before we’ve got to take a quick commercial break, but quick follow-up on that, I think I agree with you a hundred percent, and I think that building that, building trust, building credibility early in the relationship, whether or not someone’s ready to engage with you or not.

Pipeline 40

Pipeline Mechanical Engineering Cross-sell B2C 40

The Lost Book of Sales

DECEMBER 30, 2021

Trust erodes. Clausewitz (Carl von Clausewitz, a Prussian general) believed that friction was as inherent to war as it is to mechanical engineering and could therefore never be eliminated but only mitigated. Running through the whole conception was the principle of trust. Hitler had never trusted his generals.

Objectives and Key Results 98

Objectives and Key Results Drivers/motivators Strategize Follow-up 98

SaaStr

APRIL 18, 2019

And my education, I went to MIT to study mechanical engineering, and I think I would have thought I was going to go into the pump business like my father. And it just makes my life much more enjoyable but also it allows my team to trust me that much more. And that’s what I now try to do every day.

Up-sell 70

Up-sell Hospitality Start-ups Pitch 70

Salesforce

JUNE 21, 2024

Insight: “ I feel a tremendous sense of personal responsibility toward creating AI that is trusted … AI is going to be transformational for jobs, the way the internet was. She was named one of Time magazine’s 100 most influential people in AI in 2023. which was later exhibited as an installation in the Museum of Applied Arts in Vienna.

Government 120

Government Education Mechanical Engineering Follow-up 120

Salesforce

JUNE 21, 2024

Insight: “ I feel a tremendous sense of personal responsibility toward creating AI that is trusted … AI is going to be transformational for jobs, the way the internet was. She was named one of Time magazine’s 100 most influential people in AI in 2023. which was later exhibited as an installation in the Museum of Applied Arts in Vienna.

Government 98

Government Education Mechanical Engineering Follow-up 98