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How to Think About The Huge Expenses of Events and Tradeshows

SaaStr

Meeting with someone already in your pipeline at Dreamforce … can be magic. Big events are a terrific way to meet and reconnect with your existing customers. Big events are a terrific way to meet and reconnect with your existing customers. It’s a very efficient way to meet potential vendors in person.

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Sales Tools to Increase Tradeshow ROI

SBI

Sales Tools to Increase Tradeshow ROI. Lately, I’ve seen specific functionality come to the forefront—features that make it easier to deliver content to prospects at tradeshows and to follow-up afterward. ” Tradeshow specific features not only provide better insight on event ROI they help to actually ensure a higher ROI.

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How to Close More Deals with Less Budget with Datadog CMO Alex Rosemblat

SaaStr

You can run two different types of campaigns to bring in leads: Facebook and tradeshows. At a tradeshow, you meet someone in person, have a conversation, and potentially start the beginning of a deal while standing at your booth. It takes fewer trade show leads to turn into a meeting, so the cost per meeting is lower.

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Dear SaaStr: How Can an Early Stage SaaS Startup Get its First 1-3 Pilot Fortune 500 Paying Customers?

SaaStr

The top industry tradeshows sometimes actually work well here. The top buyers go to them, in part, to meet top new emerging vendors. You call call / email them (this is how I landed my first F500 customer in my first start-up). Or you can wait for them to come to you.

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SearchBot upgraded with 12 new personas, AI image generation

Search Engine Land

You can now: Access 13 new chatbot personas (each designed to meet a unique marketing use case). SearchBot – the first generative AI chatbot for search marketers – is now a suite of marketing generative AI tools. Create images using generative AI. Get prompt suggestions and tips. New persona-driven AI chatbots.

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From tech tools to personalized presents: Holiday gifts marketers actually want

Martech

Imagine the convenience of extending your desktop workspace while on a coffee run or turning a tablet into an interactive presentation tool during client meetings. For the marketer who loves a tradeshow The marketing world thrives on networking and personal connections, often made at tradeshows and industry events.

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How to make the most of your marketing work management solution

Martech

Traditional project management tools might not fully meet the requirements of B2B marketing teams. Starting projects and tasks through various channels like email, Slack/Teams, meetings or request forms. It’s a super helpful tool for team meetings to chat about project status and make sure everyone is on the same page.