Adaptive Business Services

MARCH 23, 2022

A desire to share, educate, and to promote others. Personally, grew up in central Minnesota, happily married, dad to two amazing adult children. Connecting on LinkedIn just to jump right into a sales pitch. Earn the right to pitch. Personalization. Uniqueness. Welcome, Tom! You’ve burned a bridge and damaged your brand.

Sell 101

Sell Objectives and Key Results Networking Pitch 101

Martech

APRIL 28, 2023

and got back the following: AI: Marketing Mix Modeling (MMM) is a technique used by marketers to measure the impact of advertising and promotions across channels while controlling for external factors outside of a brand’s control, such as inflation or consumer sentiment. A user asked MarTechBot to “Tell me what I need to know about MMM?”

Technology 106

Technology Technology Legal Launch 106

ConversionXL

JUNE 23, 2020

They’re a content marketing play that borrows the credibility of the site on which they’re published (if they’re “native ads”) or promoted (if they live on other sites). Advertorials are a PR play on steroids, akin to pitching your product or company to a journalist and getting a favorable write-up (but paying for the privilege).

Entertainment 105

Entertainment Angle Education Promote 105

ConversionXL

OCTOBER 7, 2015

According to the University of Minnesota , when you’re afraid, you adopt a survivalist mindset. Jennifer Aaker, a marketing professor at Stanford, asked each of her students to give a 1 minute pitch. One in ten students used a story in their pitch. You’ll be more selfish and less ethical. Our brains respond well to stories.

Manufacturing 131

Manufacturing Pitch Presentation Conversion 131

Hubspot

MARCH 28, 2014

Indeed, one of the greatest benefits of inbound marketing is that it’s continuous and compounding: By creating ownable assets to generate awareness, traffic, and thought leadership, you benefit from the content you’ve created and promoted even when you’re not in the midst of a significant campaign or push.

Prospecting 78

Prospecting Niche Promote Networking 78

Sales Hacker

OCTOBER 7, 2021

Lori speaks, writes, coaches and trains company leaders on ways to find, recruit, retain, and promote more women in sales and helps women become part of the best profession – B2B sales. I had never quit a job before unless it was due to a promotion or a better opportunity. Time to take notes. Lori Richardson.

Sales 137

Sales Up-sell Start-ups Cross-sell 137

SaaStr

NOVEMBER 16, 2020

I was at a little company in Minnesota called Stellent that was acquired by Oracle. How do you really understand what their pitch looks like? How do you think about that kind of promotion and dilemma when you do have a very talented contributor wanting to make the move to management?

Pipeline 110

Pipeline Territory Price Cross-sell 110