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Google Ads rolls out new promotions feature for App campaigns

Search Engine Land

Google Ads is quietly testing a new “Promotions” feature within App Campaigns, offering advertisers a fresh way to drive engagement during key events. Why we care: This new tool allows advertisers to create app-specific promotions, similar to those available in web campaigns, but tailored for mobile users. First seen.

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Google Ads unveils advanced performance planner for YouTube campaigns

Martech

We were alerted to this update from Thomas Eccel’s LinkedIn: Promotions feature tested in App Campaigns Google Ads is quietly testing a new “Promotions” feature within App Campaigns, offering advertisers a fresh way to drive engagement during key events. First seen. First seen.

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Digital marketing primer: Understanding strategies and measuring success

Search Engine Land

Platform management: Promoting your brand on platforms like Facebook , X, Instagram, LinkedIn , Pinterest and others. Promotional emails: Sending offers and promotions to drive sales. Increased sales: Promotional emails leading to direct sales. Affiliate networks: Platforms that connect brands with potential affiliates.

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Improving Your Networking Game as a Field Sales Representative

Veloxy

Today, we’re sharing some networking tips that you and your sales team can use. You never know where that door will take you and if you play your cards right, it could expand your business network tremendously. That is why the timing can be so crucial when it comes to trying to network with people and promote sales.

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How Alternative Loans Promote Growth For Small Businesses

Sales Pop!

With their support and advice, one’s small business can exceed limits and take opportunities for massive, long-term growth through a reliable network of alternative financers. Besides, businesses thrive over good connections and networking tactics.

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Chase launches media network

Martech

It’s the first bank-led media platform, allowing advertisers to send relevant promotions to some 80 million financial customers. Over the last several years, many retailers have grown new revenue streams by standing up retail media networks (RMNs) for advertisers. Dig deeper: Why we care about retail media networks Data.

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Salesforce launches new, ‘more trustworthy’ generation of AI bots

Martech

Merchant does all the site-related tasks for merchandisers, including promotions, product descriptions and insights. Buyer helps B2B customers find products, make purchases and track orders. Personal Shopper recommends products and helps with search. Sales Development Representative engages with potential leads 24/7. Processing.

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