Cerebral Selling

OCTOBER 7, 2024

Do Your Homework Most of us have been subjected to horrible, drive-by pitches that left us ignoring the seller at best, and at worst, developing a decidedly negative impression of their personal and corporate brand. You CANNOT use the event to explicitly pitch your product or service! There’s only one catch.

Pitch 181

Pitch Sports Up-sell Prospecting 181

ClickFunnels

JANUARY 30, 2022

You don’t need to be super aggressive about promoting your product and pitch it at every opportunity. Ramit Sethi, a New York Times best-selling author and a popular blogger, has valuable insights on connecting with busy people. This is where the “selling without selling” comes in. People get tired of that really quickly.

Sell 246

Sell Up-sell Networking Promote 246

Openview

MARCH 5, 2018

Even if you don’t actually cross paths with Buck and are engaged instead with lower-level executives and middle managers, it would serve you well to understand her agenda and integrate her words into a pitch to your contacts at Hershey. Then there’s Charles Scharf , Chairman and CEO of Bank of New York Mellon Corporation.

Pitch 74

Pitch E-commerce Objectives and Key Results Manufacturing 74

Partners in Excellence

JULY 30, 2014

To often, what I see of teaching is a more advanced form of a pitch. Rather than pitching our products, we are now pitching business issues the customer should be concerned about. I was struck by a passage in Joe Nocera’s OpEd piece in the New York Times , Teaching Teaching. No related posts.

Pitch 119

Pitch Drivers/motivators Sell Customers 119

SalesProInsider

FEBRUARY 8, 2023

Chuck Goldblum, an advisor in New York, brilliantly described his outreach not as “following up,” but as a “courtesy call.” Financial Advisor sales training doesn’t have to focus on pushy tactics or high-pressure pitches. Since not all follow-ups are actual calls , let’s dub this a “courtesy connection” instead.

Follow-up 132

Follow-up Prospecting Pitch Start-ups 132

Search Engine Land

MAY 3, 2024

Google took center stage at the IAB NewFronts in New York City, pitching advertisers on their evolving streaming ad offerings. Why we care: This new means of doing programmatic will allow advertisers to manage video campaigns much more quickly through an already familiar platform.

Drivers/motivators 100

Drivers/motivators Pitch Campaign Service 100

criteria for success

DECEMBER 29, 2020

So many elevator pitches sound exactly the same: “Me! I view such pitches like an awkward, solo waltz; you may have tried to dance with your partner, but instead have ended up centering yourself. For example, when talking about Criteria for Success, I might say: “We are a sales improvement company based in New York City.

Profit margin 98

Profit margin Pitch Networking Referrals 98

ClickFunnels

JUNE 28, 2021

Consider creating one so that you could make your sales pitch more persuasive. Instead, think about how to persuade “Jane, 32, lives in New York, works as a marketing manager at a modeling agency, etc.” It’s much easier to craft a compelling pitch when you have a specific person in mind, even if that person is fictional!

Technique 148

Technique Product Sell Pitch 148

SaaStr

DECEMBER 27, 2022

Maybe not driving to work in downtown San Francisco like they used to, but still having Holiday Parties, meetings, in-person founder pitches, and more. Is it better than New York? My guess is half the VCs and half the founders I worked with in March 2020 are still there. I don’t know. (I’m I’m not wading into that).

Pitch 113

Pitch Meeting B2B Engineering 113

Martech

OCTOBER 18, 2022

Adidas VP global marketing Erika Wykes-Sneyd at the DPAA Global Summit in New York. Members of the taskforce were then invited to pitch ideas. “We Image: DPAA. Leading the effort is Erika Wykes-Sneyd, who spoke about the brand’s journey at the recent DPAA Global Summit.

Gaming 141

Gaming Government Pitch Technology 141

Heinz Marketing

MARCH 25, 2023

How Generative AI Empowers Creatives to Bring Their Ideas to Life By Aaron Shapiro 3 ways new technology will accelerate brainstorming, experimentation and production When Pitches Go to Pot: How Can Agencies Maintain Momentum in the Pitch Process ?

Pitch 52

Pitch B2B Conversion Process 52

Anthony Cole Training

AUGUST 17, 2011

That is not the style of the man from Astoria, New York. Make them make their pitch using one piece of paper, and if they are really good, a flip chart in the office of the prospect. His style is more understated when it comes to lights, glitter and glitz. Usually what you get is Tony, the microphone and a spotlight.

Objectives and Key Results 138

Objectives and Key Results Up-sell Appointment Drivers/motivators 138

Hubspot

MAY 19, 2015

Facebook’s pitch is that publishers will get better engagement with Instant Articles -- and this very well might be true. Just take a look at The New York Times ' first Instant Article to see what I mean. Referral and social traffic? It drives just 17% of traffic. This puts referral traffic in the minority of traffic sources.

Referrals 78

Referrals Pitch Education Growth 78

Martech

MARCH 24, 2022

The gist of it is that when someone downloaded the new app and enabled location services on their phone, they could be in or within 600 feet of one of around 14,000 McDonald’s locations throughout the United States to order a Whopper for $0.01 – yes, a penny – through the app. No- to low-code tech changes everything.

Campaign 111

Campaign Pitch Technology Technology 111

Sales Hacker

DECEMBER 17, 2024

One thing that we are finding helpful is small group events, dinners with senior people where we’re not pitching, where we are creating a community for them to connect. And often afterwards, they’d be like, I expected you to pitch me. Well, the executive dinners, no pitch, is as close to my silver bullet as well.

GTM 102

GTM Engineering Electricity X-functional 102

Hubspot

SEPTEMBER 28, 2015

While some require you to submit full articles, others accept topic pitches and are willing to work with you on an outline. From HBR.org to The New York Times to Business Insider and more, check out the list below of top media outlets and their guest blogging guidelines. Send a short pitch to web submissions@HBR.org.

Pitch 78

Pitch Finance Consult Networking 78

Hubspot

JUNE 3, 2019

By identifying the key value that your business provides, your team will create more compelling marketing campaigns and sales pitches. In the example below, we can see how Airbnb uses benefit segmentation to attract hosts in New York City. New Yorkers have a lot of pride for their city and value companies sharing that passion.

Campaign 101

Campaign Education Retail Pitch 101

Hubspot

FEBRUARY 9, 2021

Accompany provides affordable capital, financial education, and training for immigrant and refugee entrepreneurs in New York City. Pursuit Lending is a financial organization serving business loans to New York, New New Jersey, and Pennsylvania. Accompany Capital. This fund is part of the U.S. Runway Capital.

E-commerce 96

E-commerce Non-Profits Real Estate Government 96

Hubspot

JULY 18, 2019

Spend any amount of time searching the hashtag #PRFail on Twitter and you won't struggle to find journalists lamenting about all of the bad PR pitches they received this week. Journalists' Top Ten Email Pitch Pet Peeves. Receiving an irrelevant pitch. Receiving a pitch that is too self promotional without a real story.

Pitch 78

Pitch Niche Angle Cold Call 78

Score More Sales

SEPTEMBER 26, 2014

I’m talking a bit differently to a prospective buyer in Seattle, my home town, as I am a fast-paced buyer in a big city like New York. In a recent panel at LeadsCon with moderator Dan McDade and co-panelists Chad Burmeister and I proved there are 6 pillars to the “perfect pitch” Attention Grabber. What Helps Most?

Sell 90

Sell Objection handling Pitch Contract 90

Heinz Marketing

FEBRUARY 14, 2020

This past week we kicked off a new series of CMO breakfasts across North America starting with Seattle and San Francisco. These “no slides, no pitches” breakfasts feature networking and vibrant discussions on highly relevant topics for B2B marketing leaders. By Matt Heinz , President & Founder of Heinz Marketing.

B2B 105

B2B Cold Call Pipeline Construction 105

Sales Hacker

AUGUST 4, 2020

This week on the Sales Hacker podcast, we speak with Matt Rizzetta , founder of North 6th Agency, which is a communications and PR firm based in New York City. Matt is a friend of mine, but he’s also the founder of North 6th Agency, which is a communications and PR firm based in New York City. Sam Jacobs: Awesome.

Objectives and Key Results 123

Objectives and Key Results Finance Start-ups Prospecting 123

Hubspot

SEPTEMBER 11, 2018

Pitch paid sponsorships. The demographic information you gather will help you pitch partnerships with brands. Pitch Paid Sponsorships. With the right pitch, you might be able to land some gigs without waiting for brands to find you. How to get paid on Instagram. Define your brand. Know your audience. Post consistently.

Pitch 101

Pitch Trust Follow-up Promote 101

Hubspot

MARCH 27, 2017

With AMC's Mad Men celebrating the 10th anniversary of the premier this year, it seems like the perfect time to revive one of Don Draper's memorable ad pitches: his rejected Pass the Heinz campaign. Don't they need what everybody else needs? 5) Leroy Merlin.

E-commerce 78

E-commerce Campaign Pitch Government 78

Hubspot

JUNE 14, 2021

Illinois , Ohio , California , and New York have local agencies to get certified as a minority-owned business on a state level. The National Black MBA Association : Since 2017, the association has been hosting the Scale-Up Pitch Competition, which awards grants ranging from $1,000 to $50,000 to Black business owners.

Government 100

Government Agriculture Territory Finance 100

Score More Sales

APRIL 21, 2014

Remembering Pamela Paul’s New York Times article, Don’t Call Me I Won’t Call You back in 2011, it garnered 468 reader’s comments. Practicing Your Part of the Conversation: It’s not called a pitch when you are engaging potential buyers and learning from them.

Inside sales 97

Inside sales Sales Up-sell Follow-up 97

Salesforce

APRIL 7, 2022

It can also help reps candidly assess which deals went wrong and why — and how to stay strategic and smart — from the first pitch to closed deal. Twenty years of research from New York University’s Gabriele Oettingen backs this up, showing a little pessimistic thinking is a better motivator than an optimistic outlook for getting things done.

Pipeline 96

Pipeline GTM Quota Pitch 96

Search Engine Land

JUNE 4, 2024

Google specifically tags links that come from high-quality news sites Interestingly, we’ve discovered that Google is storing additional information about a link when it is identified as coming from a “newsy, high quality” site. We don’t know for sure. For many of us, not much will change.

Trust 118

Trust Start-ups Pitch Closing 118

Sales Hacker

AUGUST 12, 2019

City/Country: New York, NY. What You Sell/Quick Pitch: Aircall is a cloud-based phone system for teams that integrates into your existing tools. Today, we’re pulling back the curtain on a VP Sales in an early-stage, high-growth company, and for that, we talked to Collin Cadmus of Aircall. About Collin Cadmus. Title: VP Sales.

Growth 102

Growth Sales Pitch Up-sell 102

Pointclear

JULY 25, 2011

For eight innings your starting pitcher and relievers have done their part, cultivating a lead, offering a wide variety and style of pitches to keep the opponent off guard and setting you up to win. If a batter faces you three times in a game he will eventually catch up with the pitches. He does not have great curveballs or change ups.

Prospecting 70

Prospecting Pitch Gaming Consult 70

Sales Hacker

AUGUST 11, 2020

Wes started his professional career as an accountant for the New York City Ballet. Wes started his professional career as an accountant for the New York City Ballet. Wes Ulysse: We’re just under 300 employees globally, three offices worldwide, one in New York, one in Barcelona, one in Salt Lake City.

Start-ups 128

Start-ups Inside sales Education Promote 128

Hubspot

OCTOBER 14, 2015

They aren't taking pitches from anyone else at the moment. Write guest articles for one of Moments' partners, and then request they pitch your piece to Moments. To get you started, here's a list of guest blogging guidelines for top media outlets , including Mashable and New York Times.

Networking 78

Networking Entertainment Sports Pitch 78

Search Engine Land

SEPTEMBER 20, 2023

This platform, now a go-to for media giants like The New York Times and Forbes, has become a potent link-building tool. Amid the pitch commotion, responses must sparkle like stars, outshining the rest. Originally designed to connect writers globally, it evolved into an expansive database facilitating journalist requests.

Niche 117

Niche Engineering Finance Strategize 117

Hubspot

JUNE 17, 2013

The Atlantic and Forbes are doing it, as are the Washington Post and The New York Times. BuzzFeed, the fast-growing news and gossip site, is building a network to sell native advertising. Check out a blog called AVC.com , written by Fred Wilson, a venture capitalist with Union Square Ventures in New York.

Drivers/motivators 78

Drivers/motivators Promote Pitch Start-ups 78

Martech

APRIL 28, 2023

The company is listed on the New York Stock Exchange (NYSE). As we humans learn to use (and live with) these tools, new use cases will emerge, and emerge quickly. Earlier I wrote about the idea I had about creating a self-testing quiz and simulating a sales pitch.

Technology 106

Technology Technology Legal Launch 106

SaaStr

JULY 12, 2024

Grafana Labs chose remote first from the beginning because the three founders were located in New York, Sweden, and Australia. The pitch was, “We have all these amazing companies using our software. You can make an office culture work, but when you mix it up with “remote-friendly,” you can get into trouble.

GTM 116

GTM X-functional Meeting Pitch 116

Salesmate

JULY 28, 2020

It is one of the classic books on ‘influence’ that has been listed on the New York Times Best Seller. Pitch anything . If your sales pitch isn’t strong enough it will fail to grab the prospect’s attention and you will lose the deal. Following this sequence can help in creating a great sales pitch. Triangle Selling.

Objectives and Key Results 103

Objectives and Key Results Sales Pitch Quota 103