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The Mets, Red Sox, New York Times and more in this week’s martech AI roundup

Martech

The New York Times reports “Google is testing a product that uses artificial intelligence technology to produce news stories, pitching it to news organizations including The New York Times, The Washington Post and The Wall Street Journal’s owner, News Corp.” Get MarTech! In your inbox.

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Google promotes Liz Reid to head of Search

Search Engine Land

Reid was also the first female engineer in the company’s New York office. She is credited as one of the earliest pioneers of Google Maps and Local Search and helped Google redefine modern-day mapmaking with AI. Specific to Search, Reid helped: With Google’s multisearch. Make authentic, human voices more accessible.

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Google sued by publishers over alleged pirate textbook promotion

Search Engine Land

Major educational publishers — Cengage, Macmillan Learning, McGraw Hill and Elsevier — have filed a lawsuit against Google, accusing it of promoting pirated copies of their textbooks. Why it matters. This case could reshape how tech giants handle copyright infringement and impact the $8.3 billion U.S. textbook market. Why we care.

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7 Lead Generation Examples That Work Like Crazy

ClickFunnels

Ramit Sethi is a popular blogger at I Will Teach You To Be Rich and a New York Times best-selling author of a book with the same title. James Clear is a popular personal development blogger at jamesclear.com and a New York Times best-selling author of “Atomic Habits”. 1 Ramit Sethi. 3 James Clear. 4 Mark Rosenfeld.

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The Top 5 Strategies To Sell Without Selling

ClickFunnels

You don’t need to be super aggressive about promoting your product and pitch it at every opportunity. Promote his products. As a result, Brian doesn’t need to aggressively promote his products on his website, since his free content is doing the selling for him. This is where the “selling without selling” comes in.

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3 Lead Generation Solutions That You Should Be Aware Of

ClickFunnels

What if you had an “army” of influencers in your niche who promoted your products for you? Eventually, you’ll have an army of affiliates who promote your products for you! To learn more about how to do this on Facebook, check out our Facebook funnel guide over here. Affiliate Marketing. Sounds great, right?

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7 Creative Sales Team Names to Promote Unity in 2019

Hubspot

When we think of successful sport team names, like the New England Patriots or the New York Yankees, we picture the motivated individuals that make up the team. They also created a team flag for their section of the office and a Slack channel to promote a greater sense of community. What's in a name? Yewww Crew.

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