article thumbnail

What Is Total Addressable Market (TAM)? How to Calculate + Examples

Salesforce

Example 1: Software company Based on market research, this company finds that its niche software could serve up to 30,000 clients in North America. TAM = Total number of potential customers x average revenue per user TAM calculation examples Let’s go through a few examples of how various businesses can calculate their TAM.

article thumbnail

170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Emiley has been growing and developing B2B revenue teams for over 10 years and is currently based in Portland, Oregon. I have a niche for working with people, motivating, & educating to attain the highest potential contribution from the team. What is one a-ha moment you’ve had in your sales career? Lacy Mile. Leila Mozaffarian.

Sales 137
article thumbnail

David Barrett, CEO of Expensify: Good Intentions, Bad Advice: How to Keep Your Board Aligned with Your Vision (Video + Transcript)

SaaStr

We’ve got an office in San Francisco, a new one in just Portland, Oregon, Michigan, Melbourne, London, and employees all over the world. When I set out to build this company, I fell into this niche that became our market and so forth. David : I’m the Founder and CEO of Expensify. We’ve got about a hundred employees.

Angle 98