SaaStr

MARCH 25, 2025

This is especially effective in industries like restaurants, retail, or healthcare. Whether youre selling to enterprise customers like Splunk, SMBs like Toast, niche verticals like Slice, or startups and enterprises both like Brex, meeting face-to-face can help you build trust, close deals faster, and create lasting relationships.

Conversion 74

Conversion Territory Referrals Inside sales 74

Search Engine Land

FEBRUARY 29, 2024

Niches like Fashion and Beauty, and Ecommerce and Retail, are more likely to feature shopping ads. SE Ranking examined 100,000 keywords across 20 niches, each with different search intents and volumes. Shopping ads (carousels) usually appear above the SGE snippet. Why we care. The findings.

Niche 130

Niche Retail Presentation Closing 130

ClickFunnels

SEPTEMBER 19, 2021

In this guide, we’ll explain the lead generation business model, some of its pros and cons, and even the 6 steps to get started — from choosing a niche to driving traffic and getting paid. Just find one that fits your niche and is affordable for your budget. Choose a Niche. Then you’re in the right place. First thing’s first!

Lead generation 174

Lead generation Real Estate Niche Clients 174

Martech

NOVEMBER 9, 2022

Some 38% of marketers working for retail companies say podcast advertising is the media channel with the biggest ROI, according to HubSpot. For one, they don’t have to be a huge hit to succeed — a niche show with a niche-sized audience of your preferred customers is perfect. 57% higher brand consideration. 16% higher engagement.

B2B 128

B2B Niche Commission Retail 128

Search Engine Land

SEPTEMBER 12, 2023

Shay Harel from Similarweb told us, “Comparing different niches, we see the retail niche was hit hardest in the top 3 and top 5 positions, followed by the finance niche. We also see that the health niche saw the lowest fluctuation levels.” ” seoClarity.

Niche 143

Niche Finance Engineering Retail 143

ConversionXL

MARCH 13, 2019

B2B buyers have two key differences that impact marketing and website design choices: A more complex sales cycle; Niche targeting. Niche targeting. Nike’s Momofuku Dunks, one of the many limited-edition releases sold B2B to select retailers. Further, niche targeting usually means fewer buyers making larger purchases.

B2B 130

B2B B2C Retail X-functional 130

Martech

NOVEMBER 14, 2023

If you’re a retailer, an ecommerce company, or anybody else who relies on Q4 to make big money, that distant rumbling is the Black Friday engine revving up to what will become a deafening roar. Holiday spending will rise 3% to 4% in 2023 , the National Retail Federation predicts. Whoa, did you just hear that?

Retail 131

Retail Niche Objectives and Key Results Technology 131

Hubspot

MAY 14, 2015

Traditional retailers need to buy and store inventory in order to sell it to consumers. Make sure you are ready to invest in something that will differentiate your store, like great educational resources, strong copywriting, or building a unique niche market. Like anything else, there are upsides and downsides to dropshipping.

Retail 78

Retail Profit margin Up-sell Manufacturing 78

Sales Pop!

APRIL 20, 2023

Influencer Collaborations Partner with influencers in your niche to reach new audiences and generate buzz around your products. Publishing high-quality, long-form content that addresses specific niche pain points can help establish your brand as an industry expert and build trust with your audience.

Niche 130

Niche Trust Represent Retail 130

Martech

APRIL 19, 2024

Dig deeper: Niche advertising: 7 actionable tactics for targeted marketing 3. Counter external market influences Consider a clothing retailer preparing for a spring collection launch. Adapt to local market dynamics Various factors influence local market dynamics.

Retail 115

Retail Campaign Strategize Strategic planning 115

Martech

SEPTEMBER 10, 2021

For instance, look at how ecommerce home and bed maker Resident moved quickly to establish itself at brick-and-mortar retail chains. It’s a common problem that a lot of traditional brick-and-mortar retailers fall into.”. It’s also a rare example of a vendor almost dominating its niche in the market. Read more here. Why we care.

E-commerce 129

E-commerce Retail CRM Niche 129

Search Engine Land

SEPTEMBER 11, 2023

This is where smaller publishers, new media companies, and niche sites can move in and dominate. By including a couple of independent retailers or unknown brands, you can add unique copy and shopping options that others cannot. How have they had real-life experience in the niche for an extended time?

Niche 132

Niche Commission UX Trust 132

Search Engine Land

DECEMBER 6, 2023

Here is a chart showing the peak volatility by niche/industry comparing November to October: You can also break out the data to look at the increase in volatility relative to a baseline period. The retail niche was the most volatile niche while the health niche was the least volatile, Shay Harel told us.

Niche 109

Niche Retail Engineering Start-ups 109

Score More Sales

AUGUST 11, 2011

Clarify who it is that you serve – Niche 1 could be doctors. Niche 2 could be administrators. Each niche is different and needs special messaging. Keep the niches you work with separate for a concise message. Can other people articulate this? DO others talk you up? Show some enthusiasm!

Niche 103

Niche Strategize Cross-sell Referrals 103

Sales Pop!

OCTOBER 30, 2024

Furthermore, by addressing niche sales challenges, podcasts become a resource for training new sales reps. Imagine your sales podcast could dynamically offer different versions of the same episode to distinct customer segmentsfor instance, content customized for potential clients in healthcare versus those in retail.

Objectives and Key Results 130

Objectives and Key Results Healthcare Education Sales 130

Martech

NOVEMBER 6, 2023

Instead of a common approach like “finance,” you might focus on specific niches like “FinTech startups” or “retail banking.” For example, we mention the broader sector the prospect operates in like “Staffing and Recruiting” and their specific niche within this sector like “Staffing for Healthcare.” Move into verticals.

Appointment 123

Appointment UX Objectives and Key Results Gambling 123

Martech

JANUARY 3, 2024

Already, for relatively niche audiences, there are select active engagers in experiences like [virtual platform] VRChat,” Lawrence explained. “In In addition, any less-than-ideal customer experiences could redirect consumers to more trusted pathways, like conventional search engines and retail media networks.”

Entertainment 139

Entertainment Sports Niche Networking 139

Hubspot

JANUARY 16, 2015

Q4 is typically a strong quarter for retail. According to, which accounts for tens of thousands of online retailers in the U.S., That said, it makes sense that small businesses, especially those with niche and loyal customer bases, would begin touting their holiday discounts earlier and earlier as well. Ecommerce'

Retail 78

Retail Niche Gaming Campaign 78

Hubspot

APRIL 10, 2018

Crew ties it into a very specific, niche audience: people who sail. Auchan Retail. Auchan Retail, a French international retail company, shows multiple children in their flash sale advertisement, indicating there will be a lot of items for sale. 6 Examples of Great Flash Sales. This flash sale works because J.

Retail 101

Retail Sales Promote Niche 101

Hubspot

DECEMBER 17, 2020

For fashion retailers, it makes more sense to organize categories by product type, such as shoes, shirts, and pants. This Vermont-based retailer has been a big name in fly-fishing and outdoor gear since 1856. But they’ve also carved out a product niche with dog gear — and dog beds in particular. Product category: Dog beds.

Product 101

Product Retail Sports Campaign 101

Hubspot

SEPTEMBER 23, 2020

retailer created joint Google Ads that promoted the retailer and the brand's fragrance products, the average ad click share rose by 70%. Meanwhile, the bigger brand might be able to leverage your niche social media audience. These results were higher than an average article shared on either of their sites. Quuu, 2019 ).

Strategic partnership 101

Strategic partnership Retail Campaign Promote 101

Hubspot

MAY 28, 2024

Once they get an order, they send it to a manufacturer or another retailer to fulfill it. The Best Etsy Alternatives The best Etsy alternative for sellers depends on your ecommerce niche and your goals. Finnalby Image Source If you plan to sell retail and wholesale, Finnalby makes it easy to do both in one place.

Sell 74

Sell Commission Retail Manufacturing 74

Search Engine Land

DECEMBER 11, 2023

Prompt: Before we start, in addition to your other context, you are also an expert in B2C retail, specifically for garden center retailers selling plants, tools, garden care, pots and more. How can I assist you further in your B2C retail marketing efforts for garden center retailers? Understood? Answer: Understood.

Promote 96

Promote Campaign B2C Retail 96

Martech

JANUARY 25, 2022

Verint’s Customer Engagement Platform was marked as an impressive niche option due to its omnichannel capabilities and analytics tools. Appian’s Customer Engagement Operations is also considered an important niche player, offering a variety of full-stack automation capabilities. Retail and e-commerce. Visionaries.

CRM 98

CRM Agriculture Hospitality Healthcare 98

Hubspot

JANUARY 26, 2023

That’s especially true in retail. of total retail. Here are a few examples of digital entrepreneur niches and success stories within them. All you need to do is find your niche. The most important part of getting started is finding your niche. Entering a niche market early and perfecting her slimes’ formulas.

Finance 87

Finance Niche Legal Manufacturing 87

Hubspot

FEBRUARY 12, 2024

For retailer Kohl’s, which has 200k+ solar panels in 163 branches, it comes to $30k+ per clean, per store. You can target the big boys (Kohl’s, IKEA, Whole Foods), or niche down into residential. You could also compete with a wider product range, such as the pet cleaning niche (you knew we’d find a way to mention dogs).

Niche 73

Niche Profit margin Retail Price 73

Hubspot

JANUARY 22, 2021

Additionally, certain niche topics will ultimately have higher CPMs. Guadeloupe : $10.97. Denmark : $10.61. Poland : $9.23. Pakistan : $7.54. Industries that a) perform well on YouTube and b) are incredibly profitable, will perform better in terms of CPM. These industries include: Makeup. Technology.

Niche 101

Niche Finance Retail Price 101

Search Engine Land

SEPTEMBER 12, 2023

Years ago, when working with retailers selling products from many different brands, you typically make a separate Shopping campaign for each brand. I love the ability to go beyond Search for people who are not equipped to manage Discovery, YouTube, Display, and those more niche networks. Let me give you an example.

Campaign 132

Campaign Retail Lead generation Pharmaceutical 132

Hubspot

OCTOBER 15, 2020

Running a retail business feels more complicated today than ever before. At heart, though, retail remains straightforward. The principal aim of any retailer is to get their goods to the customers who want them. Wholesalers – Firms specializing in broad distribution of products to multiple retailers. Image Source.

Retail 89

Retail Manufacturing Cross-sell Sales 89

SaaStr

NOVEMBER 1, 2022

One implication of SaaS proliferation is that too many companies solving super niche problems are getting funded. Application SaaS has matured and increasingly there are fewer niches available to build large businesses. Example 1: your retail customers may not want to be hosted on a certain cloud vendor.

GTM 117

GTM Niche Cross-sell Contract 117

Beeketing

MAY 5, 2021

Even if you look within your niche, you will still be competing with hundreds or thousands of similar websites. As an ecommerce retailer, you can use this fear of missing out to your advantage. Even big retailers like Amazon use this strategy to create a sense of urgency and get people to make quick purchases.

Conversion 98

Conversion Retail Angle Prospecting 98

Salesforce

JUNE 9, 2022

He said broader roles like systems engineering and web development are a little easier to fill, but anything specific or niche, like ecommerce, can be a major challenge. There needs to be better visibility into modern and niche technologies in schools today, and education is behind. Technology moves so fast, especially in retail.

Niche 98

Niche Education Construction Manufacturing 98

ConversionXL

FEBRUARY 12, 2019

Even if the first sale is at no margin—as often happens in competitive niches—the next ones offset the loss. The Australian government timed a voucher campaign to incentivize boat companies to upgrade life jackets—and boost sales at retailers. This may even mean creating a different style of communication for niche cohorts.

Non-Profits 126

Non-Profits Niche Referrals Campaign 126

Martech

JULY 20, 2021

In recent years, Fyllo has assembled a number of media, retail and regulatory solutions around its Fyllo Compliance Cloud, providing ways for marketers in a highly regulated market to reach recreational users of cannabis, as well as users of cannabidiol (CBD) products.

Niche 109

Niche Legal B2B Retail 109

Hubspot

NOVEMBER 21, 2019

Nature's Candy is an online retailer that provides nutritional supplements. Having a sequence of processes like this is useful if your company is a niche idea. Notating each value with a letter keeps the format consistent, which is carried throughout the plan. Nature's Candy Ecommerce Plan. Image Source.

E-commerce 101

E-commerce Legal Niche Retail 101

ConversionXL

JULY 16, 2021

In some cases, this means niching down (as we saw with Gumroad). Take makeup brand and beauty product retailer LUSH. They built a niche product for a very specific community and catered to their needs. Your USP is front and center. It’s the executive summary of a business proposal, so to speak. The elevator pitch.

Niche 127

Niche User Experience Launch Transportation 127

Hubspot

JUNE 30, 2014

They offer a one-of-a-kind retail experience that feels like you’re walking into an Etsy store in real life. They focus on a small, niche network just in New York. They''re catering to a smaller, niche audience that is young and urban -- those who don’t want to be tied down and "owned" by their cellular company.

Niche 78

Niche UX Promote Consult 78