ClickFunnels

JULY 7, 2021

You’ve got to find your “blue ocean” (a term I’m stealing from Russell Brunson) — the niche in your industry where the waters are mostly free of sharks (competitors). I remember when I called a salesman at a car lot and asked about a sports car that was just a few thousand dollars out of my price range — I wanted to pay all cash.

Technique 312

Technique Conversion Sales Trust 312

Martech

MAY 21, 2024

Earlier this year, I outlined seven actionable tactics for niche marketing , focusing on the benefits and challenges of niche segmentation. Example : Imagine a feminine hygiene brand with a sports product line. Here is a primer for the marketer ready to bring a laser focus to their advertising strategy.

Campaign 106

Campaign Niche Territory Construction 106

Hubspot

NOVEMBER 7, 2022

Niche online stores make great businesses because they cater to a very specific audience. Artisan Soaps is a great example of a niche online business where the shop owners feature the hand-made soaps and body-care products they manufacture. Sports Memorabilia. The Best eCommerce Business Ideas. Handmade Products. Image Source.

Sports 18

Sports Niche Manufacturing Up-sell 18

Hubspot

OCTOBER 26, 2018

Whether you’re looking for a multi-purpose theme or one made for e-commerce, creative content, or niche work, there is an option that will help you achieve the look and organization you are hoping for on your website. Niche WordPress Themes. The theme works best for business, education, and sports and health websites.

E-commerce 101

E-commerce X-functional UX Niche 101

Martech

JANUARY 3, 2024

Already, for relatively niche audiences, there are select active engagers in experiences like [virtual platform] VRChat,” Lawrence explained. “In digital advertising spend in 2023, and is growing advertising by offering ads in video, live sports, audio and grocery.” Amazon is expected to capture 12.4% of all U.S.

Entertainment 140

Entertainment Sports Niche Retail 140

Hubspot

APRIL 2, 2021

If you created a niche product or service, you might've spent the last few years marketing your product to your core audience demographic. For instance, GoPro started out selling HD cameras for sports and adventure. First, perhaps you've reached the limit of the amount of people you can reach in a market segment.

Sports 101

Sports Growth Niche Service 101

Hubspot

FEBRUARY 19, 2024

You can niche down and target audience with different fitness goals, such as: ?Teens Some sports enthusiasts would even take their pups to wilder adventures (safely). The Opportunity: Fun in Fitness Business builders can tap into today’s fun-craving consumers and organize their own “animal fitness” classes.

Sports 81

Sports Niche Promote Presentation 81

Martech

MAY 6, 2022

While these networks may have a comparatively smaller user base, they focus on different niches and are helpful for targeted advertising. Twitch is an interactive live streaming service for content spanning gaming, entertainment, sports, music, and more. For instance, these two platforms have large communities of online gamers.

Sports 113

Sports Non-Profits Launch Campaign 113

Martech

JULY 20, 2021

Operating in such an environment is innate to publishers—how to swiftly deliver the information their audiences seek, whether it’s breaking news, lifestyle trends, the latest sports scores and updates—while being adept at turning waves of stories and follow-up into real relationships with readers.

Trust 128

Trust Sports Niche Campaign 128

Hubspot

MARCH 11, 2019

It's important you find your niche to ensure you're not competing with the 300,000 other search results for "white t shirt". Ideally, once you explore a category, and sub-categories, you'll narrow down on a niche. Use a chrome extension to research products in a niche market. Tools and home improvement -- 11.1

Sell 99

Sell Niche E-commerce Transportation 99

Hubspot

JUNE 3, 2010

Sport Illustrated. On the other hand, the blogging world is filled with successful niche content that appeals to specific audiences. Has making niche content changed the language of media? If you're trying to reach a niche audience, you don't need to dumb down your language or your content. Is simple language still best?

Niche 70

Niche Sports B2B 70

Search Engine Land

NOVEMBER 1, 2023

Let’s take a more detailed look at Paragon Sports’ business profile, one result from our [running shoes near me] example above: Paragon Sports’ listing spans more than half of the entire first page of results, with many useful information for local searchers, including: Service options. Updating information Engaging with reviews.

Sports 113

Sports Angle Click Through Rate Engineering 113

Hubspot

JANUARY 9, 2014

While once derided as a niche network for bridal registries and home decoration ideas, Pinterest has become a mainstream sharing destination for a wide variety of visual content -- everything from recipes, to fashion, to sports photos, to lesson plans for teachers.

Sports 78

Sports Niche Networking Growth 78

Search Engine Land

MAY 17, 2023

Running Shoes Running shoes Exercise Sneakers Sports Tennis shoes Athletics Athleisure So what types of intent exist for Nike? Necessary gear for sports, exercise empowerment, shopping guides for each specific shoe type. If I had to guess, I’d say that the primary search intent is about sports.

Sports 101

Sports Objectives and Key Results Angle GTM 101

Search Engine Land

JUNE 7, 2023

SaaS companies can target these prospects by producing a wide range of content types and topics, which provides a unique opportunity to find link prospects across a wide range of niche topics. Statistical roundup articles are often used in fields including business and economics, sports, health and medicine, science and education.

B2B 84

B2B Niche Pitch Campaign 84

Search Engine Land

APRIL 18, 2024

Brands that acted hastily have experienced consequences – from embarrassing content that led to PR snafus (like MSN , Sports Illustrated and others) to being removed from the Google index in Google’s March 2024 updates. While we don’t know which AI tools those sites relied on, we know it went badly for them.

Sports 103

Sports Niche User Experience Gaming 103

Hubspot

JANUARY 5, 2021

You can search deeper by clicking on sub-topics organized by sports like kitesurfing, climbing, and trail running. This is especially important if you're running a niche blog , because it helps you stand out from the other sites in the space. Outside of their product website, Patagonia runs a blog called The Cleanest Line.

Niche 101

Niche Sports Strategize Engineering 101

Heinz Marketing

AUGUST 17, 2020

The NFL has, among the four major sports, it is the weakest of the unions and therefore the weakest relative to player rights and financial opportunity. I mean, we’ve all got these interesting stories of, when you get into a niche, how you do that. Are sports going to be held this year? Are we going to do sports this year?

Pipeline 129

Pipeline Sports Sales Start-ups 129

Hubspot

OCTOBER 6, 2020

The company has released multiple brands — including Miller Lite, Coors Light, and Keystone Light — that all occupy a similar niche. They all feature fundamentally similar names and sport the same logo. Still, the brands are distinct enough to appeal to different consumers and suit different situations. Image Source: GE.

Electricity 101

Electricity Healthcare Territory Sports 101

Hubspot

MARCH 23, 2018

Just like sports, the use of science to develop elite performers also applies in sales. In sports, much of the science focuses on the athlete: genetics, biomechanics (movement techniques, training regimen), nutrition, and psychology (for mental toughness, behavioral modifications, and positive visualizations). Make it About You Too.

Sports 101

Sports Sales Prospecting Up-sell 101

ConversionXL

NOVEMBER 25, 2020

Because it’s so challenging to create engaging content, there’s a big opportunity to create fresh content and carve out your niche. Some of my favorite examples of these are: Dude Perfect (trick shots); Rhett & Link (morning show); Mike Falzone (comedy); Pat McAfee (sports show). sports, coffee, etc.). Self-promotion.

CTR 129

CTR Entertainment Click Through Rate Education 129

Search Engine Land

JULY 15, 2024

Red Bull does a great job with entertaining content marketing by aligning themselves with lots of high-octane sports. Option 2 is a little trickier, as your site isn’t likely to be nearly as authoritative as an established site in its niche. A great example is Red Bull Stratos, where Felix Baumgartner parachuted to Earth from space.

Entertainment 96

Entertainment Promote Non-Profits Engineering 96

Search Engine Land

FEBRUARY 13, 2023

It sported academic-looking citations, and a disclosure at the top lent extra credibility by assuring readers that it had been “reviewed and fact-checked by our editorial team.” Mistakes happen all the time, from small, niche publishers all the way to The New York Times. Content written by humans can contain serious errors.

Sports 89

Sports Niche Engineering Presentation 89

Hubspot

JULY 23, 2019

Aside from investor interest, the platform is starting to make waves in the worlds of entertainment and sports. This platform could also be useful to marketers in a wide variety of industries, including news, entertainment, gaming, and sports. Caffeine's biggest investor to date is 21st Century Fox.

Entertainment 101

Entertainment Launch Gaming Sports 101

Hubspot

FEBRUARY 4, 2015

Whether you are looking to laugh, get an in depth and humorous view on sports or learn about music from the city synonymous with the word, the following three podcasts are great fun …. Dan Patrick has a dry sense of humor that’s not for everyone, but his sports knowledge is incredible and is second to none. 4) The Dan Patrick Show.

Sports 78

Sports Education Follow-up Entertainment 78

Outreach

MARCH 9, 2020

Back in 2018, a few motivated salespeople at Outreach broke into an unlikely niche: the sports ticketing market. Fast forward to 2020, and Outreach is already being used by several professional and college sports teams, including the Sacramento Kings (NBA), The Seattle Mariners (MLB), and Rutgers University (NCAA).

Sell 59

Sell Sports Niche Referrals 59

Hubspot

DECEMBER 11, 2014

If you manage a profile for each department or team within your university, you’re only going to attract those interested in specific niches. If there’s one point to be taken away on maintaining multiple social media accounts, it’s this: quality is far more effective than quantity.

Angle 78

Angle Sports Niche Education 78

Partners in Excellence

MARCH 18, 2024

Dad observed that the most successful agents often developed niches. He also liked the camaraderie in the office—particularly the water cooler banter about sports with his younger colleagues.) You knew that he had analyzed your particular situation before the meeting and had come with ideas. Narrow your focus. Don’t look back.

Sell 77

Sell Education Sports Niche 77

SaaStr

JANUARY 29, 2021

But if you aren’t picked , you have to invest in spaces, geographies, and niches where truly the very, very best founders have far fewer options. . If you like to work on a team, it’s not a team sport. There are many reasons to be picked. . Track record, celebrity, value-add, reputation, brand, platform and more. .

Non-Profits 125

Non-Profits Entertainment Sports Niche 125

Martech

JUNE 23, 2022

The top 10 categories researched (in order) are travel, clothing, tools, sporting goods, electronics, financial products and services, health and personal care, household appliances, media/entertainment, and cars. The Workday Consumer and niche personas. Use the verticals they’re researching.

Campaign 90

Campaign Entertainment Sports Transportation 90

Hubspot

DECEMBER 17, 2020

To guide customers, they split their products into interest-based categories, such as running, climbing, and snow sports. But they’ve also carved out a product niche with dog gear — and dog beds in particular. For example, REI Co-Op offers a wide range of outdoor gear. Product category: Dog beds. View this post on Instagram.

Product 101

Product Retail Sports Campaign 101

Search Engine Land

JANUARY 20, 2023

“Red Ventures has found a major niche in credit cards and other finance products,” the article explains. You see it a lot with financial earnings news analysis, sports scores news stories and anything that can be somewhat templated. This goes beyond just CNET. ” Not new. But it has been going on longer.

Sports 88

Sports Niche Finance Engineering 88

Hubspot

JUNE 20, 2015

Pinterest, at 6% is a niche social media platform and while exceedingly popular in industries like fashion and retail, does not currently have the widespread usage appeal of Facebook or Twitter. LinkedIn , at 10% is primarily used within B2B industries, hence not as applicable to the B2C industries within the Alexa top million.

Legal 78

Legal Finance Real Estate B2C 78

Hubspot

JULY 12, 2018

Consider specializing in a specific genre of translation, like medical or financial translation, as you might be able to fill a niche need in your community. Set yourself apart by offering tours that speak to a specific niche of your community’s history. Speak a foreign language? Start a translation service. Garden designer.

Consult 101

Consult Niche Referrals Clients 101

Hubspot

SEPTEMBER 5, 2019

You'll have more luck inciting a ground-up movement if you speak to a very specific problem facing a niche demographic. Do some research and figure out if a smaller, more niche social network like Quora appeals to your community more than, say, Facebook. Create personas that exemplify who your target audience is.

Niche 78

Niche Sports Campaign Networking 78

Hubspot

JULY 18, 2019

It helps establish you as an authority in your area of expertise by connecting your website to highly reputable and credible sites in the same niche. For example, if your site offers professional cleaning services, linking to a site offering cleaning equipment would be more relevant than linking to a sports equipment company.

Referrals 101

Referrals Engineering Sports Niche 101

Search Engine Land

DECEMBER 12, 2022

We call this the “niche” of your site, driven by your product. Examples: 2022 F-150, stock prices at November 18 2022, inflation rates last year, sporting event scores from last week. Ian Nuttall, creator of Niche Site Metrics, built a depository of where to find all publicly available data. Listen to your customers.

Niche 98

Niche Engineering Growth Price 98