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The Mets, Red Sox, New York Times and more in this week’s martech AI roundup

Martech

The New York Times reports “Google is testing a product that uses artificial intelligence technology to produce news stories, pitching it to news organizations including The New York Times, The Washington Post and The Wall Street Journal’s owner, News Corp.” Google disagrees with that description, to put it mildly.

Pitch 98
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9 Insider Tips for Native Advertising That Actually Works

Hubspot

The Atlantic and Forbes are doing it, as are the Washington Post and The New York Times. Wilson doesn’t explicitly promote his company, Union Square Ventures. Nevertheless, everything he writes is promoting his “personal brand” and the brand of his company. But it’s not a sales pitch. 8) It''s okay to be formulaic.

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Sales Pipeline Radio, Episode 225: Q & A with Christina Mautz @crmautz

Heinz Marketing

COVID had continued to increase, the cases in the state of Washington where we’re at. We had more than twice as many attendees even though we had only about a quarter of the time to promote the event than we usually do because we start way in advance to promote. So we were working with 25% of the time to promote.

Pipeline 137
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How to Build Trust Online: 7 Little Ways to Create a Trustworthy Website

Hubspot

Essentially, the responses to this question get sorted into the following buckets: Those who respond with a score of 9 or 10 are considered loyal enthusiasts, or promoters, who are likely to fuel your growth through continued purchases and referrals. Those who respond with a score of 7 or 8 are considered passives.

Trust 53
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How to Write a Business Plan: A Step-by-Step Guide (With Examples)

Hubspot

Does your brand promote positive body image? Example of an "Overview" section of the Executive Summary (from Bplans ): Jolly's Java and Bakery (JJB) is a start-up coffee and bakery retail establishment located in southwest Washington. Do you use environmentally friendly material? The following is a list of those available presently.

Price 78
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How to Start a Business: A Complete Guide for Startup Entrepreneurs

Hubspot

Does your brand promote positive body image? Example of an "Overview" section of the Executive Summary (from Bplans ): Jolly's Java and Bakery (JJB) is a start-up coffee and bakery retail establishment located in southwest Washington. Do you use environmentally friendly material? The following is a list of those available presently.

Legal 101
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Sales Pipeline Radio, Episode 107: Q&A with Manny Medina @medinism

Heinz Marketing

It’s time again for another episode of Sales Pipeline, the only show that’ll let you grab your board and surf along as we take a look at the latest and greatest ideas and insights and rumors with our host Matt Heinz, who’s coming to us from Washington, D.C. Matt: How you doing, Paul? You were a journalism major.