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Price, Cost, Value Propositions, Value Realization, Value Creation……

Partners in Excellence

“Value” is a critical concept in everything we do, but particularly when we are engaging customers, hoping to present a solution they will buy. In presenting our value this way, we usually defend it by comparing our price to that offered by competitors. And we present these as our total value proposition.

Price 139
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Powerful Email Marketing

Partners in Excellence

” Here is the text, the only thing I have changed is the company/product name (I’m calling it Company X). How automate your sales emails and still sound like a human – This is a detalied step-by-step guide on sales emails and follow up automation using our software Company X (screenshots included). Caveat Emptor!

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Navigating the evolving martech landscape

Martech

Have you ever been in a meeting and had someone turn to you and say, “What do you think about Product X?” companies are not fully represented in our database or anyone else’s. Post-acquisition brings changes in product functionality, usually starting with integration capabilities. I know I have.

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What is generative AI and how does it work?

Search Engine Land

They use mathematical equations to represent the relationship between different variables. class Transformer: # Convert words to vectors # What this is : turns words into "vector embeddings" –basically numbers that represent the words and their relationships to each other. Let’s break down how this is achieved.

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Data Visualization for Marketers: Do’s, Dont’s, and 6 Expert Tools

ConversionXL

How you present information is critical to getting viewers to understand what they’re looking at and getting buy-in, whoever the audience may be. Representing data to stakeholders and team members to understand the market, progress, financials, etc. We’ll look at ways to represent data and insights like this in a moment.

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There is Nothing Magical About 95% Statistical Significance

ConversionXL

First, that a representative sample is obtained. But not only does 8% represent roughly just a 1 in 12 chance, look at where the pink area in the graph above is falling. We can say, “95% of the time, our sample results will fall within x% of the actual results in the total population.” x) where ? (x)

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What’s The Most Important Customer Question Sales People Probably Can’t Answer?

Partners in Excellence

Sales people, can go on forever about features, functions, feeds, and speeds for each of the products they sell. They sometimes can present feature – benefits, for example, “improved productivity, reduced cost,” and so forth. These represent our “sweet spot.”