SBI

MAY 5, 2020

Ironically, this will mean that when Tradeshows and Exhibitions get going again, they may have less visitors, but their value will increase as this becomes one of the few ways to meet in person. Before Covid, sales meetings were moving more online anyway, but now there may be quite a long time before face-to-face meetings start up again.

Tradeshows 47

Tradeshows Appointment Follow-up Teamwork 47

Veloxy

MAY 3, 2022

While the free coffee and occasional door prizes are nice, the forward thinking best practices that are present in webinars are next level. Most people wait for the next regional seminar or national tradeshow to discover future practices. Sales Webinars. Don’t wait.

Sell 182

Sell Cold Call Tradeshows Cross-sell 182

Martech

NOVEMBER 19, 2021

The requests need to be brought to the attention of the marketing owner role and presented to the team. The product owner may come to the team and say, “Jim from Sales said that they just signed up to attend a tradeshow next week and they need a product sheet to pass out.

Tradeshows 113

Tradeshows Campaign Technique Launch 113

Martech

JANUARY 13, 2022

Predictive content ensures best fit assets are presented. Tradeshows, seminars, and events. Targeted, personalized display ads. Dynamic interactions with customers on a website. Marketing analytics to prove and improve business impact. Marketo Sales Insight to drive account and prospect intelligence to sales. Direct mail. Social media.

E-commerce 124

E-commerce Tradeshows CRM Healthcare 124

Engage Selling

FEBRUARY 10, 2018

You’re having a hectic week of client meetings or at a tradeshow and things begin to slide in the self-care department. You know how it goes. Eat a greasy meal here, pull a late night there, and then load up … Read More »

Tradeshows 54

Tradeshows Clients Meeting Objection handling 54

SBI

JANUARY 21, 2020

And these days, it’s all about ‘speed to lead’ – people won’t wait anymore; whether it’s a visit to your website or your tradeshow booth. They are trusted by the world’s top brands to streamline and standardize their data capture, distribute and present great content, and provide access to CRM data – on, or offline.

Tradeshows 44

Tradeshows Inside sales CRM Follow-up 44

Martech

JANUARY 20, 2022

In purpose, composition, duration, presentation technology, virtual events are as wide-ranging as the organizations who are pioneering this medium. For this guide, we’ve defined them as live and/or recorded presentations, typically organized by topic or subject. Content may be presented live or may be recorded.

Objectives and Key Results 141

Objectives and Key Results Networking Presentation Entertainment 141

Martech

SEPTEMBER 25, 2023

How these metrics are presented, however, makes all the difference. Showing an ROI for a tradeshow event should include all the possible activities that contributed. With the help of AI, marketing can identify the right customers at the right time and present special offers that can clearly be traced back to marketing efforts.

A/B testing 120

A/B testing Tradeshows Finance Cross-sell 120

SBI

JANUARY 21, 2020

And these days, it’s all about ‘speed to lead’ – people won’t wait anymore; whether it’s a visit to your website or your tradeshow booth. They are trusted by the world’s top brands to streamline and standardize their data capture, distribute and present great content, and provide access to CRM data – on, or offline.

Tradeshows 26

Tradeshows Inside sales CRM Follow-up 26

Partners in Excellence

OCTOBER 12, 2014

As a result, I’ve been inundated with emails from people and companies inviting me to one of their presentations or to their display or for any other type of meeting. Likewise, they are likely to use the telephone, mailings, tradeshows, industry events, and everything else very well. Dreamforce is coming up next week.

Tradeshows 94

Tradeshows Quota Territory Sales 94

Salesmate

APRIL 10, 2020

Once the prospects’ requirements are clear; present your product as a solution explaining how it can help in fulfilling their needs. So, build a customer-centric culture in your startup. First discover the prospects’ goals, problems, and challenges. Sales fact 2: Prospecting should be strategized. It acquaints you with a lot of opportunities.

Tradeshows 93

Tradeshows CRM Pipeline Follow-up 93

ConversionXL

MARCH 17, 2021

Canceled events and tradeshows increased the focus on outbound activities. For idronect, we decided to double down on podcasting as we found it to be incredibly effective to set up meetings with target accounts, learn more about their needs, build the relationship and present the product.

B2B 150

B2B Non-Profits Tradeshows Campaign 150

Hubspot

OCTOBER 31, 2022

Sixty-six percent pointed to referrals, 47% to social media, and 44% mentioned tradeshows and events. By gaining more exposure, the opportunity to meet new people presents itself. How to Build Your Sales Network. HubSpot asked sales professionals where they got the best quality leads from. Image Source. Keep your asks simple.

Networking 73

Networking GTM Referrals Tradeshows 73

Heinz Marketing

JULY 31, 2020

Instead of spending time (and hours of headaches) attempting to build a virtual tradeshow floor, put your resources into giving the audience more ways to interact and engage with the virtual events they’re already a part of. Interactivity keeps audiences engaged and present at virtual events. The solution?

Tradeshows 97

Tradeshows User Experience B2B Promote 97

Hubspot

JANUARY 12, 2018

Turn tradeshow presentations into Slideshare presentations for the world to see. Turn a blog post into a whiteboard explainer video and publish it on YouTube. Convert a list of related evergreen posts into a guide, and add new visual elements. Publish webinars as tutorials on YouTube.

Niche 78

Niche Tradeshows Gambling Promote 78

Score More Sales

MARCH 13, 2013

During the show, be present. Today’s tradeshow booths are littered with people who simply sit and stare at their smart phone – you appear unapproachable and disinterested when you do that. This is not the time to sit and make phone calls or handle email all day – do that during breaks.

Tradeshows 87

Tradeshows Strategize Follow-up Technology 87

Hubspot

MAY 27, 2014

End Your Presentation With an Option to Download the Slides. When I first started speaking at events, I''d often get requests over Twitter or in person for a copy of my presentation slides. In the last slide of your presentation, include an easy-to-remember short link to your slides. We often use bit.ly I''m not proud of it.

Lead generation 73

Lead generation Tradeshows Follow-up Contact 73

Hubspot

AUGUST 30, 2011

Fantasy: Tradeshows are a great, cost-effective way to generate a ton of new leads and customers. Fact: Tradeshows are one of the most costly ways to generate leads & customers. View more presentations from HubSpot Internet Marketing. Fantasy: People like to receive telemarketing calls. Tweet This ). Tweet This ).

Tradeshows 77

Tradeshows Networking B2C Lead generation 77

Hubspot

JANUARY 3, 2011

When organizing offline events—whether they are conferences, user groups or tradeshows—you should be thinking about ways to leverage these opportunities through the Web. After the event takes place, post online some of the materials used—photos, videos and presentations. Post Archived Materials After the Event.

Tradeshows 55

Tradeshows Promote Networking Engineering 55

Hubspot

JANUARY 4, 2021

While there is significant diversity of ideas and visions presented below, I love the common theme of how we're working toward a better future together, which is why my prediction is this: Marketing in 2021 will be more empathetic than ever. Many organizations have shifted their annual event and tradeshow to a virtual one.

A/B testing 101

A/B testing Tradeshows Education B2C 101

Hubspot

FEBRUARY 21, 2018

to events and tradeshows), to applying for awards, there are many PR costs that can be all too easy to overlook. And then the costs associated with booking and bringing in presenters/performers. Download the Public Relations Budget Template here. Public relations expenses amount to more than just paying for press releases. And the P.A.

Tradeshows 101

Tradeshows Lead generation Promote Launch 101

Heinz Marketing

APRIL 9, 2020

Influencer/Speaker video AMAs: Get your high-profile speakers to spend as much time on Zoom informally answering attendee questions as they spend in their more formal keynotes and presentations. Attendees will love the access and intimacy of this. Leaderboards: Some of the event apps have these embedded.

Presentation 124

Presentation Networking Tradeshows Product 124

Hubspot

AUGUST 6, 2010

Having clear tracking for offline marketing like tradeshows is an important way to compare the results of your entire marketing strategy. to have access to these charts for use in your own presentations. As a result, there could be an increase in traffic to that specific page. Download the ebook now! Connect with HubSpot :

Tradeshows 74

Tradeshows A/B testing Campaign Strategize 74

Hubspot

SEPTEMBER 2, 2011

Back in early 2010, I wrote a blog post called " Why HubSpot Won't Exhibit at Tradeshows Anymore." All our unicorns, posters, speaker presentations, and t-shirts had a QR code to our special Free Unicorns Dreamforce landing page. Brand exposure is awesome, but we're all here to attract qualified customers at the end of the day.

Tradeshows 59

Tradeshows Represent Consult Contact 59

Heinz Marketing

MAY 13, 2020

Now that video virtual meetings have become our de-facto way of meeting, presenting, selling and even negotiating with each other, the bar is significantly higher. Stand when presenting: This gives you more energy and focus. Remember back when we were first working from home during this pandemic, like 46 weeks ago? Virtual Hygiene.

Meeting 81

Meeting Negotiate Presentation Product 81

Hubspot

MARCH 24, 2020

Demos or promotional materials for tradeshows or other events. Feel free to use bullets or icons to present the information in a visual and easy-to-digest way. Feel free to use bullets, icons, images, and videos to present the information in a visual and easy-to-digest way. In-app or in-product tutorials or notifications.

Product 48

Product Tradeshows Launch Promote 48

Pointclear

FEBRUARY 2, 2012

I was greatly appreciative to be named the Analytics Marketer of the Year at the 2011 Tech Marketing Awards ceremony presented by the Technology Association of Georgia. Prospect behavior—hits the client’s website, visits a tradeshow, etc. Identify areas and/activities to help prospects close faster.

Lead generation 70

Lead generation Objectives and Key Results Tradeshows Healthcare 70

Hubspot

JUNE 30, 2010

In the B2B world, if you saw one of your employees drunk at a tradeshow and they said a bunch of disparaging things about a customer you'd probably fire them. Free Presentation: 27 Awesome Social Media Stats, Soundbites and Slides. Download now for use in your own presentations. Even without a policy. Again, no policy required.

Tradeshows 57

Tradeshows Government Presentation B2B 57

Heinz Marketing

APRIL 17, 2020

It culminated in an hour during which four teams of four people shared presentations featuring highly detailed, highly imaginative and inventive ideas for not just replacing in-person events but making them better in a virtual format. You can check out an on-demand version of the #EventHack2020 final presentations here.

Presentation 92

Presentation Service Tradeshows 92

Heinz Marketing

MARCH 5, 2020

Countless hours of work by organizers, presenters, sponsors and even attendees – gone. How do we stand out from everyone else sponsoring, presenting, shouting at the crowd? Or are they? Since we’re going to that trade show anyway, how do we make our booth more attractive? How do we make our chochkies more desirable?

Pipeline 103

Pipeline Presentation Networking B2B 103

Heinz Marketing

MARCH 23, 2021

On-demand presentations. Online events don’t have to be lackluster video presentations. Hybrid events can take on a variety of formats to accommodate a remote audience while maximizing engagement. Examples of different hybrid event components include: Live broadcast with guest speakers. Real time Q&A sessions/polling questions.

B2B 85

B2B Presentation CRM Strategize 85

Hubspot

JULY 13, 2011

Susan Friedmann, AKA The Tradeshow Coach , also believes social media can be an invaluable weapon in a marketer’s trade show arsenal, but she emphasizes that while the means and media to reach trade show attendees is evolving, the fundamentals of producing a successful trade show event remain largely unchanged.

Tradeshows 65

Tradeshows Manufacturing Prospecting Campaign 65

Heinz Marketing

APRIL 4, 2022

Every episode past, present, future all available on salespipelineradio.com. So we kind of tested that out, pivoted more to a webinar kind of experience, presentations, thought leadership, and then also leveraged a lot of virtual networking. I hope you’re all out there killing it and closing some deals. We don’t.

Pipeline 97

Pipeline Campaign Sales Follow-up 97

Sales Hacker

APRIL 21, 2022

This will help you get a sense of all the things a mature business presents to their buyer. This could be putting a billboard on the 101 , investing in a big space at a tradeshow, hiring famous event speakers or running a Super Bowl commercial. But it also means creating different pages that are on big company websites.

Cross-sell 86

Cross-sell Legal Contract Price 86

Heinz Marketing

FEBRUARY 20, 2019

Webinars have been done the same way for a long, long time, essentially comprised of one-sided PowerPoints, linear presentations, and a feeling of being lectured at. Most experts find panel discussions much easier than presentations. Why Should You Care About Panel Webinars? To Stand Out. To Save Time and Resources. Top of Funnel.

Cross-sell 66

Cross-sell Promote Lead generation Presentation 66

Heinz Marketing

FEBRUARY 20, 2019

Webinars have been done the same way for a long, long time, essentially comprised of one-sided PowerPoints, linear presentations, and a feeling of being lectured at. Most experts find panel discussions much easier than presentations. Why Should You Care About Panel Webinars? To Stand Out. To Save Time and Resources. Top of Funnel.

Cross-sell 63

Cross-sell Promote Lead generation Presentation 63

ConversionXL

OCTOBER 22, 2018

events and tradeshows, and webinars are all important to track independently. At present, Pardot doesn’t offer an Original Source tie as Hubspot does for anonymous visitors. But you also want to avoid setting up and managing hundreds of campaigns. To make the process simpler, you consolidate touchpoints.

B2B 131

B2B Process Campaign Contact 131