Partners in Excellence

DECEMBER 19, 2023

“We have these features and functions, no other alternative has those… ” Each of us would be presenting our unique list, thinking those would have an impact on our customers. Perhaps the perspectives we share, perhaps the ideas/insights we bring, or how we help them manage themselves through their problem solving process.

X-functional 143

X-functional Price Presentation Product 143

SaaStr

AUGUST 15, 2020

Customers bought because they thought their organizations needed this functionality, and so they wrote the checks for Year 1, and even Year 2. Engagement Metrics are often low but (x) it’s already in the budget, and (y) what do you expect, we finally just deployed? OK, just renew at last year’s price.

Customers 135

Customers X-functional Price Launch 135

ConversionXL

JULY 28, 2020

In other words: Behavior = motivation x ability x prompt. Nudge marketing is the process of communicating messages that encourage desired behavior by appealing to the psychology of the individual. Price anchoring is a sure-fire nudge to drive online behavior. Anchoring allows you to command the price of your products.

X-functional 163

X-functional Drivers/motivators Retail Price 163

Partners in Excellence

JULY 9, 2021

What if the price is the price period? We might try to win, by trying to convince the customer we have more features/functions than the alternatives, or product superiority. I can imagine, “Our price per feature is this, the competition has fewer features, so they are really more expensive on a feature basis.”

X-functional 117

X-functional Price Sell Promote 117

PandaDoc

APRIL 24, 2020

You might even consult the DocuSign pricing page to learn more about the product as you try to understand which plan is right for you. But just looking at one set of pricing plans doesn’t help you understand the best solutions out there. Here’s how the best e-signature solutions compare with DocuSign in 2020.

Price 59

Price X-functional CRM Follow-up 59

Sales Hacker

MARCH 25, 2025

Why traditional SaaS pricing models (like per-seat) dont work in the agent era. 25:15 Why legacy SaaS pricing models dont work for agentsand what comes next. AI capabilities that we will delegate tasks to, it will run processes in the background. How enterprise teams are already deploying autonomous agents in production.

GTM 70

GTM X-functional Start-ups Relationship building 70

SaaStr

APRIL 30, 2022

This is basically designed around there being an intensive human interaction and human process to convince businesses to adopt your tools. Just to say a little bit more about this, if you look at the sales functions are structured. Changing a price … you have to change the website, change a few things in the background.

Price 98

Price Launch X-functional Contract 98

Search Engine Land

DECEMBER 5, 2023

Sadly for B2B, most are either aimed at ecommerce/B2C or represent minor improvements that don’t make up for the advertising controls Google has stripped or the glaring lack of transparency behind auctions and pricing. AI functionality Google has added more AI functionality within the platform, with much of that centered on Performance Max.

B2B 101

B2B X-functional UX Campaign 101

Hubspot

APRIL 2, 2018

We’d already agreed on X price. If we can come down to X price, would you sign today?”. You might be interested in our newest Feature X. ". For example, if a prospect is worried that feature X doesn’t have adequate functionality, you might bring in an engineer to speak about feature X.

Prospecting 101

Prospecting X-functional Contract Cross-sell 101

SaaStr

AUGUST 7, 2020

359: The Secrets to Vertical Growth, What it Really Takes to Build a $1B SaaS Company with Matt Garratt, SVP, Managing Partner @ Salesforce Ventures, Trisha Price, Chief Product Officer @ nCino and David Schmaier, CEO & Founder @ Vlocity. Trisha Price. Trisha Price: nCino is a little bit different in its background.

Price 86

Price Retail X-functional Healthcare 86

Sales Hacker

DECEMBER 17, 2024

Guest Speaker Links (Guy Yalif): LinkedIn: [link] Host Speaker Links (Scott Barker): LinkedIn: [link] Newsletter: thegtmnewsletter.substack.com/ Where to find GTMnow (GTMfunds media brand): Website: [link] LinkedIn: [link] Twitter/X: [link] YouTube: [link] The GTM Podcast (on all major directories): [link] Resource we Recommend: HG Insights.

GTM 103

GTM Engineering Electricity X-functional 103

ConversionXL

MARCH 13, 2019

But if your B2B ecommerce site differs on any of those elements—high prices, large quantities, or a need to serve B2C and B2B buyers—things change. during the buying process, according to one report. B2B buyers from Gen X expected phone calls and handholding. Now, the start-to-finish sales process may take place entirely online.

B2B 130

B2B B2C Retail X-functional 130

Sales Hacker

APRIL 10, 2018

When we map the number of deals committed against a listed price (ACV), you will notice deals starting to segment around discount levels. Distribution of B2B deals as a function of price (a product of discount and list price). Distribution of B2B deals as a function of price (a product of discount and list price).

Go To Market 97

Go To Market GTM X-functional Territory 97

Martech

MARCH 21, 2023

If you’re not an expert in your company’s tech stack, you won’t know how to use existing tools to boost results or maximize new functionality that could replace apps you no longer need. To keep up, you must continually read product updates, beta launches and more to learn how your tech stack functionality is expanding.

X-functional 103

X-functional Negotiate Contract Technology 103

ConversionXL

OCTOBER 13, 2015

Customers that converted in the last year that signed-up after only x touches. Customers that converted in the last year that achieved first value delivered in under x days. Customers that converted in the last year that had a sales cycle of less than x weeks. At what price level did they convert? Acquisition Efficiency.

Conversion 116

Conversion A/B testing X-functional Drivers/motivators 116

Hubspot

JUNE 13, 2018

SPIN gives reps a research-backed framework for working and closing complex deals with extended sales processes. Explicit needs are specific features or functions. Advantages are less effective later in the sales process. Do you have a strategy in place for X? Who’s responsible for X? Does this process ever fail?

Sell 101

Sell X-functional Objectives and Key Results Up-sell 101

SaaStr

APRIL 2, 2023

Mistake: On the other hand… not betting on the team that got me there “Everything will be fine once we get a new head of [X]” -every startup CEO ever (also me, frequently) When you launch a company, the initial team is usually whoever you can get. For this one deal, we just need to do X. Every client uses you a little differently.

X-functional 132

X-functional Clients Growth Start-ups 132

Sales Hacker

MARCH 12, 2019

A list of features and functionality is easy to forget, because it lacks context. The first step in this process is to identify what value your product brings to your potential client. It really is as simple as “our product can do X for you.”. Leads were falling through the cracks because he didn’t have a consistent process.

Product 101

Product Sell Pitch X-functional 101

Search Engine Land

DECEMBER 28, 2023

Google stirred things up by shaking cushions and discreetly adjusting ad prices, and the entire industry faced a major shift with the sunset of Universal Analytics, forcing everyone to transition to Google Analytics 4. In fact, it took two months for the tool to finally stop processing data. That’s just not what we do.”

Retail 116

Retail X-functional Launch Non-Profits 116

SaaStr

FEBRUARY 2, 2022

Product-led growth has built a name for itself through its deep toolbox of effective tactics, from free trials to low prices to an inherent vitality — all of which can build a strong foundation for a versatile company. PLG, for all its virtues, doesn’t mean that you can skip GTM functions. 2016’s Lesson from Quip.

Growth 114

Growth Product GTM X-functional 114

ConversionXL

AUGUST 5, 2021

It’s critical that you start this process with the customer journey itself. As Smart Panda Labs says, getting other teams involved in this process is critical to get right. Certain instances require a human touch, so make sure you build in processes that allow for human intervention—even in repeatable workflows.

CRM 143

CRM Contact Consult X-functional 143

Hubspot

SEPTEMBER 2, 2020

Take, for instance, a product pricing landing page that gives incorrect information (or, hides the price entirely … ). Alternatively, consider a social media advertisement that claims a product will do X, Y, and Z — but then, when you order it, you find it can only do X.

X-functional 101

X-functional Non-Profits Promote Trust 101

Sales Hacker

JULY 2, 2019

Average sales price by source. The Calculations: Average sales price per lead. To get your average sales price by source you simply have to look at the data set for your entire customer database and bucket them by lead source. Average Lead Value = Average Sales Price * Conversion Rate from lead to customer.

Price 101

Price X-functional Sales CRM 101

ConversionXL

JUNE 30, 2019

Companies do it for a wide variety of reasons—SEO, branding, go-to-market strategy, pricing, etc.—and Competitor X is doing Y. We should do that, too,” or “X is the market leader, and they have Y, so we need Y.” Run a functional investigation. check-out process). The limits of competitive analysis.

UX 126

UX X-functional A/B testing User Experience 126

Capterra Sales & Marketing Software

FEBRUARY 24, 2021

Paid plans : Suite pricing begins at $39 per month, which includes unlimited surveys. The starting price for the entire suite is ~$40/month, but some services are offered in limited, individual free versions, including a free survey tool. Reporting and analytics functionality in SoGoSurvey ( Source ). SurveyLegend. 402 reviews.

X-functional 116

X-functional CRM Networking Price 116

ConversionXL

APRIL 23, 2019

The bottom line is this: Behavior = Motivation x Ability x Trigger. “Add to Cart” is the trigger to initiate the checkout process. How easy it is to complete the checkout process? How to Design Your “Add to Cart” Function and Shopping Cart Page. Sign-up process: To create an account or not?

E-commerce 115

E-commerce X-functional UX Drivers/motivators 115

SaaStr

JANUARY 24, 2022

Anita Kutlesa is a senior financial executive with nearly two decades of expertise driving performance through cash management, process improvement and strategic planning in start-up, high growth and restructuring environments. He probably lost several millions in his purchasing price because of it. Anita Kutlesa. NanoGram Devices Inc.,

Finance 133

Finance Contract X-functional Start-ups 133

Hubspot

DECEMBER 23, 2022

Effective sales prospecting is a multistep process that requires systematic prospect discovery, qualification, and outreach. In 2022, 29% of salespeople reported that improving sales process efficiency was their top goal, according to HubSpot research. You can automate parts of the search process to save time and resources.

Prospecting 90

Prospecting X-functional Contact CRM 90

Search Engine Land

FEBRUARY 7, 2024

Using specific website functionalities such as a chat or quote system. During auction time, VBB seeks to optimize for the most valuable outcomes as defined by the advertiser and can also function with a tROAS to align with profit goals. Business email address Subscribe Processing. Watching a video. Downloading a white paper.

X-functional 81

X-functional Non-Profits Objectives and Key Results Profit margin 81

PandaDoc

OCTOBER 3, 2023

Key takeaways AI can enhance sales processes in many ways, from providing customer insights to automating tasks. As AI evolves, sales processes will become more predictive and proactive. Artificial intelligence (AI) in sales is about using machine-driven algorithms and processes to enhance and optimize sales operations.

Process 52

Process Objectives and Key Results X-functional Sales 52

ConversionXL

JULY 8, 2020

I’ll walk through the step-by-step process to set up Microsoft Ads as well as best practices for running campaigns. . You can create an ad campaign during the account creation process, but I recommend skipping for now. Next, we’ll get into the ad creation process. Price extensions. Next, add your billing information.

GTM 100

GTM X-functional Appointment Campaign 100

Sales Hacker

JANUARY 13, 2021

The licensee embeds the third-party software into its application to improve it by adding new functionality or features, or enhancing existing functionality or features. Product management, engineering, customer success, sales, and marketing groups will weigh in on the decision-making process.

GTM 89

GTM Negotiate Profit margin Contract 89

Search Engine Land

JUNE 6, 2023

JSON : It provides functions to work with JSON data, including parsing JSON strings into Python objects and serializing Python objects into JSON strings. Google.cloud.language_v1 : It is a library from Google Cloud that provides natural language processing capabilities. pip install --force-reinstall -Iv protobuf==3.20.00 Google.oauth2.service_account

X-functional 86

X-functional Objectives and Key Results Follow-up Start-ups 86

Hubspot

JUNE 14, 2022

The most successful products and services have some kind of edge — a defining, compelling x-factor that captures and capitalizes on potential customers' attention. The market for virtually every product or service is flooded with a variety of options — all serving the same fundamental function. Apple and Samsung both make smartphones.

X-functional 78

X-functional Entertainment Territory Price 78

Hubspot

MARCH 7, 2014

2) Keep your card functional. ” x 2” space. Questions to consider during the editing process to ensure your business card features the most functional content possible include: Are the details included clear, concise, and relevant? Unfortunately, 2 pages of content won’t fit in a 3.5”

X-functional 78

X-functional Networking Clients Prospecting 78

Salesmate

OCTOBER 28, 2020

Accurate forecasting can help a sales team function more efficiently and achieve as well as excel sales expectations. Changes in prices, advertising, quality of products, etc. Internal policies like sales promotion policy, advertising policy, pricing policy, profit policy, etc. Why is sales forecasting important? Policy changes.

Territory 96

Territory X-functional Pipeline Appointment 96

Heinz Marketing

DECEMBER 18, 2020

If you add a 5+ minute wait step, your campaign’s priority is now considered low , and the action will be deprioritized for the system-wide CRM sync that happens every 5 minutes (and almost every other process Marketo runs). As Marketo users are well aware, Marketo’s pricing tiers are based on database size.

CRM 137

CRM Campaign X-functional Clients 137