Sales Hacker

SEPTEMBER 22, 2023

Turning a free sign-up into an enterprise logo involves a multi-step process that requires careful planning, design, and execution. Hubspot recently released a blog on how to effectively optimize the freemium conversion rate; see link/visual below: 5 key steps in the process: 1. Set the right product limitations for your free account.

GTM 121

GTM X-functional Inside sales User Experience 121

Hubspot

OCTOBER 26, 2018

All themes are “Gutenberg ready” (Gutenberg is the WordPress editor) so you can spend less time on your website’s content design and editing processes and more time on your business. Source : Theme X. Theme X has an easy-to-use page builder, shortcodes that help you customize your site, and a responsive design. Source : Bridge.

E-commerce 101

E-commerce X-functional UX Niche 101

ConversionXL

MARCH 13, 2019

during the buying process, according to one report. B2B buyers from Gen X expected phone calls and handholding. Now, the start-to-finish sales process may take place entirely online. A seamless mobile experience is essential, even if purchases take place on desktop. That number isn’t getting smaller.

B2B 130

B2B B2C Retail X-functional 130

Search Engine Land

OCTOBER 2, 2023

Main navigation A consistent navigation structure facilitates a smoother user experience on a website by minimizing potential confusion. Conversely, unpredictable or inconsistent layouts can block users from efficiently locating the necessary information. Accessibility elements impacting SEO 1. SUBSCRIBE See terms.

X-functional 128

X-functional Engineering Angle User Experience 128

ConversionXL

SEPTEMBER 3, 2021

To stand out, you need a strong user experience (more on this below) and brand differentiation. ASO helps you avoid sameness by: Becoming more discoverable for relevant keywords that users search for. Most importantly, your app needs to improve users’ quality of life (QOL) so they’re incentivized to use it every day.

UX 121

UX X-functional A/B testing Follow-up 121

ConversionXL

JULY 27, 2015

Both SEO and accessibility make you think of your user first and foremost. Designing for accessibility has user experience benefits for everybody. ( Click to Tweet ). In addition, better user experience equals reduced friction, boosting conversions and revenue. Blind users still need an alternative to this option.

Conversion 119

Conversion User Experience UX Follow-up 119

ConversionXL

APRIL 21, 2021

While most marketers stop at title tags, using advanced meta tags can help you communicate to Google which landing pages on your websites are most important and, in the process, improve your rankings. Hreflang (rel=”alternate” hreflang=”x”). This is arguably the most time-consuming part of the process. How to add Hreflang tags.

Territory 139

Territory X-functional Promote Engineering 139

ConversionXL

DECEMBER 7, 2016

Moreover, they can have considerable positive effects on the user experience as well, which translates into metrics that are harder to measure, but are nonetheless of paramount importance to online businesses, such as customer satisfaction and retention. Moreover, implementing such widgets can be quite easy, technically speaking.

UX 115

UX Technique Conversion Product 115

ConversionXL

DECEMBER 13, 2022

A/B testing is a experimentation process where two or more variants (A and B) are compared, in order to determine which variable is more effective. ” In fact, most research experiments could be considered a “split test,” complete with a hypothesis , a control, a variation, and a statistically calculated result.

A/B testing 127

A/B testing Objectives and Key Results X-functional Represent 127

ConversionXL

SEPTEMBER 5, 2019

I recently created robust user personas for CXL Institute (on inspiration from a course in our CRO certification program taught by Stefania Mereu and Eric Taylor ), and it went well. This post will outline the entire process, giving code examples, data analysis examples, survey questions—the whole thing. Table of contents.

X-functional 115

X-functional Represent Follow-up User Experience 115

ConversionXL

APRIL 23, 2019

The bottom line is this: Behavior = Motivation x Ability x Trigger. “Add to Cart” is the trigger to initiate the checkout process. How easy it is to complete the checkout process? How to Design Your “Add to Cart” Function and Shopping Cart Page. Sign-up process: To create an account or not?

E-commerce 115

E-commerce X-functional UX Drivers/motivators 115

Search Engine Land

DECEMBER 28, 2023

In fact, it took two months for the tool to finally stop processing data. The decline of X Following Elon Musk’s takeover in 2022, Twitter’s ad revenue steeply declined. The following month, the platform changed its name to X and tried to lure back advertisers by slashing the price of video ads.

X-functional 116

X-functional Retail Launch Non-Profits 116

Hubspot

JUNE 21, 2019

Fortunately, there are tons of awesome website plugins that can quickly and easily improve the functionality of any site. Website plugins are individual services that improve a specific functionality of your site. Simply set one up, and your site can run smoother and offer features your users want.

A/B testing 101

A/B testing X-functional Lead generation UX 101

Search Engine Land

APRIL 26, 2024

Use the filter functionality to isolate positive or negative changes. Business email address Subscribe Processing. Business email address Subscribe Processing. Focus on factors like E-E-A-T , satisfying user intent and filling any content gaps that can improve your page. If you’ve seen a large drop, check for messages.

X-functional 114

X-functional UX User Experience Follow-up 114

Search Engine Land

MARCH 29, 2024

The good news is that a project management methodology called “Agile” can help cross-functional teams self-organize and collaborate more effectively. By understanding the agile ceremonies (meetings) and processes, you can better integrate with and influence the development cycles to ensure your SEO requirements don’t get overlooked.

X-functional 88

X-functional Objectives and Key Results Meeting Engineering 88

Search Engine Land

OCTOBER 10, 2023

Facebook, LinkedIn, TikTok, X, Pinterest): “I want to know” searches (through acquaintances and friends). Functioning as a source of business intelligence. “> “> “> “> “> “> Processing…Please wait. Geolocation platforms (e.g., Ecommerce platforms (e.g., Social platforms (e.g.,

Objectives and Key Results 101

Objectives and Key Results X-functional Intrinsic Construction 101

ConversionXL

AUGUST 5, 2021

Serving content based on the answer to a user’s question (and using this insight to inform your editorial calendar) Segmenting email lists based on what a user is most interested in. It’s critical that you start this process with the customer journey itself.

CRM 143

CRM Contact Consult X-functional 143

Hubspot

MAY 4, 2012

If your business is , in fact, a local one, then you'll find the new functionality right within the normal composer tool on your page's timeline. The first time you click to create an offer, a tour of the new functionality will launch. The User Experience. A Headline: The headline is basically the main offer.

X-functional 78

X-functional Promote User Experience Represent 78

ConversionXL

SEPTEMBER 17, 2015

As an optimizer it is really easy to try and get ahead of that thought process and want to push, “we should test that!” People want to “connect” with users more or improve usability. Others believe you need a better “user experience” or that you need to improve the bounce rate. Did our users change?

Real Estate 114

Real Estate User Experience X-functional Presentation 114

SaaStr

DECEMBER 8, 2023

A big learning during this process was the importance of developing alongside customers. You need a strong point of view on how your product will save x company money or solve their pains. Adoption in Enterprises : Enterprises are at the forefront of adopting AI, with a focus on fine-tuning models for personalized user experiences.

GTM 121

GTM SQL X-functional Engineering 121

ConversionXL

AUGUST 4, 2020

Implement a process to continuously optimize your experience at scale. You’re impartial to the emotional labor the design team put into redesigning the homepage and unsympathetic to the rationale that finance gives for sending buyers through a convoluted payment process. Walk me through your process for outbound sales.

A/B testing 117

A/B testing Objectives and Key Results Education SQL 117

PandaDoc

OCTOBER 3, 2023

Key takeaways AI can enhance sales processes in many ways, from providing customer insights to automating tasks. When evaluating AI tools , criteria like integration capabilities, user experience, output accuracy, transparency, data security, costs, and future evolution plans should be assessed against business needs.

Process 52

Process Objectives and Key Results X-functional Sales 52

Search Engine Land

APRIL 14, 2023

Search engine bots and users might end up on error pages or get redirected to the homepage, resulting in poor user experience and missed SEO opportunities. You may be doing something right when your revenue continues to grow despite such a bad user experience. Do you really have to rename it from x to x-y?

UX 99

UX X-functional User Experience Technology 99

ConversionXL

OCTOBER 5, 2016

Given that user testing and quality assurance are complementary, it shouldn’t be surprising that the same can be said of user experience and quality assurance. For example, UX learns who the audience is for the business and designs experiences specifically for those people. via Develop With Purpose).

UX 104

UX User Experience X-functional Launch 104

ConversionXL

JULY 29, 2020

So what’s the main objective—and ideal user experience —for Google and Amazon? And it needs to answer all those questions with limited data—its visibility into the user experience declines after you leave the SERP. Amazon’s algorithm manages a smaller set of users—those with the intent to buy a product online.

Click Through Rate 113

Click Through Rate Objectives and Key Results Retail Engineering 113

ConversionXL

JUNE 25, 2021

X demos booked in introduction, X revenue in growth). Without a plan, you may hit your introduction goal of 100 demos and not fully realize how to monetize ‘triers’ into ‘subscribers’ to reach $50/user in monthly recurring revenue, for example. Step 2: Conduct user and competitor research to define the customer experience.

Launch 96

Launch Product Non-Profits GTM 96

ConversionXL

FEBRUARY 3, 2022

Everything they do is scrutinized by its potential impact on scalable growth… An effective growth hacker also needs to be disciplined to follow a growth hacking process of prioritizing ideas (their own and others in the company), testing the ideas, and being analytical enough to know which tested growth drivers to keep and which ones to cut.

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

Sales Hacker

MARCH 4, 2025

It’s a delightful individual user experience. And so we really just focused on trying to make the buying and evaluation process as easy and customer driven as possible. And so, uh, and function basically function. Or, uh, we would have sped up X, um, if we just knew these one or two things.

GTM 76

GTM X-functional Start-ups Campaign 76

ConversionXL

APRIL 23, 2019

Once you understand your users—their intent, the why behind it, and how they’d like to achieve their goal—you can begin to figure out how to present your content in a way that makes sense to your users. There are several good methods to do this, but here’s the five-step process I like to use: 1. Image credit).

UX 114

UX Objectives and Key Results User Experience Represent 114

ConversionXL

APRIL 3, 2018

So they optimized referral process. Easy process for the referred friend to follow, and it’s a win for both. Optimize for getting people to become more frequent users. You need to have a s tandardized process. Value = (Knowledge + Process) x Skill x Attitude. How to do shorten a long sales process?

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106

Heinz Marketing

APRIL 26, 2021

And the number one by far was Tomin’s DRM and it was not just sort of showing the work, it was also someone on the finance team saying we would love to track X, and whether or not they looked at that report anymore, the sales reps are still asked to do those things. Does it take a lot of sort of user experience testing?

Pipeline 126

Pipeline Sales Quota Up-sell 126

ConversionXL

JANUARY 24, 2017

Conversion is expanding beyond just the core user experience. More and more, people are using experimentation as a way to optimise not just sales – but also pricing, functionality, and product. Using the knowledge gained from this type of CRO process can optimize your sales teams, retention teams and even your shipping methods.

Conversion 87

Conversion UX A/B testing SQL 87

ConversionXL

SEPTEMBER 30, 2020

Advertisers avoided mobile apps and browsers because user experience was, at that time, horrible. In most cases, the assumption that users converted on the same browser and the same device as their first site visit was fair. Fold in contextual data, like user device, region, screen resolution, etc. Smartphones were rare.

X-functional 93

X-functional SQL Campaign Launch 93

Search Engine Land

JUNE 26, 2024

Fellow SEO Kristina Azarenko conducted an X survey , which shows that more than half of the SEOs responding see 40% or less of their recommendations implemented by client and brand teams. Unless you are a developer yourself, you should speak mostly about the desired outcome and how you want the end product of their work to function.

X-functional 85

X-functional Drivers/motivators Clients Growth 85

ConversionXL

MARCH 7, 2017

I recently created robust user personas for CXL Institute (on inspiration from a course in our CRO certification program taught by Stefania Mereu and Eric Taylor ), and it went well. This post will outline the entire process, giving code examples, data analysis examples, survey questions – the whole thing. plot(pcanalysis).

X-functional 102

X-functional Represent Follow-up Up-sell 102

ConversionXL

MAY 14, 2014

It’s also important to note that their focus didn’t just seem to be “conversions” but more on an overall user experience. On-going battles for prime real estate, page layouts, copy and imagery persist and often burden cross-functional team performance and relations. We get fired in the process.

Conversion 124

Conversion Sell E-commerce Legal 124

Hubspot

FEBRUARY 25, 2016

Well, that image probably looks great, but its large file size could be causing your website to load slowly -- thereby giving your mobile visitors a poor user experience. For example, let's say your product image is displayed on a page as 500 x 500 pixels, but the actual size of the image file is 3500 x 3500 pixels.

X-functional 53

X-functional User Experience Networking Service 53