The 5% Institute

FEBRUARY 13, 2020

People, Process, Product – these words made popular by Marcus Lemonis and CNBC’s The Profit , have become synonymous with business success. But what does the People, Process, Product statement mean? And more importantly, how can you use the People, Process, Product methodology to build a business to consistently serve you?

Process 98

Process Product X-functional Objectives and Key Results 98

ClickFunnels

AUGUST 8, 2021

Lead generation is the process of converting potential customers into leads by persuading them to give you their contact information, typically in exchange for a lead magnet (a freebie that they can either download to their devices or access online). Native email marketing functionality with Platinum and TwoCommaClubX plans.

Lead generation 246

Lead generation A/B testing X-functional Price 246

Search Engine Land

AUGUST 23, 2024

Marketing teams don’t understand it due to jargon like server codes and meta tags, while engineering teams don’t prioritize it because the website functions fine and their QA tests pass. ” Setting clear goals and benchmarks should always be the first step in your SEO prioritization process. Processing.

X-functional 67

X-functional Objectives and Key Results Engineering High impact 67

ConversionXL

OCTOBER 22, 2018

Here are the issues that can arise: If the lead-source assignment is a manual process, you leave it to someone’s judgment. You’re limited to reporting on a single object at a time; the sales process doesn’t match that. You can create campaigns for Sales/Marketing types and set up hierarchies that make sense for your process.

B2B 131

B2B Process Campaign Contact 131

ConversionXL

MARCH 29, 2017

The truth is, they simply had a solid growth marketing process. Growth Process > Growth Hacks. If you’re familiar with CXL, you know that we preach process over tactics to optimizers. Ideation x Execution = ROI. The ROI of a growth process is ideation multiplied by execution. process… Image Source.

Growth 123

Growth Process Objectives and Key Results A/B testing 123

Hubspot

JULY 9, 2020

GDPR (General Data Protection Regulation) is an EU law that protects the personal data of EU users and regulates how businesses process and handle this data. Before a site visitor has taken any action, you can only drop “strictly necessary” cookies — cookies that make your website function, such as a shopping cart. Drop by 15-20%.

Process 101

Process X-functional A/B testing Campaign 101

ClickFunnels

JULY 22, 2021

GDPR is a legal framework that governs the collection and processing of personal information within the European Union. I made $X in Y amount of time”, “I lost X kilograms in Y amount of time” , etc.). Have an impressive accomplishment under your belt? Then you might want to use that to catch the potential customer’s attention.

X-functional 246

X-functional Gaming Pitch Government 246

Martech

FEBRUARY 24, 2025

Your intake form is critical to this process after all, garbage in, garbage out applies to operational data, too. For instance, you may not have a well-established prioritization process currently. Even if you are not tracking intake requests by prioritization level now, consider building that functionality into your intake form.

X-functional 64

X-functional Territory Account management Strategize 64

The 5% Institute

OCTOBER 26, 2021

Coaching For Sales Performance – 5 x Important Reasons. The reason why coaching for sales performance is important here, is because it allows your staff to know what sales process should be followed, and it brings everyone up to speed on the exact format to use. Related article: The B2B Sales Process – Explained Step By Step.

X-functional 145

X-functional Sales Clients Closing 145

Anthony Cole Training

JUNE 1, 2015

And in his organization, in his process with his clients and partners, he explains that “We take an entire company and treat it like a puzzle—pour it on the table, start putting this thing together again, and we use all the pieces.”. verses having a discussion around “We can’t do that because of X, Y, Z, etc.’”.

X-functional 176

X-functional Technology Technology Growth 176

Partners in Excellence

DECEMBER 19, 2023

“We have these features and functions, no other alternative has those… ” Each of us would be presenting our unique list, thinking those would have an impact on our customers. Perhaps the perspectives we share, perhaps the ideas/insights we bring, or how we help them manage themselves through their problem solving process.

X-functional 143

X-functional Price Presentation Product 143

SaaStr

MARCH 3, 2021

Maybe even in the not-so-early days But if you are 10x better at (x) One Important Thing that (y) customers value and will pay for, that’s enough. It’s only a subset of critical functionality that customers will pay to have implemented 10x better than an existing, trusted vendor. Yes, you can build that piece of functionality better.

X-functional 141

X-functional Trust CRM Product 141

Martech

MAY 7, 2024

We’ve tried to transition our language to each other from “Maybe we should do X” and “I think you should do X” to “Can you do X by Thursday?” and “I want you to do X.” We follow up after a meeting with an email or a Slack to ask, “Would you like us to do X?”

X-functional 110

X-functional Follow-up Meeting Strategize 110

Search Engine Land

FEBRUARY 29, 2024

However, key details such as the official name, functionality, influence on auction dynamics, and effect on metrics are yet to be released. She wrote on X : “It’s beyond crazy what’s happening in the LSA world right now. Business email address Subscribe Processing. ” Why we care.

X-functional 124

X-functional Engineering Launch Clients 124

Partners in Excellence

APRIL 1, 2024

Where we may be higher priced, we tend to outline the capabilities we have relative to the competition. “We offer 15 functions to the competitor’s 10 functions, yet our price is only 10% greater. Helping them navigate the information overload and the process of gaining and maintaining confidence through the entire process.

Price 139

Price X-functional Presentation Represent 139

Sales Hacker

AUGUST 7, 2024

to be the sales engineer during the sales process and then stayed on with customer post sale to manage the implementation process. CDPs can be technically complex pieces of software, with deep and lengthy sales cycles and cross functional implementations. However, we knew that this wouldn’t be the right move for mParticle.

Go To Market 124

Go To Market X-functional Engineering Cross-sell 124

Search Engine Land

SEPTEMBER 26, 2023

0.06] self.positional_encoding = PositionalEncoding(d_model) # Stack of transformer layers # What this is : Multiple layers of the Transformer model stacked on top of each other to process data in depth. # Why it does it : After processing the input, we want to guess what word comes next.

X-functional 103

X-functional Networking Gaming Represent 103

ClickFunnels

OCTOBER 27, 2021

That’s why they knew all too well how excruciating the process of building a sales funnel could be. We also have a Two Comma Club X award for entrepreneurs who have generated $10,000,000+ within their sales funnels. Instead, we guide you through the process, step-by-step, to help you maximize the odds of success.

Gaming 239

Gaming Commission Sales X-functional 239

Search Engine Land

MARCH 11, 2024

He reported seeing the tool within Bing Ads and shared a screenshot on X : What is Copilot? This functionality should also be more efficient than using stand-alone generative AI tools because it’s baked-in to the Microsoft Advertising Platform. Business email address Subscribe Processing. Why we care.

X-functional 119

X-functional Retail Represent Campaign 119

Search Engine Land

APRIL 7, 2023

where it’s relatively weak (and a simple Excel function would work better). ” If you’re looking to use ChatGPT for functions like content creation or keyword research, it’ll become apparent very quickly that the tool was not designed to be an SEO solution (even if it can be helpful with SEO functions). .”

X-functional 113

X-functional Engineering Conversion Product 113

SaaStr

AUGUST 15, 2020

Customers bought because they thought their organizations needed this functionality, and so they wrote the checks for Year 1, and even Year 2. Engagement Metrics are often low but (x) it’s already in the budget, and (y) what do you expect, we finally just deployed? Especially where business process change is involved.

Customers 135

Customers X-functional Price Launch 135

Martech

MARCH 12, 2024

The expansion was first reported by Google Ads expert Thomas Eccel, who spotted the tool within Bing Ads and shared a screenshot on X : What is Copilot? This functionality should also be more efficient than stand-alone generative AI tools because it’s baked-in to the Microsoft Advertising Platform. First spotted. Why we care.

X-functional 105

X-functional Campaign Engineering Product 105

The 5% Institute

AUGUST 5, 2021

Mercedes Benz through their value messaging; have been able to surpass the cars general function. So, the first thing you need to do, is ask – who is my potential customer or client, and what do I need to do to position myself as what they’re looking for, in both my branding, and throughout my sales process. Finding Pain.

X-functional 145

X-functional Presentation Clients Closing 145

Salesforce

DECEMBER 20, 2024

Our teams at Salesforce start by asking if the job to be done is best facilitated by a conversational experience at the beginning of the process. Having the prompt template saves users time, because they wont have to provide the same information each time they use this functionality.

X-functional 52

X-functional Customers UX Service 52

Search Engine Land

AUGUST 16, 2023

X (Twitter) has paywalled XPro (TweetDeck) for both brand and personal accounts. I get that X is trying to increase its revenue, but putting a historically free tool that really enhanced the Twitter user experience behind a paid subscription is disappointing.” What has X said? Why we care. ” Final nail in the coffin.

X-functional 85

X-functional User Experience Engineering Service 85

Heinz Marketing

FEBRUARY 26, 2021

Instead of identifying key buyer personas and then categorizing specific titles and job functions under each, I looked at specific job titles and functions first. I had to take a nap if I wanted to get back to work with some brain function still intact! The Light at the End of the Tunnel. A Tried-and-True Trick.

Government 128

Government X-functional Angle B2B 128

The 5% Institute

MARCH 30, 2021

One of the most important functions in business, is to build an effective sales team that you can rely on to sell your products and services. Tell me about your sales process – what do the steps look like and why?”. The benefits of using a sales process include: It creates a system; allowing you to close sales like a road map.

Outside Sales 145

Outside Sales Inside sales X-functional Sales 145

Martech

MAY 2, 2024

Functions include generating polls and open-ended questions that presenters can use as prompts and conversation starters. Iterable added two functions to its customer engagement platform. Functions include collecting consented, real-time, and comprehensive customer data collection across all devices and platforms.

X-functional 106

X-functional Appointment Promote Campaign 106

Sales Hacker

MARCH 25, 2025

AI capabilities that we will delegate tasks to, it will run processes in the background. Getting entire work done or processes done in the background and only bubbling up to a human when it has an exception. So you really have to think through the workflows and the processes that you’re giving them. It’s going to be.

GTM 70

GTM X-functional Start-ups Relationship building 70

Martech

MARCH 5, 2024

Meta spokesman Andy Stone posted on X/Twitter: “We’re aware people are having trouble accessing our services. Eastern, Meta’s Business Suite Status site showed everything but inbox functions were back to normal. Business email address Subscribe Processing. Shortly before 11 a.m. We are working on this now.” As of 1:10 p.m.

X-functional 108

X-functional Engineering Service Process 108

Sales Hacker

DECEMBER 17, 2024

Guest Speaker Links (Guy Yalif): LinkedIn: [link] Host Speaker Links (Scott Barker): LinkedIn: [link] Newsletter: thegtmnewsletter.substack.com/ Where to find GTMnow (GTMfunds media brand): Website: [link] LinkedIn: [link] Twitter/X: [link] YouTube: [link] The GTM Podcast (on all major directories): [link] Resource we Recommend: HG Insights.

GTM 102

GTM Engineering Electricity X-functional 102

ConversionXL

JULY 28, 2020

In other words: Behavior = motivation x ability x prompt. Nudge marketing is the process of communicating messages that encourage desired behavior by appealing to the psychology of the individual. The more “autonomous functions” you have on-site, the more you get to know your customers. Image source ).

X-functional 163

X-functional Drivers/motivators Retail Price 163

Martech

OCTOBER 11, 2023

Twitter (now X) has lost much of its business audience and interest from B2B companies. It might be safer than X, but it’s having a difficult time building a B2B audience. Then, get their commitment and explain your process for capturing, reviewing, approving and posting their content. Threads is still a question mark.

B2B 130

B2B X-functional Pharmaceutical B2C 130

Jeff Shore

MAY 22, 2018

They won’t be thinking about value – a positive, emotion-based mental process; they will be thinking about cost – a negative, analytical mental process. Our prices start at X and go up to about Y, just so you have some context here. Your job is to help simplify the process and make it easy for your customer to say “yes.”.

Price 113

Price Customers X-functional Presentation 113

Search Engine Land

JANUARY 25, 2024

While the affected accounts will experience a different layout, structure and design, it’s important to note that there have been no changes in functionality to any tools or features. Business email address Subscribe Processing. Google Ads has rolled out an updated UI to a small number of accounts. First spotted.

X-functional 111

X-functional Campaign Engineering Process 111

Search Engine Land

OCTOBER 20, 2023

stores with free wifi in X area, hotels that allow dogs in Y area, etc.), “> “> “> “> “> “> Processing…Please wait. These don’t always need to be “best” searches either. If you have a specific feature for a store or location that people find valuable (i.e., SUBSCRIBE See terms.

X-functional 115

X-functional Entertainment Gaming B2B 115

Search Engine Land

DECEMBER 5, 2023

AI functionality Google has added more AI functionality within the platform, with much of that centered on Performance Max. A GDN/X partnership X (at least pre-Elon) had built a strong tech influencer audience but wasn’t effective in helping advertisers reach the right people. Business email address Subscribe Processing.

B2B 101

B2B X-functional UX Campaign 101