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Evaluate channel efficiency: You’ll see which channels are effectively acquiring more customers and which ones are decreasing profitmargins. Look at the number of customers for each channel and ensure you have the sellers and adequate setup to offer coverage to them, such as a partner seller that can cover a specific region.
All the players begin to see profitmargins sink or disappear entirely, and the perceived value of the product type can take a hit, too. If profitmargins become razor thin or customers start to doubt the value of the product, it’s time to change tactics. Following in the ill-advised footsteps of the competition.
Here are a few to consider: Cuts into profitmargins Competition based pricing doesn’t work for every business. Assess costs and margin Evaluate your cost structure to ensure pricing covers costs and maintains desired profitmargins.
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