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GTM 98: Going From IC to CRO at GitHub and Building a High-Performing Revenue Growth Engine with Elizabeth Pemmerl

Sales Hacker

Elizabeth Pemmerl currently serves as GitHub’s Chief Revenue Officer, where she oversees all facets of the company’s go-to-market strategy and customer engagement, including sales, support, and operations. Insights on hiring, retention, and the power of promoting from within.

GTM 123
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I Learned How Sales Champions Drive Deals Forward — Here’s What You Should Know [+ Recent Data]

Hubspot

This forward-thinking mindset often involves introducing additional resources, offering post-sale support, even proactively identifying opportunities to enhance the client experience for a prospect. schedule regular one-on-one meetings to goal plan with your sales reps, identify skills they need to develop, etc.)

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Why Are You Still Using Your Old Playbooks?

Partners in Excellence

We promote our best people into front line management roles, yet fail to provide the coaching, training, and development. We have to reorganize everything we do around a digitally led, sales supported customer engagement process. We spend millions on tech stacks, but still struggle with CRM compliance.

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Holistic Customer Service: Why Customer Experience Is a Shared Responsibility in the Company

Sales Pop!

Pre-sales engagement: Salespeople can influence customer perception from the very first interaction. Post-sales support: The role of sales doesn’t end with the closing of a deal. Following up, addressing post-sale concerns, and ensuring customer satisfaction are vital for fostering loyalty and repeat business.

Service 147
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I Was Wrong. NPS is A Great Core Metric.

SaaStr

Back then, I wrote that when I was a SaaS founder, I thought Net Promoter Score (“NPS”) was a somewhat dumb, Big Company metric. And importantly — use it for a cross-functional discussion across Sales, Support, Customer Success, Marketing, Engineering, and Product. I was wrong. Share it with everyone.

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11 essential sales pipeline metrics you should be tracking

Salesmate

Your sales pipeline covers every stage of the customer acquisition process from leads to after-sales support to repeat business. To be successful in sales, you need to track specific sales pipeline metrics. Are there issues quality, lack of availability, or poor after-sales support?

Pipeline 121
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Five “Not-So-Obvious” Sales Trends for 2019

Openview

However, as the pace of information accessibility grew, so did the need for focused sales support. As such, we’ve seen an explosion of sales enablers, sales enablement departments , and now the considerable growth of sales associations, communities, societies and networking groups. So what’s the proactive solution?

Sales 100