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Sales reps often juggle multiple demandsmeeting quotas, showcasing product value, and forming authentic customer connectionswhich require a healthy mix of soft and hard skills. Research shows that 85% of job success hinges on soft skills, while only 15% is tied to technical skills.
They have an attitude of “getting it done” to beat their quota, but in reality they naturally have the discipline to consistently execute the actions that lead to success. For example, she may notice that some reps get easily distracted in customer service issues or proposalwriting.
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