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Cold Calling Playbook Tips: 10 Proven Tactics for Sales Leaders and Reps

Sales Hacker

Example opener: Hey [Prospect], I just finished reading your latest report on [specific topic]. When faced with objections, agree with the prospect first to lower their defenses. Example objection handling: Prospect: “Were already working with [Competitor].” Perfect your opener. Avoid generic openers.

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How to Identify High-Value Prospects and Accelerate Your Results

The Sales Hunter

Do you want to know what it takes to identify the prospects who will dramatically impact your bottom line? I will be presenting on this topic in the Washington, DC, area on February 27, for the Institute for Excellence in Sales & Business Development (IES&BD). Accelerating the Prospecting Process: Isolating […].

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Is Cold Calling Dead? No! Use this 2022 Cold Caller Guide.

Veloxy

George Washington had wooden teeth. Prospects and gatekeepers continue to strengthen their defenses, however, they’re still willfully accepting and scheduling meetings from cold calls. If you’d like recommendations custom to your role, company, and prospects, reach out to Jeff Grice. Your Prospect, Your LinkedIn Neighbor.

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Sales Managers - Are You Thinking Presidentially?

Anthony Cole Training

Not the Obama, Bush, Lincoln, Washington kind of presidential. More importantly, however, I read this list and thought, “Wow, this has to get into the hands of our clients, prospects and networks. More like the presidential thinking of Larry Ellison, Alan Mulally, and Beth Mooney.

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Brands today are thinking like seasoned news publishers. Here’s why.

Martech

At The Washington Post, the staff believes in the power of the reader relationship. Prospective customers seek out engaging content on topics they’re interested in, often to gain insights, solve problems, or enhance experiences.

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Highspot and Outreach Expand Partnership to Help Companies Increase Sales Rep Performance

Highspot

The integration enables streamlined and personalized communications, improving rep efficiency and their ability to engage with prospects at scale. Outreach is a privately held company based in Seattle, Washington. SEATTLE, Jan. Contact: Elena Edington, 206-817-4339, elena.edington@highspot.com. ###.

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Banish the MQL? Four Fears and Five Breakthroughs from B2B CMOs

Heinz Marketing

For these breakfasts, we chose a particular challenge for CMO attendees to discuss inspired by 6sense CMO Latane Conant’s “no forms, no spam, no cold calls” approach to prospect experience and the breakthrough this created for her organization. You weren’t allowed to use it as a marketing metric. The post Banish the MQL?

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