Remove Real Estate Remove User Experience Remove UX
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6 Customer Journey Mapping Examples: How UX Pros Do It

ConversionXL

Customer journey mapping is a widely used and impactful technique that can help you make better product, marketing, UX, and merchandising decisions. However, like other UX research techniques (including user personas ), there’s some vagueness and obscurity around how to actually create customer journey maps.

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Improving Mobile UX to Boost Conversions 24.5% [Case Study]

ConversionXL

You know that a good user experience leads to more conversions. How is it different and how can you improve the mobile user experience? You can also see that the product image contains a lot of white space that, on mobile, is taking up prime real estate above the fold. There are always areas of opportunity.

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10 Tips That Can Drastically Improve Your Website's User Experience

Hubspot

On more than one occasion I have heard clients complain that there was too much white space on their site and that this unused real estate ought to be used for advertising more of their services. White space makes your content more legible while also enabling the user to focus on the elements surrounding the text.

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Ecommerce Landing Pages: Fewer Distractions, More Conversions

ConversionXL

Notice how the product photograph—however striking—doesn’t take up much real estate? CXL has written about ecommerce product pages and related elements many times before: Product page design and UX. In contrast, take an Amazon product page for a stand mixer. Here’s what you’ll see: ( Image Source ). Prominent features listings.

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Future-proof your SERP presence: 6 areas to focus on

Search Engine Land

Brands need to build a site for user experience, not to win awards, according to Bill Hunt , president of Back Azimuth Consulting. The future is about owning SERPs real estate vs. ranks through multiple touchpoints. Continuously test and improve your website’s user experience.

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Why Content Personalization Is Not Web Personalization (and What to Do About It)

ConversionXL

So much so that p ersonalized experiences have become the norm, not an option. But is personalization really the key to a better user experience? The hypothesis is that the more personalized the site / user experience, the more likely visitors are to convert. Tweet It!]. Does it actually impact conversion rates?

UX 90
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Progressive Web Apps: What Do Marketers Need to Know?

ConversionXL

UX is constrained by browsers. This post delivers baseline technical knowledge about PWAs and focuses on aspects—like UX, SEO, and analytics—that most affect marketing teams. The AMP pages then transitioned users to a PWA to ensure consistent speeds and a great UX. The impact of PWAs on performance, UX, and accessibility.

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