ConversionXL

JANUARY 14, 2016

That’s because an app has to compete with millions of other applications in the app stores and also dozens of others on a user’s device. For example, a gaming app that knows users who complete a tutorial are much more likely to be retained over time than players that do not, can measure and then segment users who completed tutorials.

Conversion 71

Conversion Objectives and Key Results Networking Click Through Rate 71

SaaStr

AUGUST 15, 2020

We’ve got a lot of training to do with our sales teams to get them to start to speak in these types of terms versus feature function. That doesn’t mean to say, you’re going to do away with the functions. It cannot work in the future because that isn’t how society functions. I mean, what do they do?

Retail 76

Retail Start-ups Drivers/motivators Up-sell 76

ConversionXL

JUNE 26, 2017

Bigger changes are more likely to change user behavior. Organize growth into a cross-functional team. Nicolas Visiers : User Experience Testing – Practical cases. Value = ( knowledge + Skill ) x Attitude. User experience need to come to the executive table. Have a single goal, go all in.

UX 85

UX Cross-sell A/B testing Government 85

ConversionXL

APRIL 28, 2016

However, Gartner found that less than 10% of tier 1 retailers believe they are highly effective at personalization, and nearly one-third report having limited or no capability to support personalization efforts. As Gershoff put it, personalization is fundamentally the “process of assigning users to experiences.” Business Rules.

A/B testing 69

A/B testing User Experience Technique X-functional 69

ConversionXL

MAY 14, 2014

It’s also important to note that their focus didn’t just seem to be “conversions” but more on an overall user experience. On-going battles for prime real estate, page layouts, copy and imagery persist and often burden cross-functional team performance and relations. We get fired in the process.

Conversion 124

Conversion Sell E-commerce Legal 124

ConversionXL

JULY 13, 2016

The logic goes, “if X important person used Y product, it must be amazing.” Similarly, if it’s horribly complicated to set up an account for a service then that bad user experience will rub off on people’s expectations for the rest of the service.” Celebrity Endorsements. Image Source.

Trust 67

Trust X-functional A/B testing User Experience 67

ConversionXL

AUGUST 19, 2016

To find what barriers your mobile website may face , let’s look at the limitations of mobile, how to compensate for them, and what improvements you can implement to ensure the best user experience, increase conversions, better retarget potential customers, and more. Custom events simply allow you to see user behavior more granularly.

User Experience 58

User Experience X-functional Conversion Campaign 58

Search Engine Land

OCTOBER 23, 2023

Ads on SGE Google rolled out search ads on the Search Generative Experience (SGE) when it launched in August 2023. The search engine wanted to closely assess ad performance and user experiences, so didn’t initially give advertisers the choice to opt out of displaying ads on this new platform.

E-commerce 126

E-commerce Launch Campaign Retail 126

SaaStr

JANUARY 10, 2020

Before that Bob co-founded RJ Metrics, where he built a global base of online retailers leading to their acquisition by Magento Commerce in 2016. Before that and Bob co-founded RJ Metrics where he built a global base of online retailers, leading to their acquisition by Magento Commerce in 2016. Loving our podcast content?

X-functional 52

X-functional Start-ups Drivers/motivators Go To Market 52

ConversionXL

APRIL 10, 2018

This post will discuss how one online retailer used mobile popups to start targeting and converting their smartphone visitors, what strategies they’ve used and which ones delivered the strongest results. For example, the most common screen size is still 780 x 1280 pixels. Connection speed affects user experience too.

E-commerce 110

E-commerce UX Lead generation X-functional 110

SaaStr

AUGUST 19, 2020

So we spent a lot of time leading up to then our objective which was to really reinvest in the core user experience, get back to the basics and deliver and untap the love that made the company and the product great in the first place. I had the good fortune to be at Google X for a time and be surrounded by just amazing human beings.

E-commerce 99

E-commerce Price Start-ups Gaming 99