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10 Product Recommendation Techniques to Improve UX and Conversions

ConversionXL

Now, jump to 2015: according to a study published by VentureBeat last year , 77% of “digital natives” (roughly, generation Y and a huge part of X) expect their online experience to be personalized. Getting this right is extremely important, given that according to the Pareto’s rule in marketing, 80% of product sales come from 20% of products.

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Website Information Architecture: How to Optimize for UX

ConversionXL

On-page FAQs do have a place—when they’re used to answer actual questions, not as a sales tool (e.g. Here are research and testing techniques that UX professionals use to determine the best information architecture, workflows, menu structure, or website navigation paths. The tool of choice for a lot of UX professionals.

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Should You Design Custom Actions for Agentforce? If So, Here Are 5 Tips

Salesforce

This is useful for people who may be looking at a record with little context, like when a new sales rep is assigned an existing account or opportunity and wants to learn about their previous engagement with their company. Agentforce can summarize records and their history. Examples of Agentforce Actions listed in Setup.

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Nudge Marketing: From Theory to Practice

ConversionXL

In other words: Behavior = motivation x ability x prompt. If the user can’t find the “X” button, the choice is presented negatively—a confirm-shaming dark pattern , which is the opposite of a nudge. The more “autonomous functions” you have on-site, the more you get to know your customers.

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GTM 139: AI Agents Are Changing Everything — Microsoft’s VP of AI Agents on the New Era of Work and Software | Ray Smith

Sales Hacker

Previously, he was the Global VP of Product for SAP, CRM and Sales Cloud. If you missed GTM 138, check it out here: The AI Advantage, Solving Sales & Marketing Alignment for Better GTM Execution with Jaleh Rezaei Highlights: 06:53 What makes an AI agent different from bots and automationand why it matters now.

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The Beginner’s Guide to Mobile App Analytics

ConversionXL

UX problems? If you’re building for the App Store, ensure you have a Mac that’s at least running OS X 10.8 Note: Often, people cannot get this report to function properly. X demographic is more likely to convert, so let’s target them in ads). There could also be a UX issue. Which do they ignore?

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How to Design an Ecommerce Checkout Flow that Converts

ConversionXL

Any small design improvement in your checkout UX usually has a direct impact on how much money your site makes. The bottom line is this: Behavior = Motivation x Ability x Trigger. How to Design Your “Add to Cart” Function and Shopping Cart Page. Think about it. Motivated buyers come here to finish their order.