Martech

AUGUST 7, 2023

When a youth sports organization faced a participation crisis, its one-person marketing department deployed martech to create a campaign raising awareness with key audience segments. Who : NC Fusion is a nonprofit youth sports organization operating in the Greensboro–Winston-Salem–High Point (“Triad”) region of North Carolina.

Sports 98

Sports Campaign Territory Legal 98

Martech

AUGUST 1, 2024

When that draft is done you can run it through AI which can spot spelling and grammatical problems, format it and be ready for your email service provider. No switching out paddles halfway through a session or running to the sporting goods store once a month. At this stage, you have to focus on personalization and brand voice.

Campaign 128

Campaign Launch Gaming Sports 128

Sales Gravy

FEBRUARY 4, 2025

Your product or service is secondaryimportant, but not top of mind until theyre assured of a win. Talk about local sports teams, industry news, or shared hobbies. Your product or service is secondaryimportant, but not top of mind until theyre assured of a win. Talk about local sports teams, industry news, or shared hobbies.

Sell 80

Sell Customers Contract Construction 80

Martech

AUGUST 13, 2024

This disconnect with audiences contributed to the decline of many traditional publishers– like Sports Illustrated and BuzzFeed — highlighting the inadequacy of generic content in an era craving tailored experiences and authentic relationships. No, I am not interested in another trial for a meal kit service.

Strategic partnership 128

Strategic partnership Strategic planning Represent Sports 128

Salesforce

JUNE 1, 2022

The explanation behind all this churn is simple: customers are streamlining their spending habits around fewer services. With new streaming services popping up every day and subscriber churn increasing , you must invest in subscriber retention and loyalty programs to survive and thrive. Give your service crew the tools they need.

Service 98

Service Sports User Experience CRM 98

Salesforce

MARCH 31, 2022

Customers crave connection and entertainment, relying heavily on fast internet connections and dependable communications service to deliver it. These customers provide communications service providers with a wealth of data, such as demographics, service history, usage patterns, and communications preferences.

Service 97

Service Customers Entertainment Sports 97

Sales Pop!

FEBRUARY 5, 2024

Respectful Negotiation In sports talk, offense refers to strategically moving past the opposing team to achieve the goal. Being on the defense as a sports figure requires blocking opponents from attaining their goals. By doing so, similar-minded people can bring exponential results far beyond the original vision.

Negotiate 200

Negotiate Sports Strategize Strategic planning 200

Search Engine Land

AUGUST 14, 2024

Most businesses have an “ideal customer,” or someone for whom their product or service is designed (e.g., Building upon your targeting audience, it’s critical that you know the specific selling points of your client’s product or service. Michelob Ultra is made for beer drinkers who are calorie-conscious).

Clients 80

Clients Target audience/market Sports Campaign 80

Salesforce

FEBRUARY 23, 2022

Service companies have been wracked by change over the past couple years. And why is it so important to service? In service, change management typically includes coaching agents on how to use new solutions and business processes. Getting change management right is hard work, even for well-heeled service organizations.

Service 97

Service Sports Government Contact 97

Veloxy

JUNE 7, 2021

This is the perfect example of an email subject line that puts customer service central to your business model. 6: Sneak Peek at Our New [Product or Service]. 25: What's Your Favorite [Country/Animal/Sport/Film]? All you want is for them to answer a straightforward question. #4: 4: Tell Me How I Can Best Help You.

Promote 300

Promote Launch Technique Sports 300

Sales Pop!

FEBRUARY 21, 2022

Software as a Service is a relatively new – but hugely popular – cloud-based software delivery method. Providing solutions to business problems, usually via a subscription service, is the new alternative to the traditional buying of a software license. Introduction. One reason for its popularity is its convenience.

UX 232

UX Appointment Sports Technology 232

ClickFunnels

JULY 7, 2021

Of course, if you’re offering coaching, consulting, or freelance service, then you might still need to hop on the phone to close… but sales funnels can still help you generate leads and qualify prospects. What objections do they have to your product/service? The Tripwire Funnel for selling products…. Cool, right? How can you help them?

Technique 312

Technique Conversion Sales Trust 312

Veloxy

JUNE 21, 2022

What better way to satisfy the rising standards of customers than by inviting more trusted advisors from other departments into the sales process , such as marketing, product development, customer service, and even the C-suite. What’s your favorite team sport? My favorite team sport is Soccer. Ebook: Field Sales Report.

Sell 189

Sell Inside sales Sports Cross-sell 189

Martech

APRIL 9, 2025

The company is also launching Agent2Agent, an open protocol that lets agents communicate with each other, exchange information securely and coordinate actions across enterprise platforms or services. It’s based on learned customer preferences and anticipated needs for upcoming occasions like birthdays or sporting events.

B2C 77

B2C Sports B2B Launch 77

Tibor Shanto

AUGUST 5, 2021

In sales the go to is often sports, and one can understand why. With my clients, we focus on Objectives, the definition is as follows: Buyers will see value in those services and/or products that remove barriers, obstacles, or help bridge gaps between where the buyer is now – and – their objectives! By Tibor Shanto.

Objectives and Key Results 293

Objectives and Key Results Sales CRM Prospecting 293

David Meerman Scott

JANUARY 18, 2022

An athletic activity, sports team, company, service, rock band, author, or idea that encourages people to be part of a tribe of like-minded people serves to develop fans. It’s increasingly clear based on my years of studying fandom that people are attracted to that which is personal to them.

Sports 137

Sports Service 137

Martech

DECEMBER 30, 2021

2022 will be another year of growth for streaming services, Smart TV adoption and ad-supported video on demand (AVOD). While growth for some subscription services slow down, like for Disney+ , old standbys like Netflix see another surge. Live sports. More live sports will be headed to streaming as well. More streaming.

Sports 115

Sports Gaming Growth Campaign 115

Sales Pop!

NOVEMBER 6, 2023

The problem is that salespeople are highly competitive, similar to sports figures. Ensure customer service is a top priority. But with dedication, we journey forth and embrace better strategies for business growth. Soon, pride kicks in that we did it! Those attentive to our ‘moves’ will soon copy in their style to tackle our efforts.

Teamwork 195

Teamwork Negotiate Sports Referrals 195

Search Engine Land

JULY 15, 2024

Red Bull does a great job with entertaining content marketing by aligning themselves with lots of high-octane sports. Services you provide. Defining marketing’s present and future Typically, content created and promoted will help the reader in some way and, in some instances, it will be purely for entertainment.

Entertainment 98

Entertainment Promote Non-Profits Engineering 98

Martech

OCTOBER 2, 2024

Over the past few years, the company has expanded its scope to include B2B services like 401k programs, a solution for registered independent advisors and more. Even though she just retired — something few, if any, millennials are currently doing — she’s also beginning a career as a Fox Sports analyst and is about to have a baby.

Campaign 70

Campaign B2B Sports Launch 70

Martech

FEBRUARY 7, 2025

Example : A B2B HVAC company can target users searching for commercial HVAC service who also work at nationwide companies like Allstate or Geico. billion people use Metas services daily per a recent earnings call, making it a valuable channel for B2B marketers. Out-of-home (OOH), gaming and live sports.

B2B 78

B2B CTR Lead generation Sports 78

Martech

MARCH 1, 2022

LEARFIELD, an intercollegiate media and technology services company, has entered a multi-year partnership with NFT technology platform RECUR, which is set to launch a collegiate NFT experience, NFTU.com later this month. LEARFIELD is an omnichannel hub for marketers and college sports fans, providing content as well as commerce.

Sports 103

Sports Technology Technology Launch 103

Tibor Shanto

OCTOBER 25, 2021

Prior to helping lead this Med Tech SaaS company, Mareo was the top performing salesperson at multiple companies in various industries including financial services, marketing, logistics, manufacturing, and commodities.

Sports 130

Sports Manufacturing Education Trust 130

Martech

MAY 2, 2024

Sports fans will also be able to keep updated at a glance with the Medal Count Module, which updates the medal counts for each competing country. Filling out FAST Samsung announced new channels to Samsung TV Plus, the smart TV’s free ad-supported video (FAST) service. The first car sponsor will be DoorDash.

Sports 107

Sports Networking Technology Technology 107

SalesProInsider

AUGUST 13, 2020

Whether they are face-to-face or virtual, productive sales conversations are not a sideline sport. This episode of virtual selling, concrete results will help YOU make it a participative sport! Think about the last sporting event you watched…the key word is watched. Buyers Want to Get on the Court. Involve Their Hands.

Conversion 127

Conversion Sports Objectives and Key Results Gaming 127

Martech

MAY 10, 2024

Comedy and sports leading the way Podcasting’s slowed growth in 2023 was indicative of lower ad budgets overall as advertisers braced for economic headwinds, according to Matt Shapo, director, Media Center for IAB, in his keynote. Comedy overtook sports and news to become the top podcast category, according to the new IAB report, “U.S.

Sports 104

Sports Strategic partnership Networking Entertainment 104

Salesforce

MAY 20, 2024

This is crucial as women’s sports are growing rapidly worldwide, with Deloitte predicting that this year, revenue generated by women’s elite sports will surpass $1 billion for the first time. Service Cloud is a complete platform that connects service to sales, marketing, commerce, and IT.

Gaming 102

Gaming Sports Teamwork CRM 102

Gong.io

SEPTEMBER 9, 2021

Selling is a team sport once you’re talking quarter million dollar deals. Here’s who’s typically involved in the evaluation process: End users and influencers: People who will use the product/service. Here’s the high-level view of who you should pull into your deals: Looks like sales is a team sport.

Closing 162

Closing Sports GTM Legal 162

SalesProInsider

JUNE 19, 2019

My company desperately needed the service being offered and I had high hopes I was going to get a solution to a nagging issue. Professionals, from financial service providers to technical experts, tell me how challenging they find (or how much they hate) the small talk at networking events, conferences, and sales opportunities.

Sports 125

Sports Appointment Networking Conversion 125

Sales Gravy

SEPTEMBER 16, 2023

Sales organizations should prioritize customer service and engagement as a means to drive pipeline growth and set themselves apart from competitors. Building a strong sales culture means aligning goals and KPIs across departments, and promoting a team sport mentality that encourages collaboration and communication.

Customers 116

Customers Sports Pipeline Promote 116

Hubspot

APRIL 2, 2021

You've identified a new product or service that complements the needs of your existing customers. If you created a niche product or service, you might've spent the last few years marketing your product to your core audience demographic. For instance, GoPro started out selling HD cameras for sports and adventure.

Sports 101

Sports Growth Niche Service 101

Martech

MARCH 15, 2022

For marketers reaching sports fans, March Madness is the NCAA national Div. With streaming services and viewing options on multiple devices, the audiences are divided into more distinct segments. The number of fans who stream sports is still rising greatly. At MarTech, we’ve been caught up in our own March Madness.

Sports 112

Sports Gaming Networking Campaign 112

Martech

NOVEMBER 19, 2021

Peacock’s complete premium content library includes NBC Sports, NBCU Next-Day Prime, Sky News and the Universal Pictures film library, among other streaming content. This is Peacock’s first ever programmatic rollout, with Yahoo servicing as a pilot partner. Why we care.

Sports 110

Sports Campaign Service Process 110

ClickFunnels

JANUARY 26, 2022

Perhaps companies are hesitant to diversify because it just sounds too good to be true; however, the following means of building your sales funnel are tried and tested, with real potential to jive with just about any product or service online. Email Lists. For this reason, before considering a solo ad one should ensure that….

Niche 246

Niche Click Through Rate Sales A/B testing 246

Veloxy

JANUARY 2, 2024

Doing so allows you to identify and qualify potential leads for your services before initiating sales efforts. They’ll have the insight, know-how, and charisma to present your products and services as the only logical option to prospects. This is why 61% of marketers suggest that lead generation is their primary challenge.

Product 246

Product Territory Objectives and Key Results Sales 246

Veloxy

FEBRUARY 13, 2023

Five examples of close ended sales questions Have you used a similar [product/service] before? Are you interested in purchasing this [product/service] in the near future? On a scale of 1 to 10, how likely are you to recommend this [product/service] to a friend? Have you budgeted for this purchase?

Objectives and Key Results 246

Objectives and Key Results Sales Objection handling Follow-up 246

Martech

DECEMBER 2, 2022

This week, Amazon announced AWS Clean Rooms, a service that will enable customers who use AWS Advertising and Marketing, as well as other data and media partners, to build data clean rooms. For instance, Fox Corporation is on board with their sports, news and entertainment properties. “It

Entertainment 108

Entertainment Sports Campaign Clients 108