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4 Lessons From the Most Purposeful Ads of 2014-2015

Hubspot

The smoke was sometimes literal ("Sophisticated women smoke Virginia Slims!") To celebrate these trailblazers, TeamWorks Media asked friends, clients and the public to nominate brand spots they felt reached for something beyond the almighty dollar. Advertising used to be about smoke and mirrors. Spots Aren’t Overtly Promotional.

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Spot Bonus: What It Is and How To Do It Right

Salesforce

A spot bonus is an unexpected reward given to an employee to recognize their special contribution or achievement — especially when going above and beyond their typical responsibilities, like a service agent upselling to existing customers. When an employee embodies the core values or brand, such as above-and-beyond customer service.

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What is a SPIFF in Sales? Benefits, Types, and When to Use

Salesforce

While a SPIFF rewards individual salespeople for exceeding their personal sales quotas, a SPIV ( S ales P rogram I ncentive V oucher) incentivizes teamwork. Sales Selected 360 Highlights Selected C-Suite Selected IT Selected Commerce Selected Marketing Selected Service Selected Please select at least one newsletter.

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Top 10 Sales Incentives That Actually Work

Salesforce

Sales Selected 360 Highlights Selected C-Suite Selected IT Selected Commerce Selected Marketing Selected Service Selected Please select at least one newsletter. Encourage a collaborative approach — like split sales incentives or team activity rewards — for those who enjoy teamwork. Back to top ) Get the latest articles in your inbox.