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Urban digital transformation: Insights for marketers from global smart cities

Martech

Once known for its music scene, Austin, Texas, has successfully rebranded itself as a tech hub. How to achieve an Austin-style rebrand Rebranding is a strategic process that requires careful planning and execution. Now, we’re seeing new players enter the field. And if the campaign is evergreen, there must be oversight as well.

Territory 112
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How Government Healthcare Can Prevent Global Illness

Salesforce

“Reforms in how we deliver healthcare are often nuanced, labor-intensive, and complex,” said my colleague Daffodil Baez , assistant director of clinical operations at University of Texas Southwestern Medical Center. In addition, healthcare is a highly litigated field full of potential pitfalls for practitioners.

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Everything You Need to Know About Brand Management

Hubspot

While you can’t always control what others say about your brand, strategic brand management is the process of responding to them in a way that elevates your brand and remains true to your core brand values — all while remaining consistent across teams and channels. Northeastern Region. Midwestern Region. Southern Region.

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Sales Pipeline Radio, Episode 158: Q&A with Jamie Shanks @jamietshanks

Heinz Marketing

Your first book was Social Selling Mastery , and for anyone listening who has not really sort of fully delved into, not just tactically, what do I do on channels, but thinking strategically about how you leverage social to improve your sales efforts, highly recommend Social Selling Mastery. Your new book, however, is called SPEAR Selling.

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Funding in the Time of Coronavirus with Mark Suster (Video + Transcript)

SaaStr

First of all, in the last four weeks, more jobs have been lost in our country than exists in total in California or Texas. California employees about 17 million people, Texas about 15 million. The things we fear, drones, robots, automation, AI are actually going to be strategic imperatives to feed the world.

Finance 108
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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

She holds a BS in Chemical Engineering from the University of Texas at Austin and lives in Los Altos, California with her two children. Sales Strategist, Top 50 keynote speakers, Best Selling author of Heart and Sell-(chosen as the textbook for Harvard’s Strategic Selling course) Top Voice on LinkedIn 2018. Shari Levitin.

Sales 137
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Zilliant Announces New Partnership with SAP and Major Expansion in Europe, the Middle East and Africa

SBI

Additionally, Zilliant has strategically expanded by opening its third European office co-located at SAP headquarters in Walldorf, Germany. Additionally, Zilliant has strategically expanded by opening its third European office co-located at SAP headquarters in Walldorf, Germany. Sales Enablement. Industry News. Account Planning.

Price 20