Martech

AUGUST 16, 2024

When AI is mentioned, it tends to lower emotional trust, which in turn decreases purchase intentions,” said lead author and Washington State University clinical assistant professor of marketing Mesut Cicek in a statement. “We We found emotional trust plays a critical role in how consumers perceive AI-powered products.”

Gambling 134

Gambling Manufacturing Trust Follow-up 134

Martech

JUNE 7, 2022

Down the road, fans on the Samsung US server will be able to participate virtually at hybrid events that are also held at the brand’s physical New York store, Samsung 837 (located on 837 Washington St.). They’ll stay plugged in for future developments like NFT drops. Why Discord?

Launch 128

Launch Gaming Promote Start-ups 128

RAIN Group

FEBRUARY 20, 2019

As Daniel Pink, author of Drive: The Surprising Truth About What Motivates Us , said in the Washington Post : It makes sense they think this way given recent Harvard Business Review articles with titles like "Motivating Sales People: What Really Works" that focus 100% on compensation. But there's much more to motivation than compensation.

Drivers/motivators 107

Drivers/motivators Quota Sales 107

Martech

DECEMBER 12, 2023

Community adds a dash of glamor with its high profile celebrity users (hello, Kerry Washington) as well as enterprise brands like McDonald’s, CNN and William-Sonoma.

Launch 122

Launch Strategic partnership Strategize Contact 122

SaaStr

APRIL 3, 2020

A great company I am close to that moved its entire team at great cost to SF from Washington D.C. Teams that have dabbled in remote have already adopted. In just a few weeks, we’ve all become a Gitlab, a Zapier, etc. a ways back … just canceled their entire lease and went 100% distributed in just 2 weeks. We all know how to do this now.

Networking 145

Networking Start-ups B2B Closing 145

Martech

DECEMBER 5, 2022

Learn how The Washington Post is executing personalized customer experiences as a key engagement driver to power use cases from acquisition to win back. Those that are truly succeeding are making access to data a movement across their organization, not just a marketing initiative.

Customers 104

Customers Drivers/motivators Presentation 104

Martech

JANUARY 27, 2023

And they complained about it, as the Washington Post reported (“ Retailers fire off more emails than ever trying to get you to shop “). In my 20+ years in the email industry, I cannot remember a time, even during the lockdown days of COVID-19, when my inbox was so full. I’m not the only one who noticed.

GTM 142

GTM Drivers/motivators Legal Retail 142

Heinz Marketing

OCTOBER 17, 2021

Despite this time of the year being the rainiest here in Washington, it is also my favorite time of the year. By Rachel Degginger , Marketing Consultant at Heinz Marketing. The late fall, moving into winter season. I love the back-to-back celebrations, the beautiful colors, and it is this time of the year when I hit my peak jolly levels.

Consult 118

Consult Product 118

Search Engine Land

SEPTEMBER 10, 2024

An early beta review from the Washington Post suggests it has a long way to go. There is obviously underlining AI and machine learning that is taking place on the Apple device, but the results seem to be coming from third-parties. Specifically it has issues with with hallucinations, marking spam emails as priority, and other problems.

Start-ups 80

Start-ups Closing 80

A Sales Guy

JULY 24, 2014

Matt lives in Kirkland, Washington with his wife, Beth, three children and a menagerie of animals (a dog, cat, and six chickens). In 2007, Matt began Heinz Marketing to help clients focus their business on market and customer opportunities, then execute a plan to scale revenue and customer growth. Modern Marketing Field Guide.

Sell 121

Sell Clients Growth Sales Experience 121

The Sales Hunter

MAY 30, 2014

Munich, Germany and Seattle, Washington USA (home of Starbucks) are at least 8,000 miles […]. While sitting in the Munich train station drinking my Pike Place coffee, I’m struck by not only the uniformity of how Starbucks does what it does, but also by the differences in what they do. Now, let’s look at the facts.

Consult 93

Consult Service Sell Customers 93

Martech

MARCH 7, 2024

The Washington Post tested Amazon’s not-yet-released chatbot shopping assistant. Good news: it “wasn’t a disaster.” Bad news: it was “mostly useless.” Reporter Shira Ovide said this put it on par with chatbots from ChatGPT, Microsoft and Google which are collectively “dumb as rocks.” She did commend its guardrail functions.

Campaign 121

Campaign Conversion Contact Process 121

Martech

APRIL 18, 2024

Try not to be too shocked: Businesses continue to deploy chatbots knowing they can give false answers, according to The Washington Post. It gave the example of tech entrepreneur Vivek Wadwha asking WhatsApp’s new AI “who he was, then what he’s famous for, and finally what he’s ‘infamous’ for. …

Territory 119

Territory Contact Follow-up Clients 119

SalesforLife

AUGUST 12, 2019

For example, a strategy in a vertical like the federal government, rather than calling all departments in Washington, DC, the strategy would be to reverse-engineer and identify where your company has asymmetrical competitive advantages. And your team must develop a more effective strategy for pipeline creation.

Sell 115

Sell Pipeline Government Strategize 115

Martech

FEBRUARY 15, 2022

Publishers who have signed onto OpenPath include Reuters, The Washington Post, Conde Nast, Hearst Magazines, Hearst Newspapers, Tribune Publishing, CafeMedia and others. The Trade Desk will turn off Google Open Bidding on its platform, said CEO Jeff Green in a company statement.

Launch 98

Launch Campaign Clients Product 98

Martech

NOVEMBER 13, 2024

The changing mandate for marketing leaders At the B2B Marcom Summit in Washington, D.C., While many external factors contribute to this decline in influence, much of it may be self-inflicted. earlier this year, I attended a keynote address by Rick Rudman, CEO of Curbio. His tone was friendly, but his message was unmistakably candid.

Drivers/motivators 136

Drivers/motivators Growth Objectives and Key Results Strategize 136

Search Engine Land

FEBRUARY 5, 2024

judge in Washington, D.C. This trial involves a similar lawsuit from Texas and other states challenging Google’s ad tech practices. In a third case, closing arguments are anticipated to be heard in May by a U.S. This case involves lawsuits from the U.S. Get the daily newsletter search marketers rely on.

Legal 96

Legal Engineering Market share Presentation 96

Martech

MARCH 15, 2023

In 1975, when he was only 21, David launched Washington Dossier, a society magazine for the nation’s capital, selling it after a 15-year run. David Adler David is CEO and founder of BizBash , the event marketing news site he started in 2000. Before that he was V.P. of Corporate Communications for media companies Macmillan and Primedia.

Management Consulting 119

Management Consulting Consult Follow-up Education 119

The Sales Hunter

JANUARY 26, 2015

I will be presenting on this topic in the Washington, DC, area on February 27, for the Institute for Excellence in Sales & Business Development (IES&BD). Do you want to know what it takes to identify the prospects who will dramatically impact your bottom line? Of course you do!

Prospecting 82

Prospecting Presentation Sell Process 82

David Meerman Scott

APRIL 25, 2023

The Washington Post released a fascinating analysis of how AI chatbots gather content on the public Web. The report, Inside the secret list of websites that make AI like ChatGPT sound smart (subscription required) is a fascinating read.

Engineering 80

Engineering 80

Veloxy

DECEMBER 14, 2021

George Washington had wooden teeth. Forever Following Up. You're an Authority. Your LinkedIn Neighborhood. Passing the Gatekeeper. Cold Calling Technology. Cold Calling is NOT Dead! There’s a lot of myths out there. You swallow spiders in your sleep. Cold calling doesn’t work.

Cold Call 208

Cold Call Consult Up-sell Prospecting 208

Search Engine Land

JANUARY 6, 2023

The Washington Post reported that “Supergut Chief Executive Marc Washington said the maker of gut-health products used to spend about 80% of its ad budget on Meta’s Facebook and Instagram platforms, with the rest going to Google.

Retail 86

Retail Advertising/ Marketing Market share Gaming 86

criteria for success

SEPTEMBER 13, 2021

Gavriella is based in Seattle, Washington. She's an expert in digital transformation and change leadership and is an advocate for diversity, equity, and inclusion. You may have even seen her TEDx talk on how to BeCOME an Ally. I hope you enjoy our conversation! Discussion with Gavriella Schuster. How to promote and nurture inclusion.

Presentation 98

Presentation Promote Follow-up Conversion 98

Search Engine Land

JANUARY 12, 2023

Matt Cutts educates Washington, DC about Google. In 2011, Matt Cutts, the head of Google’s search spam team, was in Washington DC, doing an “educational tour” to explain to US Federal Trade Commission members and congressional staffers that Google’s search results didn’t require government regulation. Also on this day.

Engineering 87

Engineering Transportation Launch Trust 87

Martech

JANUARY 13, 2022

Most recently they partnered with WeWork to allow members access to holograms in 11 locations, including New York, Los Angeles, Miami and Washington, D.C. Holograms on stage. Event marketers who want to book high-profile speakers have budget and logistical constraints that limit their options.

Technology 131

Technology Technology Strategic partnership Retail 131

Heinz Marketing

MAY 23, 2022

In all honesty, when I read the list of company sponsors available to me through the University of Washington Sales Program , Heinz Marketing caught my eye because I wondered “How did the directors get in contact with my favorite condiment company?!” By Clarissa Gunadharma , Marketing Intern at Heinz Marketing.

Pipeline 114

Pipeline Clients Consult Meeting 114

criteria for success

DECEMBER 6, 2022

She’s a marketing and growth strategist as well as a chef, a wife, and a mom, and she is based in Seattle, Washington. She also runs immersive retreats for high-achieving women that are designed to bring them outside their comfort zone and create more time for play. We hope you enjoy this fantastic conversation!

Growth 98

Growth Price Service Conversion 98

Hubspot

APRIL 26, 2017

In 1777, General George Washington and his troops were in the midst of a battle against British Forces Commander-in-Chief William Howe when one of Washington's men discovered Howe's dog wandering lost near the American camp.

Construction 78

Construction Territory Campaign Promote 78

Search Engine Land

DECEMBER 21, 2023

The Wall Street Journal, NY Times, Washington Post and other large publications also do not seem to be impacted. Others thought it had to do with sites that publish both normal HTML pages, as well as offer an AMP alternative solution. The sites I write at, here and the Search Engine Roundtable do not appear to be impacted.

Territory 102

Territory Engineering 102

Salesforce

FEBRUARY 17, 2022

Trailblazer Bootcamp Washington, D.C. First up, Washington, D.C. Your employees will learn directly from Salesforce experts, gaining knowledge, tips, insights, and best practices that help them, and your business, succeed with Salesforce. Bring your teams together at the ultimate learning event. START LEARNING. March 13-17).

Commission 98

Commission Networking Start-ups Follow-up 98

criteria for success

JUNE 6, 2022

Gavriella is based in Seattle, Washington. She's an expert in digital transformation and change leadership and is an advocate for diversity, equity, and inclusion. You may have even seen her TEDx talk on how to BeCOME an Ally. I hope you enjoy our conversation! Discussion with Gavriella Schuster. How to promote and nurture inclusion.

Presentation 97

Presentation Promote Follow-up Conversion 97

Jeff Shore

JUNE 14, 2018

His career has primarily been in homebuilding, but during his “finding himself” years and while considering pursuing medicine as a career path, he worked briefly at a hospital in Washington DC for a transplant consortium.

Hospitality 108

Hospitality Sales Clients Conversion 108

Salesforce

JUNE 3, 2022

Tara Sinclair, senior fellow at Indeed and professor of economics and international affairs at George Washington University. “This is about an opportunity to try and make your workplace better … because the balance of power has shifted.” The Great Renegotiation. This is about an opportunity to make your workplace better.

Hospitality 98

Hospitality Finance Contract Retail 98

Understanding the Sales Force

SEPTEMBER 24, 2012

Washington DC. 10-3 & 4, 2012. Sales Leadership Intensive. 10-10-2012. Transform Your Sales Force into a Consistent Revenue Machine. Consultative Selling 3.0. Hiring, Manage, Develop Great Salespeople Using the Power of Assessments. c) Copyright 2012 Dave Kurlan

Sales 87

Sales Consult Trust Closing 87

A Sales Guy

NOVEMBER 22, 2012

Done at the city of Washington, this third day of October, in the year of our Lord one thousand eight hundred and sixty-three, and of the Independence of the United States the eighty-eighth. In testimony whereof, I have hereunto set my hand and caused the seal of the United Stated States to be affixed. By the President: Abraham Lincoln.

Contract 102

Contract Closing 102

Martech

JULY 20, 2021

At The Washington Post, the staff believes in the power of the reader relationship. By producing credible, compelling content when readers need it, publishers establish the same kind of trust that marketers seek to develop between their brand and consumers.

Trust 133

Trust Sports Niche Campaign 133

Hubspot

MAY 21, 2020

And Washington, D.C. For ten years I wrote a weekly technology column for The Washington Post called, "Ask the Computer Guy." In 2016, I thought I had the perfect plan. My Georgetown graduate students desperately needed to get away from books and learn about start-ups through real world experience. was booming with startups.

Launch 92

Launch Promote Engineering Consult 92